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  • Report Best And Worst Of Cross-Channel Design, 2009

    Forrester Applies Its Cross-Channel Review Methodology To 16 Major Firms
    March 6, 2009 | Adele Sage

    Forrester applied its Cross-Channel Review methodology to the experiences at 16 firms — four of the largest auto insurers, discount retailers, footwear manufacturers, and online travel agencies....

  • Report European Car Insurance Cross-Channel Experience, 2007

    We Apply Our Cross-Channel Review Methodology To Four Car Insurance Firms
    July 19, 2007 | Craig Menzies

    Forrester reviewed four European car insurance providers — The AA and Direct Line in the UK, AXA in Germany, and Macif in France — using Forrester's Cross-Channel Review methodology. Overall, the...

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