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The Enterprise Collaboration Playbook For 2017

Gain A Competitive Advantage Through Enterprise Collaboration

Many of today's collaboration technology initiatives fall well short of their transformational potential. But a properly executed enterprise collaboration strategy engages employees and connects...

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  • For Application Development & Delivery Professionals

    Report

    Report Brief: Now You See Me — Video Chat Improves The Customer Experience

    Well-Targeted Video Chat Drives Revenue, Improves Efficiency, And Increases Customer Satisfaction
    September 15, 2016 | Nick Barber, Art Schoeller

    Live video chat for customer service drives ROI, decreases dispute-resolution time, and increases customer satisfaction for business-to-business and business-to-consumer firms. With broader...

  • For Application Development & Delivery Professionals

    Report

    Report Top 10 Strategies To Successfully Implement Video Platforms And Webcasting

    Lessons Learned From Forrester Wave™ Evaluation Customer References
    March 10, 2015 | Philipp Karcher

    Firms buy video platforms and webcasting solutions in order to make video creation and consumption easily accessible throughout their organization. But they often flounder with implementations. To...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Enterprise Video Platforms And Webcasting, Q1 2015

    Choose From Solutions For Presenting Live Or Publishing Video On Demand To Internal Or External Audiences
    February 3, 2015 | Philipp Karcher

    In Forrester's 24-criteria evaluation of enterprise video platform and webcasting vendors, we identified the 16 most significant providers — BrightTalk, Cisco, InXpo, Kaltura, Kontiki, Kulu...

  • For Infrastructure & Operations Professionals

    Report

    Report Get Organized To Stop The Communications And Collaboration Infrastructure Civil War

    November 10, 2014 | Art Schoeller

    In the American Civil War, many combatants on both sides had attended the US Military Academy at West Point as cadets. The war pitted not only brother against brother but also cadet against cadet,...

  • For CIO Professionals

    Report

    Report Pick The Right Webcasting Tool To Drive Customer Or Employee Engagement

    May 21, 2014 | Philipp Karcher

    Between webcasting, webconferencing, and videoconferencing tools, the market for delivering slide presentations to a live audience is full of substitutes. Different products vary in their...

  • For CIO Professionals

    Report

    Report How Smart Companies Take Advantage Of Smart Meeting-Room Technology

    New Tools Optimize Meeting-Room Utilization And Promote Effective Collaboration
    February 3, 2014 | Philipp Karcher

    In a world of smartphones, smart cars, smart buildings, and smart cities, how do touchscreen, mobile, sensor, big data, and other smart technologies apply to the conference room? Although...

  • For CIO Professionals

    Report

    Report Best Practices When Evaluating Software For Online Meetings

    Lessons Learned From Client Reference Interviews
    November 4, 2013 | Philipp Karcher

    Forrester recently completed two Forrester Wave™ evaluations of the leading products for webconferencing and desktop videoconferencing. As part of these evaluations, we interviewed more than...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: Webconferencing, Q3 2013

    Cisco Systems, Saba Software, Adobe, IBM SmartCloud Meetings, And Microsoft Lead With Comprehensive Solutions
    September 13, 2013 | Philipp Karcher

    In Forrester's 58-criteria evaluation of webconferencing products, we identified the 11 most significant products — Adobe Connect, AT&T Connect, Cisco WebEx, Citrix GoToMeeting, FuzeBox...

  • For CIO Professionals

    Report

    Report Enable Workplaces Of The Future, Now!

    Flexible Work And Cowork Redefine Workplace Diversity
    May 14, 2013 | Jennifer Belissent, Ph.D.

    If you haven't heard the latest office gossip, you might want to figure out why. As workers increasingly work from home, a coffee shop, a public library, the train, or one of the new coworking...

  • For CIO Professionals

    Report

    Report Rich Communication Services Can Unlock The Value Of Systems Of Engagement

    The Joyn Initiative Will Help Evolve Engagement Strategies
    April 9, 2013 | Dan Bieler

    As companies evolve their strategies to embrace systems of engagement, CIOs are likely to benefit from the emergence of a new major social media communications platform, rich communication services...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: Video Platforms For The Enterprise, Q1 2013

    Kaltura, Qumu, And Polycom Lead The Video Publishing Platform Pack
    March 8, 2013 | Philipp Karcher

    Enterprises looking to deliver video communications to employees continue to use solutions for webcasting and YouTube-like video portals. In Forrester's 23-criteria evaluation of enterprise video...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: Room-Based Videoconferencing, Q3 2012

    Polycom, Cisco, And LifeSize Lead, Followed By Resurgents Radvision And Teliris And Aggressive Entrants Huawei And Vidyo
    August 21, 2012 | Philipp Karcher

    In Forrester's 39-criteria evaluation of videoconferencing solution vendors, we identified the seven most significant providers in the category — Cisco, Huawei, LifeSize, Polycom, Radvision,...

  • For CIO Professionals

    Report

    Report Best Practices: Leveraging Live Streaming And On-Demand Video In The Enterprise

    Communications, Training, And Collaboration Dominate Usage Scenarios
    January 27, 2012 | Philipp Karcher

    A growing number of content and collaboration professionals are interested in using webcasting and YouTube-like video portals internally for corporate communications and training. Why? They...

  • For CIO Professionals

    Report

    Report Framing The Business And IT Impact Of Mobile And Remote Work

    Business Leaders Must Focus On People, Technologies, And Facilities Management
    January 27, 2012 | TJ Keitt

    With two-thirds of the North American and European workforce reporting that they work outside a corporate office at least occasionally during a month, it's imperative that business leaders initiate...

  • For Sourcing & Vendor Management Professionals

    Report

    Report TechRadar™ For SVM Professionals: Software-As-A-Service, Q4 2011

    Software-As-A-Service Still Growing, Taking Over In More Areas Of Technology
    January 3, 2012 | Liz Herbert

    As software-as-a-service (SaaS) becomes increasingly important to firms' application strategies, sourcing and vendor management (SVM) professionals are taking ownership of the research, purchasing,...

  • For B2B Marketing Professionals

    Report

    Report Top-Performing Tech Marketers Use Webinars As A Portal To The Buyer's Journey

    Webinars Can Impact The Awareness Phase Even More Than Product Selection
    November 10, 2011 | Peter O'Neill

    Webinars are now a favored communications vehicle for tech marketers. The most successful tech marketers do more than just "create webinars" and demonstrate products; they position these events in...

  • For B2B Marketing Professionals

    Report

    Report Demand Insights: The SMB Software Market 2011

    SMBs Exhibit A Broad Adoption Profile, But Growth Is Being Stunted By The Credit Crunch
    October 25, 2011 | Tim Harmon

    For most software categories, tech marketers once considered the small to medium-size business (SMB) market to be "software non grata." Their assumption was that most SMBs supported their...

  • For B2B Marketing Professionals

    Report

    Report Adapt Your Messaging And Campaigns For A Changing Workforce

    Information Workers Are A New Buying Center For Enterprise Technology
    September 23, 2011 | Peter O'Neill

    Forrester proposed changing the term IT to BT several years ago to reflect the fact that information technology was now so pervasive to businesses that decision-making around the necessary...

  • For Infrastructure & Operations Professionals

    Report

    Report Information Workers Are A New Buying Center For Enterprise Technology

    A Changing Workforce Demands New Solutions And Business Models
    August 4, 2011 | Henry Dewing

    Technology vendors today are faced with a new market dynamic: Individuals inside companies, primarily information workers (iWorkers), are choosing, procuring, and often paying for technology...

  • For B2B Marketing Professionals

    Report

    Report Hosting Service Providers — Cloud Partners Or Competitors?

    The Tug-Of-War Between Vendor SaaS And Channel Partner Hosting
    April 21, 2011 | Tim Harmon

    A lot of tech vendors — and channel partners — are struggling to define channel partner roles in the cloud services demand chain. On-premise technology variants are starting to lose...

  • For CIO Professionals

    Report

    Report Market Overview: Video Platforms For The Enterprise

    April 11, 2011 | Matthew Brown

    Companies are using streaming video — live and on-demand — to enhance marketing, training, and business communications with internal and external audiences. The market for video...

  • For CIO Professionals

    Report

    Report The State Of Collaboration Software Implementations: 2011

    Businesses Still Mainly Use Collaboration Tools To Reduce Travel Costs
    March 21, 2011 | TJ Keitt

    Businesses large and small are continuing to invest in a range of collaboration technologies. While vendors promise that these technologies can solve a range of business problems, most content and...

  • For CIO Professionals

    Report

    Report SlideShare Ties Conferencing To Millions Of Slides

    More Than A Million Shared Slides Get An Audio And Video Facelift; Consumerization Gets Another Injection; IT Gets Another Vendor To Track
    February 16, 2011 | Ted Schadler, TJ Keitt

    Why does the world need yet another webconferencing vendor? Because the existing solutions don't deliver all the value that your employees crave at a price you can afford. SlideShare has answered...

  • For CIO Professionals

    Report

    Report TechRadar™ For Content & Collaboration Professionals: Enterprise Video, Q1 2011

    Tools To Manage And Deliver Video Are Growing; Videoconferencing Makes A Comeback
    January 21, 2011 | Philipp Karcher

    Enterprises increasingly use video in a wide range of use cases, changing how they collaborate, issue communications, train their employees, and even talk to customers. But the transformational...

  • For B2B Marketing Professionals

    Report

    Report Demand Insights: The SMB Software Market 2010

    Small And Medium-Size Businesses Are Defying Gravity
    August 9, 2010 | Tim Harmon

    Small and medium-size businesses (SMBs), like their enterprise brethren, are shifting their technology focus from IT to business technology (BT). As their focus on business solutions — as...