1 result in Reports
 
Sort by:
Refine
  • B2C Marketing
  • Analyst Relations
  • Application Development & Delivery
  • Business & IT Alignment
  • George Lawrie

Search Results

  • Report Case Study: Shop Direct Masters Personalization At Scale

    The Journey From A Catalog Business To A Pure-Play Online Retailer
    February 23, 2018 | George Lawrie

    This report documents for application development and delivery (AD&D) professionals the way in which Shop Direct deployed personalized content at each customer journey touchpoint to drive traffic,...

Content Type

Apply