69 results in Reports
Sort by:
Refine
  • Sales Force Automation (SFA)

Search Results

  • For Application Development & Delivery Professionals

    Report

    Report Quantify The Business Value Of CRM

    Business Case: The CRM Playbook
    August 30, 2017 | John Bruno, Kate Leggett

    CRM initiatives must not only be technically sound but must also answer the question "What will we get for our money?" This report describes how application development and delivery (AD&D)...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Services Providers For US Government Salesforce Integration

    More US Government Clients Are Signing With Salesforce As A Path To Modernization, But Selecting The Right Services Partner Is Key
    August 21, 2017 | Liz Herbert, Rick Parrish

    The US government has received a clear message: Modernize now. Government agencies have allocated new funds for major technology refreshes, and Salesforce is garnering significant interest. But...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Salesforce Implementation Partners, Q3 2017

    Dozens Of Salesforce Partners Know The Tech — But Few Have Proven Ability To Drive Digital Business In Salesforce Deployment
    July 24, 2017 | Liz Herbert

    Salesforce buyers have evolved from a seeking a cloud customer relationship management (CRM) tool to seeking a strategic platform for digital business. In our 35-criteria evaluation of Salesforce...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Sales Force Automation Solutions, Q2 2017

    June 27, 2017 | John Bruno

    In our 35-criteria evaluation of sales force automation (SFA) providers, we identified the 10 most significant ones — bpm'online, CRMNEXT, Infor, Microsoft, NetSuite, Oracle, Pegasystems,...

  • For Application Development & Delivery Professionals

    Report

    Report Five Ways To Cut The Risk Of Going All In With A Salesforce Customer Platform

    Salesforce Is Now A Major Platform For Digital Business — Don't Let Complexity Cut Its Value

    Salesforce is the most prominent choice for enterprises seeking a single platform for all things customer. The growing number of enterprises signing up to go all in with Salesforce as their...

  • For Application Development & Delivery Professionals

    Report

    Report Prescriptive Advice: The Salesperson's Crystal Ball

    March 7, 2017 | John Bruno

    As B2B buyers continue to self-serve and conduct more research on their own, their expectations of salespeople continue to rise. To increase seller effectiveness and close the gap between buyers'...

  • For Application Development & Delivery Professionals

    Report

    Report Preparing For A Salesforce Negotiation

    Plan Ahead To Manage With This Fast-Growing, Strategic SaaS Partner
    February 15, 2017 | Liz Herbert, Mark Bartrick

    Salesforce is now a giant in the enterprise software space — with nearly 200,000 customers. The software-as-a-service (SaaS) behemoth now offers a comprehensive suite of solutions for the...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: SFA Solutions For The Evolved Sales Force

    SFA Vendors Are Finally Listening To The Needs Of Modern Sellers
    November 10, 2016 | John Bruno

    Many organizations don't realize the potential of their sales force automation (SFA) investments. They roll out these applications to increase transparency into sales activities and create sales...

  • For Application Development & Delivery Professionals

    Report

    Report How To Improve Your Top Line With Salesperson-Centric Software

    October 5, 2016 | John Bruno

    Unequivocally, the ultimate measures of success for companies revolve around converting more sales, maintaining higher margins, and lifting revenues. CRM, and more specifically sales force...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Find The Right Sales Efficiency-Effectiveness Balance

    September 28, 2016 | John Bruno

    Companies looking to drive revenue growth need to deliver the right tools to their salespeople. This means looking beyond just sales force automation (SFA) toward the greater, but congested, sales...

  • For Application Development & Delivery Professionals

    Report

    Report TechRadar™: The Extended Sales Force Automation Ecosystem, Q2 2016

    May 31, 2016 | John Bruno

    Buyers are attracted to sales force automation (SFA) software for its merits around providing consistent processes and transparency into activities, but these tools have done little to enhance the...

  • For CIO Professionals

    Report

    Report The Top Technologies For Your Business Technology Agenda, 2016

    The Top Business Technologies To Win, Serve, And Retain Customers Along Every Step Of Their Journeys
    May 10, 2016 | Ted Schadler

    Customer-obsessed firms are customer-led and insights-driven. They move fast rather than perfectly, and they are connected to serve increasingly powerful customers. CIOs wield a critical asset: the...

  • For Application Development & Delivery Professionals

    Report

    Report Breakout Vendors: Sales Content Management

    May 10, 2016 | John Bruno

    As B2B buyers have become more knowledgeable about the products they evaluate, they have higher expectations of the salespeople they interact with. Delivering the right content and messaging has...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Configure-Price-Quote Solutions

    March 21, 2016 | John Bruno

    Businesses have changed the way they buy goods and services in the age of the customer, but they have done little to adapt the way they sell. Configure-price-quote (CPQ) vendors offer solutions to...

  • For Application Development & Delivery Professionals

    Report

    Report CRM Sales Automation Software For Every User

    The Ecosystem Of Software Products Intent On Enabling Your Sales Teams Has Grown
    July 29, 2015 | Kate Leggett

    Sales organizations have traditionally used CRM sales force automation (SFA) software to track leads and opportunities and manage contacts, accounts, pipeline, and forecasts to increase the sales...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Salesforce Project Best Practices

    How To Work With Partners In Agile, Business-Centric Models
    June 30, 2015 | Liz Herbert

    Salesforce continues its dominance as a leading choice for cloud CRM and cloud platform for companies of all sizes. Salesforce projects are rising in scale, with many now exceeding $10 million per...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Salesforce Implementation Partners, Q2 2015

    The 13 Providers Best Suited For Larger, Transformational Salesforce Projects
    June 26, 2015 | Liz Herbert

    Salesforce — the behemoth of the software-as-a-service (SaaS) world — continues to expand into new solution areas, larger and more global deployments, and more strategic business processes....

  • For Application Development & Delivery Professionals

    Report

    Report Market Overview: Salesforce Services Partners

    Market Shakeout Changes The Provider Landscape
    May 14, 2015 | Liz Herbert

    Salesforce continues to grow at impressive rates, now boasting more than 140,000 customers and a wide solutions footprint spanning customer resource management (CRM), IT service management (ITSM),...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Five Trends To Watch When Provisioning Sales Software

    The Extended Sales Force Automation Market Converges With CRM Initiatives
    April 30, 2015 | Kate Leggett, Fraser Tibbetts

    Sales teams everywhere use software products that were not provisioned for them by their application development and delivery (AD&D) colleagues. These products enable the sales force to be more...

  • For CIO Professionals

    Report

    Report Salesforce Is Bidding To Be Your Strategic Customer Platform; Should You Accept?

    Salesforce's Reach Toward $20 Billion Will Force CIOs To Decide How Much Salesforce Is Too Much

    As Salesforce seeks to achieve its goal of being the first cloud vendor with $10 billion in revenues and its aspiration to reach $20 billion, understanding its strategy for achieving those targets...

  • For Infrastructure & Operations Professionals

    Report

    Report Top Technologies For The Infrastructure & Operations BT Agenda

    Your company's only route to sustainable competitive advantage is to deliver a superior customer experience. Because your customers, channels, competitors, and coveted talent are digital, your...

  • For B2B Marketing Professionals

    Report

    Report Drive Sales Force Behavior Change With Strategic Motivation Programs

    Deploy Technology-Enabled Gamification To Improve Sales Performance
    January 20, 2015 | Mark Lindwall

    Motivating salespeople to change and do what you want them to do is a daily challenge for sales managers and other sales enablement professionals in almost every company. The long-practiced comfort...

  • For Application Development & Delivery Professionals

    Report

    Report Market Overview: Enterprise Sales Force Automation Solutions

    Today's Solutions Are Changing The Nature Of Your Customers' Interactions With Your Sales Department
    December 15, 2014 | Fraser Tibbetts, Kate Leggett

    The sales force automation (SFA) market is undergoing significant change with increasing emphasis on mobile sales capability, integration with other software products, real-time actionable insight,...

  • For CIO Professionals

    Report

    Report Top Technologies For Your BT Agenda

    July 29, 2014 | Sharyn Leaver, Kyle McNabb

    In today's competitive environment, investing in business technologies is central to companies' ability to win, serve, and retain customers. Business execs know this, but they don't think that...

  • For Infrastructure & Operations Professionals

    Report

    Report Quick Take: Salesforce Wear Opens Up New Enterprise Wearables Opportunities

    Salesforce Wear Developer Pack Will Drive Enterprise Adoption Of Both Wearables And Salesforce1
    June 11, 2014 | J. P. Gownder

    On June 10, 2014, salesforce.com announced Salesforce Wear, a bundle of free tools aimed at expanding the mobile potential of the Salesforce platform with wearables. This program offers support for...

Content categories

Refine your results

Date Range

Industry

Primary Role

Methodology

Region

Vendor

Analyst

Market Imperatives