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  • Report The Canadian Tech Market Outlook For 2018 To 2019

    5% Growth In 2018 Will Slow To Under 4% In 2019

    The Canadian tech market will continue to post solid growth, but several factors may slow growth in 2019. Uncertainty around the future of the North American Free Trade Agreement (NAFTA) combined...

  • Report The Forrester Wave™: Cloud Cost Monitoring And Optimization, Q2 2018

    The Nine Providers That Matter Most And How They Stack Up
    May 30, 2018 | Lauren E. Nelson

    In our 25-criteria evaluation of cloud cost monitoring and optimization providers, we identified the nine most significant ones — Apptio, Cloudability, CloudCheckr, CloudHealth Technologies,...

  • Report Quantify The Business Value Of CRM

    Business Case: The CRM Playbook
    May 9, 2018 | Kate Leggett, John Bruno

    CRM initiatives must not only be technically sound but must also answer the question, "What will we get for our money?" This report describes how application development and delivery (AD&D)...

  • Report Emerging Role Profile: Cloud Cost Manager

    The Complexity Of Managing Cloud Spend Has Forged A Role Dedicated To This Challenge
    April 25, 2018 | Sophia I. Vargas

    Cloud cost insights can provide more than just opportunities to reduce spending. Better cost information can shepherd smarter practices, improve performance efficiency, and help scale cloud...

  • Report Strategic Benchmarks 2018: Infrastructure Priorities

    Benchmarks: The Infrastructure Transformation Playbook
    April 17, 2018 | Sophia I. Vargas

    This report provides infrastructure and operations (I&O) professionals with strategic benchmarks so they can compare their infrastructure budgets, priorities, motivations, and technology adoption...

  • Report Analytics, Cloud, And Intelligent Content Services: Stay Ahead Of The Curve

    Benchmarks: The Enterprise Content Management Playbook
    April 16, 2018 | Cheryl McKinnon

    Benchmarks provide enterprise architects and their content management program peers with data to inform their road maps. Content is essential to successful digital business. Use this report to...

  • Report How To Adapt Project Estimations For An Agile World

    Change Traditional Estimation, Measurement, And Budgeting To Support Scaling Agile
    April 6, 2018 | Diego Lo Giudice

    Agile techniques create more software value for the business — more quickly than traditional methods. While development and operations (DevOps) accelerates Agile adoption, traditional estimation,...

  • Report Security Budgets 2018: Financial Services And Insurance

    New Initiatives Require Security To Take An Expertise-On-Demand Approach
    March 22, 2018 | Jeff Pollard

    Data breaches, regulation, stiff competition for talent, and decentralized technology spending are still major challenges for security leaders in the FSI industry. We compare the budgets of...

  • Report Win Funding For Your Customer Service Project

    Business Case: The Contact Centers For Customer Service Playbook
    March 19, 2018 | Ian Jacobs, Kate Leggett

    In the age of the customer, customer service must be a cornerstone of a company's customer experience (CX) strategy. Customer service application pros must invest in modernizing their technology....

  • Report Now Tech: Enterprise Performance Management, Q1 2018

    Forrester's Landscape Overview Of 19 Providers In EPM
    February 8, 2018 | Paul D. Hamerman

    You can use enterprise performance management (EPM) software to plan and forecast with flexible modeling capabilities, gain insight into business performance, and meet structured financial and...

  • Report Security Budgets 2018: Uncertainty Trumps Normalcy

    Benchmarks: The S&R Practice Playbook
    January 23, 2018 | Jeff Pollard

    Security leaders will find no escape from the pressures that shape their budgets this year. Data breaches, stiff competition for talent, and decentralized technology spending are still major...

  • Report 2018 US Tech Budget Outlook: Growth Will Accelerate To Almost 6%

    Sustained Economic Growth, Cloud, And Business Technology Will Drive Better Tech Growth In 2018
    December 13, 2017 | Andrew Bartels

    With US firms finalizing their 2018 tech budget plans, we provide our current forecast for the 2018 US tech market across multiple dimensions, including by tech category, for business technology...

  • Report The 2018 Outlook For US Industries And Their Tech Budgets

    Chemicals And Insurance Lead The Way; Government And Media And Entertainment Are Lagging
    December 13, 2017 | Andrew Bartels

    As CIOs and their business partners develop their tech budget plans based on their business' strategy and requirements, it can be useful to look at what other firms are doing, especially firms in...

  • Report The Business Applications Landscape 2017 To 2020: SaaS Disruption And Vendor Proliferation

    Landscape: The SaaS Transformation Playbook
    November 29, 2017 | Paul D. Hamerman, Andrew Bartels

    The landscape of critical process applications ranges from customer-focused business technology (BT) applications to solutions for managing people, finances, operations, and products. As this $167...

  • Report Justify Security Budget By Its Impact On Maturity

    Business Case: The S&R Practice Playbook
    November 21, 2017 | Jeff Pollard

    Security leaders face challenges articulating which projects generate the most value for their organization. They often struggle to justify existing budgets, as well. To help you build the business...

  • Report The State Of Data Security And Privacy: 2017 To 2018

    Benchmarks: The Data Security And Privacy Playbook
    October 24, 2017 | Heidi Shey, Alexander Spiliotes

    Throughout the year, Forrester analysts engage in hundreds of discussions about data security and privacy. This data-driven report outlines budgeting and spending, technology adoption plans, and...

  • Report Identify And Estimate The Costs Of Downtime On Your Business

    Don't Rely On Industry Averages — Determine Your Own
    October 12, 2017 | Naveen Chhabra

    Technology infrastructure is hypercritical to the operations of any business, and downtime costs dearly. Infrastructure and operations professionals leading their firms’ business continuity (BC)...

  • Report Engagement Costs Continue To Rise Even With Digital: Here's How To Fight It

    Five Steps To Reinvent Customer Service In A Post-Digital World
    September 7, 2017 | Kate Leggett

    Customers use a broad spectrum of channels to interact with a company. Often, they shift from one channel to another — or even use more than one simultaneously. As more channels and touchpoints...

  • Report How To Budget For Workforce And Customer-Facing Technologies For 2018 And Beyond

    Benchmarks: The Employee Experience Playbook
    July 31, 2017 | J. P. Gownder, Andrew Hewitt

    Infrastructure and operations (I&O) leaders planning their budgets for 2018 and beyond must invest in business technology (BT) that helps win, serve, and retain customers. They must create a...

  • Report The Canadian Tech Market Outlook For 2017 To 2018

    Canadian Tech Buyers Focus On The BT Agenda In Cautious Times

    Canadian CIOs are grappling with a mixed bag of economic news. While better than expected GDP growth continues to provide reasons for optimism, a struggling energy sector, an overheated housing...

  • Report Grow Your Revenue Stream With Customer-Centric Finance Technology

    Recalibrate Your Finance Technology Strategy To Grow Revenue, Increase Customer Value, And Transform Your Business
    May 19, 2017 | Paul D. Hamerman

    Costs, controls, and compliance — the three C's of finance — are essential but do not strategically align to growth and innovation in your business. A fourth C — the customer — is a strategic key...

  • Report Collaborate With Finance To Prove Marketing's Business Value

    Align Goals To Ensure Marketing Continues To Contribute To The Bottom Line
    May 17, 2017 | Tina Moffett

    Competition, consumer choice, and innovation force firms to scrutinize key financial metrics to meet revenue goals and keep up with market demand. B2C marketers are now more accountable and must...

  • Report C-Suite Tech Purchasing Patterns

    CIOs Need To Adapt To Businesses' Increasing Power In Tech Buying
    May 15, 2017 | Andrew Bartels

    Business execs are playing a bigger role in buying technologies to help their firms win, serve, and retain customers. CIOs still play a major role, but they operate in a new world of shifting...

  • Report CX Teams: What They Do, Where They Report, How Big They Are, And How Much They Spend

    May 8, 2017 | Samuel Stern

    In May and June of 2016, Forrester fielded a survey to customer experience (CX) professionals across the globe and received hundreds of completed responses detailing what CX professionals are...

  • Report 2017 Tech Budget Benchmarks

    Use Our Benchmarks To Transform Your Tech Budget, Not Just Defend It
    March 28, 2017 | Andrew Bartels

    CIOs feel ambivalent about tech budget benchmarks. They need them to respond to CEO and CFO questions about tech spending levels, but they also know the top-line metrics don't really say much. This...

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