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The Content Marketing Playbook For 2017

Master Content Marketing To Drive Engagement, Credibility, And Preference

The content marketing playbook helps marketing leadership professionals design and deploy successful content marketing to drive engagement, credibility, and — ultimately — preference by: 1)...

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  • For Enterprise Architecture Professionals

    Report

    Report The Forrester Wave™: Enterprise File Sync And Share Platforms, Hybrid Solutions, Q2 2016

    The 10 Providers That Matter Most And How They Stack Up
    April 26, 2016 | Cheryl McKinnon

    In our 37-criteria evaluation of enterprise file sync and share (EFSS) providers with hybrid or on-premises deployment options, we identified the 10 most significant — Accellion, Acronis,...

  • For Enterprise Architecture Professionals

    Report

    Report TechRadar™: Information Governance Enabling Technologies, Q2 2016

    Pursue Business Value And Not Just Risk Reduction When Making Technology Investments
    April 13, 2016 | Cheryl McKinnon

    Information governance (IG) is a hot topic. Yet it suffers from an identity crisis, as definitions differ across the technology landscape. Enterprise architect (EA) professionals are on the hook to...

  • For Enterprise Architecture Professionals

    Report

    Report The Forrester Wave™: Enterprise File Sync And Share Platforms, Cloud Solutions, Q1 2016

    The Nine Providers That Matter Most And How They Stack Up
    March 10, 2016 | Cheryl McKinnon

    In our 40-criteria evaluation of enterprise file sync and share (EFSS) cloud providers, we identified the nine most significant ones — Box, Dropbox, Google, Huddle, IBM, Intralinks, Microsoft,...

  • For Infrastructure & Operations Professionals

    Report

    Report Breakout Vendors: Cloud Computing In China

    These Chinese Startups Will Fuel And Optimize Your Cloud Strategy
    January 25, 2016 | Frank Liu

    As companies in China increasingly adopt cloud and reap its business benefits, they will need more innovative cloud services to help them develop their business technology agenda and drive digital...

  • For Security & Risk Professionals

    Report

    Report Quick Take: Use "Customer-Managed Keys" To Regain Control Of Your Data

    Your Digital Business Can Adopt Cloud Services Without Sacrificing Security Or Privacy
    February 10, 2015 | Tyler Shields, Heidi Shey

    On February 10, 2015, Box announced a new enterprise key management system for security of content stored in the Box cloud. This new key management offering adds support for external encryption,...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: Box Bets Big On Content Services Platform

    Its Yellow Brick Road Will Be A Difficult Journey
    September 15, 2014 | Rob Koplowitz, Ted Schadler

    Like Dorothy, swept from the comfort of her home in Kansas, Box finds itself in an increasingly foreboding and threatening world as Dropbox, Google, and Microsoft crush the cost of file sync and...

  • For Infrastructure & Operations Professionals

    Report

    Report Market Overview: Enterprise Endpoint Backup And Recovery Solutions

    Protect And Enable The Anytime, Anywhere Worker With Client Data Protection
    July 3, 2014 | Chris Sherman

    The information workers of today look very different from those just a few years ago. Today, they work in more places on more devices and expect services to be available 24x7. They create data on...

  • For Security & Risk Professionals

    Report

    Report Market Overview: Secure File Sharing And Collaboration

    Key Questions For S&R To Ask When Creating A Short List
    May 5, 2014 | Heidi Shey

    User-driven, person-to-person secure file sharing and collaboration is a hot space today with vendors of all shapes and stripes offering solutions to enable these capabilities. These solutions not...

  • For Infrastructure & Operations Professionals

    Report

    Report What The Evolution Of Cloud Storage Means For I&O

    February 14, 2014 | Henry Baltazar, James Staten

    Over the last few years, the capabilities and reach of cloud storage services have evolved rapidly, with many organizations expressing interest in storage-as-a-service. With or without the support...

  • For Security & Risk Professionals

    Report

    Report Market Trends: Secure File Sharing And Collaboration In The Enterprise, Q1 2014

    What You Need To Know About Workforce Behavior And Available Data Controls
    February 4, 2014 | Heidi Shey

    Whether the organization's interest in file sharing and collaboration solutions comes from BYOD initiatives, workforce demands, or peer and partner collaboration requirements, security and risk...

  • For Security & Risk Professionals

    Report

    Report Tech Spotlight: Enterprise File Sharing

    The State Of Enterprise File Sharing In 2013 And What It Means For S&R Pros
    December 20, 2013 | Heidi Shey

    Much of the information used in the course of doing business today exists in a digital format, and there comes a point when it's necessary to share this data with other employees or key business...

  • For CIO Professionals

    Report

    Report What File Sync And Share Customers Have Learned

    Customer Interviews Reveal The Requirements And Decision Process
    July 24, 2013 | Rob Koplowitz, Ted Schadler

    Now that 25% of the global information workforce uses file sync and share services, up from 5% in 2010, CIOs have a mandate to replace the consumer-grade services employees are using with a...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: File Sync And Share Platforms, Q3 2013

    The 16 Providers That Matter Most And How They Stack Up
    July 10, 2013 | Ted Schadler, Rob Koplowitz

    In Forrester's 26-criteria evaluation of file sync and share vendors, we identified, researched, analyzed, and scored products from the 16 most significant solution providers in this market:...