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  • For Application Development & Delivery Professionals

    Report

    Report Meet The Digital Architects Of Your Technology Strategy

    A new cadre of software experts we call digital architects is transforming technology architecture with open source software, cloud services, and Agile development. Application development and...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report A Billion Mobile Sites Spark No Joy

    Responsive Retrofits Aren't Enough To Serve Customers In Their Mobile Moments Of Need
    September 29, 2016 | Ted Schadler, Danielle Jessee

    Everybody has their favorite apps. But can you name even three mobile websites you like? We can't. It's because responsive retrofits to 20-year-old desktop web designs fail to serve us in our...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Brief: Mobile-First Demands More Than Basic Responsive Web Design

    When Mobile Moments Are Different From Desktop Tasks, Avoid One-Size-Fits-All Responsive Web Design
    June 1, 2016 | Julie A. Ask, Ted Schadler

    Treating mobile as just another digital channel is myopic. People do different things on their smartphones than on their desktops or tablets. To delight and serve customers in their mobile moments...

  • For CMO Professionals

    Report

    Report What Comes After The Unicorn Carnage?

    Smart CMOs Will Exploit The Slowdown To Catch Up With And Serve Customers
    March 30, 2016 | Ted Schadler, James L. McQuivey

    By the end of 2015, investors had given 152 tech startups "unicorn" valuations of more than $1 billion. But now, valuations are deflating for many private and public tech companies. Is this 2000...

  • For CIO Professionals

    Report

    Report What Comes After The Unicorn Carnage?

    March 30, 2016 | Ted Schadler

    By the end of 2015, investors had given 152 tech startups "unicorn" valuations of more than $1 billion. But now, valuations are deflating for many private and public tech companies. Is this 2000...

  • For Enterprise Architecture Professionals

    Report

    Report Quick Take: IBM Forecasts Insights-Driven . . . And Buys The Weather Company

    October 29, 2015 | Brian Hopkins, Ted Schadler

    First, IBM morphed from "big iron" to software and services. Now, it's transforming again. Yesterday, IBM announced its intent to acquire everything except the TV business from The Weather Company....

  • For Application Development & Delivery Professionals

    Report

    Report Make The Cloud A Foundation Of Your Digital Experience Platform Strategy

    Push Vendors And Service Providers To Describe Benefits, Not Cloud Marketing-Speak
    August 7, 2015 | Ted Schadler, Mark Grannan, Anjali Yakkundi

    The digital experience (DX) platform market has been slow to move to the cloud. Fortunately, major digital experience platform vendors like Adobe and SAP hybris are now embracing the cloud to...

  • For Application Development & Delivery Professionals

    Report

    Report Five Lessons From The Masters Of Web Content Management

    In 37 Customer Interviews, We Found Five Things Matter Most
    April 30, 2015 | Ted Schadler

    Web content management (WCM) systems are an anchor tenant in your digital experience delivery architecture. These systems deliver experiences "to the glass," thus serving as your first point of...

  • For CIO Professionals

    Report

    Report Wanted: Digital Engagement Providers

    April 1, 2015 | Ted Schadler, John McCarthy

    Building and delivering great mobile experiences will be the beating heart of your customer engagement strategy for the next 10 years. The challenge of making a simple, intuitive app that fronts a...

  • For CIO Professionals

    Report

    Report Serving Your Customer-Obsessed Employees

    Analyze And Close Your Customer Engagement Technology Gap
    June 11, 2014 | Ted Schadler, Philipp Karcher

    In the age of the customer, every employee has a responsibility to win, serve, and retain customers, directly, indirectly, or, in the case of customer-obsessed employees, both. As the head of the...

  • For CIO Professionals

    Report

    Report Brief: Microsoft Office Crosses The Cloud Rubicon

    The Focus Is On Business Agility, And Here's Why It Matters
    May 14, 2014 | TJ Keitt, Ted Schadler

    Microsoft used the SharePoint Conference 2014 to forcefully assert that its entire Office portfolio is pivoting to cloud-first development and delivery. Microsoft gave services like Yammer and...

  • For Sourcing & Vendor Management Professionals

    Report

    Report Brief: Samsung Knox 2.0 Chases The Secure Mobile Market

    But Do Customers Need Another Vertical Enterprise Device Platform?
    April 9, 2014 | Henning Dransfeld, Christian Kane, Ted Schadler

    The relaunch of Samsung Knox 2.0 was widely talked about at this year's Mobile World Congress in Barcelona. Customers and partners voiced mixed views on the market potential and the impact Knox...

  • For CIO Professionals

    Report

    Report Re-Engineer Your Business For Mobile Moments

    Embrace The IDEA Cycle: Identify, Design, Engineer, Analyze
    January 24, 2014 | Ted Schadler, Josh Bernoff, Julie A. Ask

    The mobile mind shift is the expectation that your customer can get what she wants in her immediate context and moments of need. This shift means the battle for your customer's attention will be...

  • For CIO Professionals

    Report

    Report Quick Take: IBM Bets A Billion Dollars On Cognitive Computing

    IBM Announces Watson Group, Its First New Group In A Decade
    January 10, 2014 | Michele Goetz, Ted Schadler

    On January 9, 2014, IBM launched its first business unit in 19 years to bring Watson, the machine that beat two Jeopardy champions in 2011, to the rest of us. IBM posits that Watson is the start of...

  • For CIO Professionals

    Report

    Report Workforce Personas And The Mobile App Gap

    Productivity Apps, Process Apps, Or Both? Personas Help You Decide
    November 4, 2013 | Ted Schadler

    The mobile mind shift that people are experiencing at home — to expect everything on a mobile device — drives their mobile expectations at work as well. IT is slow to respond with mobile business...

  • For CIO Professionals

    Report

    Report Benchmarking Mobile Engagement: Consumers And Employees Outpace CIOs' Readiness

    May 9, 2013 | Ted Schadler, Simon Yates

    Are you ready to serve your mobile customers on the device of their choice? Have you anticipated what apps they need next? And for employees, which apps are most important on smartphones? How many...

  • For CIO Professionals

    Report

    Report 2013 Mobile Workforce Adoption Trends

    More BYOD, More Devices, More Mobility, More Apple
    February 4, 2013 | Ted Schadler

    Have we hit peak bring-your-own-device (BYOD)? Which apps are most important on smartphones? How many employees are interested in Windows tablets? Do employees use mobile devices for work more at...

  • For CIO Professionals

    Report

    Report Mastering The Business Tablet Landscape

    November 5, 2012 | Ted Schadler, Simon Yates

    Tablets are the darlings of hypermobile employees who want to be always connected and productive. They are the newest player in the mobile landscape and are even starting to be a viable alternative...

  • For CIO Professionals

    Report

    Report The State Of Workforce Technology Adoption: Global Benchmark 2012

    Strategic Planning Forrsights For CIOs
    April 12, 2012 | Ted Schadler, Philipp Karcher

    CIOs are responsible for the technology tools and services that make employees productive and successful at work. Too often, the CIO organization must make decisions about devices, software...

  • For CIO Professionals

    Report

    Report Mobile Is The New Face Of Engagement

    CIOs Must Plan Now For New Systems Of Engagement
    February 13, 2012 | Ted Schadler, John McCarthy

    By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. Mobile is not simply another device for IT to support with a shrunken website or a screen-scraped SAP...

  • For CIO Professionals

    Report

    Report Consumerization Drives Smartphone Proliferation

    Employees' Choices And Dollars Dictate The Rise Of Android And Apple Devices
    December 2, 2011 | Ted Schadler

    More than half of US information workers pay for their smartphones and monthly plans, and three-quarters pick the smartphone they want rather than accept IT's choice. What does consumerization's...

  • For CIO Professionals

    Report

    Report Build An Operations Stairway To The Mobile Future

    Take Seven Steps Now Under The Charter Of A Mobility Council
    October 17, 2011 | Ted Schadler, Benjamin Gray, Jeffrey S. Hammond

    Smartphones, tablets, and the rise of bring-your-own (BYO) devices have put tremendous pressure on IT to revamp and rethink its mobile strategy: everything from procurement and development to...

  • For CIO Professionals

    Report

    Report The State Of Workforce Technology Adoption: US Benchmark 2011

    How US Information Workers Adopt And Use Technology
    September 21, 2011 | Ted Schadler, TJ Keitt, Philipp Karcher

    This report is a graphical analysis of Forrester's Q2 2011 US Workforce Technology And Engagement Online Survey of 4,985 US information workers. Armed with this baseline data from every US...

  • For CIO Professionals

    Report

    Report How Consumerization Drives Innovation

    Your Technology And Culture Create An Environment Of Empowered Employees
    May 23, 2011 | Ted Schadler

    Consumerization — employees using devices, applications, and web services without permission — is a threat to the status quo and a risk to the security of the firm. But it's also a key driver of...

  • For CIO Professionals

    Report

    Report The Internet Crushes The Work/Life Boundary

    An Empowered Report: It's Time To Plot The Path To A Work Anywhere Future
    March 17, 2011 | Ted Schadler

    Broadband connections, mobile devices, and collaboration tools make employees productive from any location. Your employees know this already: Forrester's survey of more than 5,000 information...