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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report The Forrester Wave™: Location Intelligence Platforms, Q2 2020

    Tools And Technology: The Digital Intelligence Playbook
    June 23, 2020 | James McCormick

    In our 30-criterion evaluation of location intelligence platform providers, we identified the nine most significant ones — CARTO, Esri, Google, Hexagon, MapLarge, Microsoft, Oracle, Salesforce, and...

  • Report The Forrester Wave™: Digital Intelligence Platforms, Q4 2019

    The Nine Providers That Matter Most And How They Stack Up
    November 6, 2019 | James McCormick

    In our 23-criterion evaluation of digital intelligence platform providers, we identified the nine most significant ones — Acoustic, Adobe, Cxense, Evergage, Google, Mixpanel, Oracle, SAS, and...

  • Report Now Tech: Location Intelligence Technologies, Q3 2019

    Forrester's Overview Of 34 Location Intelligence Technology Providers
    July 18, 2019 | James McCormick, Emily Miller

    You can use location intelligence technology to make sense of big spatial and customer location data; democratize advanced spatial insights; and scale intelligent business decisions, actions, and...

  • Report Evoke Trust With Explainable AI

    Balance Transparency With Accuracy To Increase Stakeholder Adoption And Mitigate Risk
    November 1, 2018 | Brandon Purcell, Rob Koplowitz, Christopher McClean

    The promise of AI is rapidly materializing; however, not all AI is created equal. Some machine learning algorithms are transparent, allowing brands to see how they make decisions, while others are...