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  • Report Gauge Your Marketing Innovation Maturity

    The Assessment Report In The Marketing Innovation Playbook
    February 22, 2018 | Melissa Parrish, Caroline Robertson

    To convert your marketing function into one that leads through innovation, you need to know where to start the transformation. This report guides CMOs through Forrester's marketing innovation...

  • Report Gauge Your Digital Business Maturity

    The Assessment Report In The Digital Business Playbook
    September 25, 2017 | Pascal Matzke, Martin Gill

    Digital business transformation is a journey, not a destination. And every journey has a starting point. This report guides you through Forrester's digital business maturity assessment so you can...