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  • Webinar Balance Short- And Long-Term Objectives To Drive Business Growth

    Tuesday, January 29, 2019, 11:00 a.m.-11:40 a.m. Eastern time (16:00-16:40 GMT) | Tina Moffett

    Companies that are hyperfocused on short-term revenue objectives run the risk of devaluing long-term business growth. Taking a balanced view of how marketing drives short- and long-term objectives...

  • Webinar 2019 Priorities: Embracing Digital In Wealth Management To Remain Relevant

    Wednesday, January 9, 2019, 11:00 a.m.-12:00 p.m. Eastern time (16:00-17:00 GMT) | Vijay Raghavan, Oliwia Berdak

    Multiple forces and innovations are changing how customers globally manage and invest their money. Powered by digital technology, the wealth management industry is transforming to meet the...

  • Webinar Outlook 2019: State Of Retail Payments

    Thursday, December 20, 2018, 1:00 p.m.-1:40 p.m. Eastern time (18:00-18:40 GMT) | Brendan Miller

    This webinar details the results of “The State Of Retail Payments,” a biennial study by the National Retail Federation and Forrester that profiles US enterprise retailers’...

  • Report Six Common Pitfalls On Indian Online Banking Websites

    Learn From Industry Best Practices How To Avoid These Mistakes
    December 11, 2018 | Arnav Gupta

    Forrester recently concluded its Forrester Wave™ evaluation of online banking websites in India, which assessed the functionality and user experience (UX) of the online banking websites of seven...

  • Report Beyond The Hype: How Banks Use AI To Drive Operational Efficiency

    Banks Show Big Appetite For AI-Driven Risk Management And Efficiency
    December 6, 2018 | Zhi-Ying Barry

    Banks around the world have identified artificial intelligence (AI) as a key priority and are interested in AI implementations. But many digital banking executives don't know where to start or what...

  • Report Make It Clear Why Prospects Should Insure With You

    Digital Feature Fix: Give Prospects Compelling Reasons To Choose Your Insurance Company
    December 5, 2018 | Ellen Carney, August Du Pont

    Many people think insurance companies are all the same. And it's partly insurance companies' own fault. Our reviews for our Forrester Industry Wave™ evaluations often reveal that digital teams at...

  • Report Quantum Is Not An Immediate Security Threat

    Start Educating Your Team On The Long-Term Security Implications Of Quantum Computing
    November 30, 2018 | Brian Hopkins

    Headline grabbing statements about the near-term threat of quantum computers to security contain truth that is often disguised by hype. This report separates fact from fiction. CIOs need this...

  • Report Forrester Analytics: Online Insurance Forecast, 2018 To 2023 (EU-7)

    ForecastView Document
    November 30, 2018 | Michael O'Grady, Oliwia Berdak

    This report looks at the factors that drive the size and growth of the non-life insurance markets in the UK, Germany, France, Spain, Italy, the Netherlands, and Sweden. It details the size of...

  • Report Distributed Ledgers And Quantum Computing: Take The Threat Seriously, But Don't Panic

    Well-Architected Blockchains Are Unlikely To Be At Risk
    November 30, 2018 | Martha Bennett

    Quantum computing has the potential to do serious damage to distributed ledger technology (DLT) systems or blockchains, depending on how they're designed and what cryptography they use. But how...

  • Report Three Culture Practices For Long-Term Customer Centricity

    Advanced Level: Culture Practices For CX Transformation
    November 30, 2018 | Samuel Stern

    Very few companies have truly customer-obsessed cultures that can create and sustain a competitive advantage in the marketplace. Those that do got there by innovating. These culture leaders realign...

  • Report The State Of Retail Payments — Outlook For 2019

    Payment Leaders Shift Priorities To Omnichannel, Customer Experience
    November 29, 2018 | Brendan Miller

    "The State Of Retail Payments" is a biennial study by the National Retail Federation (NRF) and Forrester that profiles US enterprise retailers' views and decisions about payments. It outlines key...

  • Report Banks Make Slow But Steady Progress With Customer-Facing AI Use Cases

    But Despite The Hype, Only Some Banks Are Pursuing AI-Driven Customer Experience
    November 27, 2018 | Zhi-Ying Barry

    Many banks globally have identified artificial intelligence (AI) as a key priority and are interested in AI implementations. But many digital banking executives don't know where to start or what to...

  • Report Guide Your Customers To Better Experiences With Behavioral Science

    Align Better Futures For Both The Customer And The Organization
    November 27, 2018 | Ryan Hart, Samuel Stern

    Through a combination of tactical quick wins and strategic transformations, customer experience (CX) professionals can apply the concepts of behavioral science to improve experiences. In this way,...

  • Report The India Customer Experience Index, 2018

    How Brands Build Loyalty With The Quality Of Their Experience
    November 26, 2018 | Amit Bhatia

    How well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across six industries in the India Customer...

  • Webinar Privacy Concerns Cripple Attribution Measurement

    November 20, 2018 | Tina Moffett

    The marketing ecosystem is responding to increasing concerns about data ethics and privacy with tighter controls on data sharing. The impact on marketing performance measurement is severe,...

  • Report The Metropolitan Indian Consumer Tech Stack

    Our 2018 Indian Benchmark Data Overview Shows The Four Forces Of Adoption
    November 9, 2018 | James L. McQuivey, Reineke Reitsma

    Humans were born to embrace today's technologies. In 2018, Forrester has surveyed 110,460 online adults in 20 countries to see how people embrace technology, why they use it, and what that will...

  • Report Predictions 2019: Distributed Ledger Technology

    Continued Hype And Unrealistic Promises Drive Risk Of A Looming Blockchain Winter
    November 7, 2018 | Martha Bennett, Charlie Dai

    Interest in distributed ledger technology (DLT — AKA blockchain) remains high as CIOs and business decision makers try to ascertain what this technology means for their organizations and what...

  • Report Predictions 2019: Financial Services

    Financial Firms Focus On Operational Efficiency As They Prepare For A Downturn
    November 7, 2018 | Benjamin Ensor

    This brief outlines Forrester's predictions for the financial services industry in 2019. Volatile politics brings economic uncertainty, while trade wars or other shocks threaten recession in major...

  • Report Predictions 2019: New Tech

    Where VC Funding And Innovation Will Go In 2019
    November 6, 2018 | Carlton A. Doty

    CXOs in large and midsize enterprises must constantly monitor emerging technology markets to uncover innovation opportunities. Top of mind for most are some usual suspects like machine learning,...

  • Report Steer Your Customers' Insurance Journeys With Benchmarks

    Benchmarks: The Digital Insurance Strategy Playbook
    November 2, 2018 | Ellen Carney

    Digital touchpoints must constantly evolve to reflect how consumers and small businesses research, buy, and use insurance. Digital insurance strategy leaders need to deploy digital services that...

  • Report How US Online Consumers Research And Buy Credit Cards, 2018

    Online Capabilities Are Crucial To The Purchase Journey
    November 1, 2018 | Alyson Clarke

    Credit cards remain the top-selling financial product in the US. Digital touchpoints play a key role for prospects during the purchase journey, making the actions of digital teams crucial to...

  • Report Industry Spotlight: Improving Employee Mobility In Financial Services

    Do Right By Your Regulations, But Don't Forget About Employee Experience
    November 1, 2018 | Andrew Hewitt

    Mobile infrastructure and operations (I&O) teams in financial services firms face the daunting task of creating productive mobile experiences for employees while also navigating the unique security...

  • Report The Forrester Banking Sales Wave™: Canadian Mobile Sites, Q4 2018

    Canadian Banks Need More Compelling Content And Easier Navigation To Win Prospects

    Chequing accounts are central to a customer's relationship with their primary bank, and an increasing number of Canadians are using their mobile phone to find research and apply for an account. To...

  • Webinar Top Trends Affecting Enterprise Fraud Management

    October 25, 2018 | Andras Cser

    This webinar looks at the top trends that affect the market and best practices for enterprise fraud management. We navigate through the top seven to 10 trends and provide best practices...

  • Report Four Ways APIs Are Changing Banking

    How Financial Services Firms Are Exploiting APIs And Open Banking
    October 24, 2018 | Jacob Morgan

    Application programming interfaces (APIs) are cornerstone building blocks of digital business and are reframing opportunity within financial services. Digital business leaders are ideally placed to...

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