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The Application Development Strategy, Structure, And Sourcing Playbook For 2017

Transforming Software Leadership For Customer Obsession

Five years into the age of the customer, a 20-year business cycle, the opportunities and challenges for software pros are clearer than ever. Four initiatives — mobile-first, customer obsession,...

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  • For Application Development & Delivery Professionals

    Report

    Report Find And Fix The Gaps In Your Modern Software Delivery

    Assessment: The Modern Application Delivery Playbook

    Customer-obsessed organizations increasingly expect application leaders to speed and scale software delivery. Many leaders know that they need to improve, but they struggle with what to do and...

  • For Application Development & Delivery Professionals

    Report

    Report The State Of Digital Experience Delivery, 2017

    Benchmarks: The Digital Experience Delivery Playbook
    April 28, 2017 | Danielle Geoffroy, Mark Grannan

    In Q1 2017, Forrester surveyed 294 digital experience (DX) decision makers about their strategies for the next 12 months. We found that they're struggling to optimize past investments. Both...

  • For Application Development & Delivery Professionals

    Report

    Report Get The Most Out Of Distributed Agile Teams

    Agile methodologies and the spread of co-innovation and co-laboratory spaces presuppose that colocated software development teams are best. But for many shops, 100% colocation is neither achievable...

  • For CIO Professionals

    Report

    Report Big Industry Fights Silicon Valley In A War For Talent

    As Traditional Businesses Go Digital, They Must Tempt Skilled Staff Away From The Coolest Tech Companies In The World
    April 25, 2017 | Paul Miller

    Traditional businesses must embrace digital if they are to win, serve, and retain customers. From manufacturing and utilities to retail and healthcare, many are attempting the transition. In the...

  • For CIO Professionals

    Report

    Report Speed And Innovation Drive CIO Success

    Bimodal Dinosaurs Won't Be Able To Lead Their Companies To Success
    April 24, 2017 | Tim Sheedy, Matthew Guarini

    CIOs and tech teams play critical roles in enabling organizations to use technology and deliver on customer promises. One of the most important success factors is the ability to drive innovation...

  • For Application Development & Delivery Professionals

    Report

    Report How To Harness Citizen Developers To Expand Your AD&D Capacity

    With The Right Tools And Governance, Nonprofessional Developers Can Contribute To Your Software Strategy
    April 19, 2017 | John R. Rymer

    With the pressure rising for new software to help win, serve, and retain customers, many application development & delivery (AD&D) leaders are re-examining the potential of citizen developers to...

  • For Application Development & Delivery Professionals

    Report

    Report The Quest For Speed-Plus-Quality Drives Agile And DevOps Tool Selection

    Landscape: The Modern Application Delivery Playbook

    Application development and delivery (AD&D) leaders feel pressure from both customers and competitors to accelerate the pace of software innovation. Agile and DevOps practices are central to this...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Continuous Testing Services For Agile And DevOps Environments

    How To Navigate A Crowded, Unconsolidated, And Fast-Transforming Market
    April 14, 2017 | Diego Lo Giudice

    Application development leaders in customer-obsessed organizations are embracing continuous software delivery to create more value faster. With Agile and development and operations (DevOps)...

  • For Application Development & Delivery Professionals

    Report

    Report Cloud-Based DevOps Tools Are Ripening Quickly

    How Cloud DevOps — CD Tool Chains Stack Up To The Standalone Vendors
    April 4, 2017 | Christopher Condo

    Over the past year, the four major public cloud vendors (Amazon Web Services [AWS], IBM, Google, and Microsoft) have made big strides toward integrating development and operations (DevOps) tools...

  • For Infrastructure & Operations Professionals

    Report

    Report How A Sysadmin Becomes A Developer

    Learn The "Dev" Side Of DevOps — You're A Dev, Too
    March 9, 2017 | Chris Gardner, Robert Stroud

    Given a world where infrastructure is increasingly software-based (including containers, composable infrastructure, and more), systems administrators (sysadmins) must quickly acquire skill sets...

  • For Application Development & Delivery Professionals

    Report

    Report Faster Software Delivery Will Accelerate Digital Transformation

    Strategic Plan: The Modern Application Delivery Playbook

    Customer-obsessed organizations are accelerating their race to digital in order to win new customers and retain existing ones. A crucial element of this imperative is to transform their software...

  • For Application Development & Delivery Professionals

    Report

    Report Capitalize On SaaS CRM Solutions With Better Governance

    Organization: The CRM Playbook
    February 17, 2017 | Kate Leggett

    Organizations increasingly adopt software-as-a-service (SaaS) CRM solutions, but many have not adapted their governance processes and policies to get maximum value out of those solutions....

  • For Infrastructure & Operations Professionals

    Report

    Report Modern Service Delivery Is Here To Stay

    Executive Overview: The Modern Service Delivery Playbook
    February 9, 2017 | Eveline Oehrlich

    Infrastructure and operations (I&O) teams must address today's customers' rising expectations. As application portfolio and infrastructure strategies change, I&O pros must shift to what Forrester...

  • For Infrastructure & Operations Professionals

    Report

    Report The Need For Speed: Drive Velocity And Quality With DevOps

    Vision: The Modern Service Delivery Playbook
    February 9, 2017 | Robert Stroud, Eveline Oehrlich

    Providing a great customer experience requires more than just a great product — it also takes speed and flexibility. The age of the customer demands this speed and flexibility at every layer of the...

  • For Application Development & Delivery Professionals

    Report

    Report Integrate Design Thinking Into Agile Development

    It's Time To Apply DevOps-Style Collaboration To The Front End Of The Software Life Cycle
    February 3, 2017 | Amanda LeClair, Allegra Burnette

    Customers' rising expectations for software that meets their needs have disrupted traditional software development cycles. To address the quality-at-speed challenge, design and development teams...

  • For Application Development & Delivery Professionals

    Report

    Report Build Your Dream Team: Organizing To Deliver Exceptional Digital Experiences

    Organization: The Digital Experience Delivery Playbook
    January 27, 2017 | Danielle Geoffroy, Anjali Yakkundi

    Customers demand familiar and contextual experiences, yet digital experience (DX) strategies and technologies have traditionally been sovereign, often supported by different teams with different...

  • For Enterprise Architecture Professionals

    Report

    Report Reshape Budgeting Practices For Agile

    Performance Management: The Strategic Portfolio Management Playbook
    January 23, 2017 | Margo Visitacion

    In the battle to win new customers, companies are increasingly turning to Agile practices to deliver apps that provide great customer experiences. However, Agile requires organizations to rethink...

  • For Application Development & Delivery Professionals

    Report

    Report Digital Experience Technology Integration: Go Beyond Just A Basket Of Solutions

    Tools And Technology: The Digital Experience Delivery Playbook
    January 19, 2017 | Mark Grannan

    Technical integration is a major pain point for application development and delivery (AD&D) professionals supporting digital experience (DX). While vendors increasingly want to tell an end-to-end...

  • For Application Development & Delivery Professionals

    Report

    Report Mantra For Customer-Obsessed Software Leaders: Deliver More, Develop Less

    Vision: The Application Development Strategy, Structure, And Sourcing Playbook
    January 18, 2017 | John R. Rymer, Liz Herbert

    Now that your application development and delivery (AD&D) teams can more quickly produce apps to win, serve, and retain customers, reorient your strategy, structure, and sourcing to support a...

  • For Application Development & Delivery Professionals

    Report

    Report Rethink Metrics To Gain DX Traction

    Performance Management: The Digital Experience Delivery Playbook
    January 13, 2017 | Mark Grannan, Danielle Geoffroy

    Traditional, centralized application development and delivery (AD&D) teams often measure only two things: time and budget. Without the right metrics, AD&D doesn't have clarity about digital...

  • For Application Development & Delivery Professionals

    Report

    Report Improving Mobile App Quality Testing

    Benchmarks: The Mobile App Development Playbook
    January 11, 2017 | Michael Facemire

    Mobile is changing the way enterprises create software, but the same cannot be said for mobile testing — the variety of devices, operating systems, and front-end development technologies creates...

  • For Application Development & Delivery Professionals

    Report

    Report Mobile Development: Smooth Sailing Or Titanic Voyage

    Assessment: The Mobile App Development Playbook
    January 5, 2017 | Michael Facemire

    Mobile development presents a completely different set of challenges from past enterprise development projects. These challenges aren't limited to development teams. They permeate all aspects of...

  • For Application Development & Delivery Professionals

    Report

    Report Choose The Right Mobile Development Solutions

    Tools And Technology: The Mobile App Development Playbook

    Traversing the mobile app dev technology landscape is challenging — particularly in light of different mobile development approaches, the range of infrastructure capabilities, and the development...

  • For Application Development & Delivery Professionals

    Report

    Report APIs Foster Innovation At The Largest Global Firms

    Developers Help Connect Digital Ecosystems With Open Web APIs
    January 4, 2017 | Randy Heffner

    In the age of software-powered digital disruption, APIs are important for fostering innovation, and organizations need developers who use them to knit together business ecosystems. AD&D pros at...

  • For Application Development & Delivery Professionals

    Report

    Report Build Five-Star Mobile Apps

    Processes: The Mobile App Development Playbook

    Companies hoping to reach customers through the mobile channel need to ensure their apps get high ratings. So what's the best way to structure a development shop to build a highly rated app? For...

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