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The Retail eCommerce Playbook For 2020

The Art And Science Of Retail eCommerce

Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they are not missing either opportunities for direct online sales or ways that this...

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  • Report It's Time For Mass-Customized Clothing And Apparel Products

    Product Strategists Must Overcome Three Challenges To Succeed
    July 5, 2011 | J. P. Gownder

    It's time for product strategists in clothing and apparel to consider offering mass-customized products. Consumers are beginning to look beyond off-the-shelf choices to new colors, designs, styles,...

  • Report Video On Demand Must Compete With DVD And The Economic Downturn

    Develop Improved VOD Strategies To Counter Difficult Market Conditions
    March 23, 2009 | Laurence Meyer

    DVD is still Europeans' preferred medium for consuming digital video content on demand. Video product strategies must operate within the context of DVD's current market dominance. Yet TV-based...

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