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  • Customer Experience Management
  • Jessica Liu

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  • Report Social Livestreaming Success Requires A Video Strategy

    Don't Roll The Cameras Without A Goal, Metrics, And Worst-Case-Scenario Plan
    June 29, 2017 | Jessica Liu

    ...of social livestreaming video has left B2C marketers clamoring to hit the "live" button to propel their brands into the spotlight. But given its newness...

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