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FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report How The COVID-19 Crisis Is Impacting Consumer Behaviors In Italy

    Italian Consumers Are Asking Firms To Start Their Digital Transformation Right Now
    June 22, 2020 | Enza Iannopollo

    After several weeks of lockdown due to the COVID-19 pandemic, we asked Italian online adults how they feel about the virus and the economy as well as how their behavior is changing in response to...

  • Report Digital Rewrites The Rules Of Business

    The Vision Report In The Digital Business Playbook
    February 25, 2020 | Nigel Fenwick, Ted Schadler

    Digital technology dramatically improves the economics and capabilities of every business. Using hardware, software, algorithms, and the internet, it's 10 times cheaper and faster to engage...

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