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Report Forrester Analytics: Digital Marketing Tracker, Q2 2019
ForecastView Document
Forrester's Digital Marketing Tracker provides marketers and media professionals with a quarterly update of online advertising revenue trends globally. The tracker captures revenue and user data...
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Report Forrester Analytics: Social Media Advertising Forecast, 2019 To 2023 (Europe)
ForecastView Document
August 7, 2019 | Brandon VerblowSocial media has garnered a large share of firms' advertising budgets over the past several years. However, the channel faces growing headwinds. Marketers, publishers, and adtech firms should read...
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Report Forrester Analytics: Social Media Advertising Forecast, 2019 To 2023 (Global)
ForecastView Document
Social is the fastest-growing digital advertising channel globally in the next five years. Marketers must understand what's driving this spend and adjust their spending strategies to match. This...
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Report Forrester Analytics: Online Display Advertising Forecast, 2019 To 2023 (Europe)
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August 7, 2019 | Brandon VerblowWith the implementation of GDPR, online display advertising spend will face greater headwinds than other digital ad channels. Marketers, publishers, and adtech firms should read this report to...
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Report Forrester Analytics: Digital Marketing Tracker, Q1 2018
ForecastView Document
Forrester's Digital Marketing Tracker provides marketers and media professionals with a quarterly update of online advertising revenue trends globally. The tracker captures revenue and user data...