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The Mobile App Development Playbook For 2017

Build Great Mobile Apps That Drive Engagement

The mobile mind shift is driving businesses' customers and stakeholders to expect (and demand) support for a wide variety of smartphones and tablets. But for application development and delivery...

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  • For Application Development & Delivery Professionals

    Report

    Report Mobile Needs A Four-Tier Engagement Platform

    Road Map: The Mobile App Development Playbook
    November 6, 2017 | Michael Facemire, Ted Schadler

    Mobile is pushing aging web architectures to the brink. The three-tier architecture built for a browser-led PC world can't flex, scale, or respond to the needs of a good mobile experience or the...

  • For Application Development & Delivery Professionals

    Report

    Report Mobile Feast Or Beggar's Banquet?

    Landscape: The Mobile App Development Playbook
    October 20, 2017 | Michael Facemire, Jeffrey S. Hammond

    The variety of mobile operating systems, devices, form factors, and middleware technologies make an implementation that simply extends existing websites impossible, as do the time-to-market and...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Mobile Low-Code Development Platforms, Q1 2017

    The 11 Providers That Matter Most And How They Stack Up
    March 27, 2017 | Jeffrey S. Hammond

    In our 24-criteria evaluation of mobile low-code development platforms, we identified the 11 most significant vendors — Alpha Software, Appian, Capriza, i-exceed, K2, Kony, Magic Software, Mendix,...

  • For Application Development & Delivery Professionals

    Report

    Report Mobile-First, Low-Code Platforms Close The "App Gap"

    The Mobile Low-Code Landscape Has Solutions For All Skill Levels
    March 2, 2017 | Jeffrey S. Hammond

    As mobile devices become ubiquitous, customer engagement is shifting to the mobile channel. This puts application development and delivery (AD&D) leaders under pressure to quickly deliver mobile...

  • For Application Development & Delivery Professionals

    Report

    Report The Top Technologies To Cure Mobile Performance

    Performance Management: The Mobile App Development Playbook
    February 17, 2017 | Mark Grannan

    Digital experiences on mobile connections suffer from performance issues, and impatient users compound the challenges that slower, intermittent mobile connections raise. Firms need to build a new...

  • For Application Development & Delivery Professionals

    Report

    Report Choose The Right Mobile Development Solutions

    Tools And Technology: The Mobile App Development Playbook

    Traversing the mobile app dev technology landscape is challenging — particularly in light of different mobile development approaches, the range of infrastructure capabilities, and the development...

  • For Application Development & Delivery Professionals

    Report

    Report Build Five-Star Mobile Apps

    Processes: The Mobile App Development Playbook

    Companies hoping to reach customers through the mobile channel need to ensure their apps get high ratings. So what's the best way to structure a development shop to build a highly rated app? For...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Mobile Development Platforms, Q4 2016

    The 12 Providers That Matter Most And How They Stack Up
    October 24, 2016 | Michael Facemire

    In our 32-criteria evaluation of mobile development platform (MDP) vendors, we identified the 12 most significant ones — Amazon Web Services (AWS), AnyPresence, Appcelerator, IBM, Kinvey, Kony,...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Mobile Development Platforms

    Consolidated, Full-Stack Solutions For Implementing Mobile Strategies
    October 20, 2016 | Michael Facemire

    Application development and delivery (AD&D) professionals have many technology choices for building mobile experiences. Mobile development platforms (MDPs) aim to simplify these choices, but what...

  • For Application Development & Delivery Professionals

    Report

    Report TechRadar™: Digital Experience Platform Technologies, Q3 2016

    September 13, 2016 | Mark Grannan

    Organizations face an expanding ecosystem of technology supporting digital customer experiences, but they're falling behind on using the technology to provide great experiences. Application...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Augmented Reality: Emerging Tools To Explore

    Augmented Reality (AR) Offers Simple Utility Today, But The Best Experiences Are Yet To Come
    July 5, 2016 | Julie A. Ask, Laura Naparstek

    In 2016, the app-based game Pokémon Go inspired consumers to adopt AR experiences on their smartphones, forcing enterprises to ask, "Should I leverage the rising popularity of AR in my own mobile...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Developers Must Shape Digital Experience Platform Investments

    April 20, 2016 | Mark Grannan

    Application development and delivery (AD&D) professionals should routinely evaluate their technology portfolios that support customer-facing digital experience (DX) to reveal where a unified...

  • For Application Development & Delivery Professionals

    Report

    Report Blurring Approaches To Mobile Apps Expand Options For Developers

    March 31, 2016 | John M. Wargo

    Developers are often constrained by traditional mobile development approaches, budgets, and time-to-market. Native and web-based approaches simply aren't enough to address all requirements. New...

  • For Application Development & Delivery Professionals

    Report

    Report Native, Web, And Cross-Platform Mobile Apps All Have Their Place

    Strategic Plan: The Mobile App Development Playbook
    February 24, 2016 | John M. Wargo, Michael Facemire

    In clients' inquiries regarding mobile app development, the most common question is: "Should we go with a native development approach, use HTML5, or use cross-platform tools?" Our answer: It's not...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Choosing The Best-Suited Mobile Banking Platform

    Five Key Differentiators Of Mobile Banking Solutions Accelerate Vendor Selection
    December 10, 2015 | Jost Hoppermann

    Digital transformation in banking shows a strong focus on customer touchpoints, one of the most relevant of which is mobile banking. Application development and delivery (AD&D) professionals need...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: 2015 Mobile App Developer Platform Preferences

    Android Extends Its Global Lead, iOS Shines In North America, And Windows Gains Ground As A Third Player
    November 25, 2015 | Jeffrey S. Hammond

    In 2015, Android and iOS devices still capture the dominant share of mobile developers' attention. But the gap between the also-rans and at least one of these two leading mobile operating systems...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Salesforce's Customer Platform Gets Richer — And More Complex

    Coders Will Find Heroku Enterprise Useful For Compliance Apps, And A New Commitment To Real-Time Applications
    November 2, 2015 | John R. Rymer, Jeffrey S. Hammond, Clay Richardson

    Read this brief for our reassessment of Salesforce's cloud platform strategy in the wake of new products and enhancements. Salesforce extended and further integrated its platform, a popular...

  • For Application Development & Delivery Professionals

    Report

    Report Market Overview: Mobile Infrastructure Services Aid Developers

    A Rapidly Converging Market Speeds Front-End Developers' Efforts

    Application development and delivery (AD&D) professionals have many technology choices when it comes to building mobile apps that win, serve, and retain customers. One of the principal challenges...

  • For Enterprise Architecture Professionals

    Report

    Report TechRadar™: Integration Technologies, Q2 2015

    The Range Of Integration Technologies Is Diversifying
    June 23, 2015 | Henry Peyret

    Integration technologies are a middleware category of products to develop, maintain, and execute interfaces between applications and databases. The integration domain is a renewed hot topic for...

  • For Application Development & Delivery Professionals

    Report

    Report Quick Take: Google Woos Developers With Platform Advances At Google I/O 2015

    Android Fragmentation Means Most New Features Will Have A Long Adoption Cycle

    It's the heart of the developer conference season; a time when major platform vendors like Amazon, Apple, Google, and Microsoft all compete to attract application development and delivery (AD&D)...

  • For Application Development & Delivery Professionals

    Report

    Report Quick Take: Microsoft Attracts Developers Through Choice, Scale, And Imagination

    Developer conferences are among the hottest technology events these days, selling out in days if not hours. Developers willingly queue up to get the latest information on core platform technologies...

  • For CIO Professionals

    Report

    Report Quick Take: Apps And IoT Platforms Trump "Billions And Billions" Of Devices

    Mobile World Congress' Global Mobile Awards 2015 Highlight IoT Innovation For Connected Life
    March 4, 2015 | Jennifer Belissent, Ph.D.

    Mobile World Congress, one of the largest global technology events, is currently in full swing. Although "mobile" remains in the event title, this year's speakers, exhibitors, and awards continue...

  • For Application Development & Delivery Professionals

    Report

    Report Best Practices For Building Beacon-Enabled Apps

    Beacons Add The Power Of Proximity To Modern Applications
    February 13, 2015 | Jeffrey S. Hammond, Rowan Curran

    As the mobile mind shift swings into high gear, developers must reimagine how they design apps to interact with the physical world. Wireless sensors linked to Internet of Things (IoT) systems will...

  • For Application Development & Delivery Professionals

    Report

    Report TechRadar™: Digital Customer Experience Technologies, Q1 2015

    February 6, 2015 | Mark Grannan

    Consumers are delighted by digital experiences that are effective, easy to use, and make the customer feel good. How are you going to keep up? Firms face an expanding ecosystem of technology...

  • For Application Development & Delivery Professionals

    Report

    Report Predictions 2015: Mobile Development Goes Composable, Contextual, And Cross-Touchpoint

    Experience Creation Trumps App Creation
    November 3, 2014 | Michael Facemire, Jeffrey S. Hammond

    Consumer and employee demands for innovative mobile experiences will continue to accelerate in 2015. Mobile platforms, development tools, and programming techniques, focal points for every firm's...

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