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  • Report Predictions 2020: Europe

    Europe Will Deliver Regulatory Leadership Amid Uncertainty
    November 4, 2019 | Martha Bennett, Dan Bieler, Thomas Husson

    In 2020, European firms will grapple with increased volatility on both the economic and geopolitical fronts, and Germany's industrial firms, Digital China, and regulators will capitalize on the...

  • Report Partner With European Security Startups To Protect Your Business

    How To Capitalize On The Market's Best New Innovations
    December 28, 2018 | Paul McKay

    In addition to more-traditional venture funding, investors and governments across Europe have spent big to set up security incubators and accelerators, and their efforts have resulted in some true...

  • Report The Five Milestones To GDPR Success

    Road Map: The Data Security And Privacy Playbook
    December 24, 2018 | Enza Iannopollo

    May 25, 2018 marked the beginning of GDPR enforcement, but many firms are still behind on their compliance road map. We believe that fines and enforcement actions are just weeks ahead and that...

  • Report The State Of Data Security And Privacy: 2018 To 2019

    Benchmarks: The Data Security And Privacy Playbook
    December 5, 2018 | Heidi Shey, Enza Iannopollo

    This data-driven report outlines budgeting and spending, technology adoption plans, and other key breach, data protection, and privacy trends in global firms for 2018 through 2019. Understanding...

  • Report Marketing Under GDPR Hinges On Data Governance

    Road Map: The Customer Trust And Privacy Playbook

    The General Data Protection Regulation (GDPR) has changed how B2C marketers and advertisers operate in the European Union (EU). But more privacy regulations are on the horizon, from the US to...

  • Report The GDPR And The B2B Marketer

    Seize The Opportunity To Master Your Customer Data And Upgrade Your Engagement Practices
    March 13, 2018 | Lori Wizdo, Matthew Camuso

    The deadline for compliance with the EU's General Data Protection Regulation (GDPR) is May 25, 2018. Some B2B marketers believe the GDPR doesn't apply to them; others believe the data they collect...

  • Report Introducing Forrester's Consumer Privacy Segmentation — EU

    January 25, 2018 | Enza Iannopollo, Gina Fleming

    In this report, we apply Forrester's Consumer Privacy Segmentation to our Empowered Customer Segmentation in the EU-5 — France, Germany, Italy, Spain, and the UK — to understand how privacy...

  • Report Equifax Exposed Two Massive Systemic Risks

    Flaws In The Data Economy Will Make Future Breaches Even More Frequent And Damaging
    December 19, 2017 | Amy DeMartine, Jeff Pollard, Heidi Shey

    In September 2017, Equifax announced a breach of sensitive personal information of 143 million US consumers, as well as consumers in the UK and Canada. The scale and scope of the breach foretell...

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