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  • Report Get Ready To Activate Marketing Campaigns With Mobile Wallets

    Promotions And Loyalty Give Marketers A Head Start
    June 5, 2018 | Thomas Husson

    Few marketers in Europe and the US are activating marketing campaigns via mobile wallets today. Expect that to change quickly as these regions mimic China's Alipay and WeChat Pay by applying mobile...

  • Report Mobile Shopping Is Stalling, But Don't Panic

    May 3, 2018 | Sucharita Kodali

    Retailers have been aggressively investing in mobile commerce. However, the total percentage of physical goods retail in the US sold via mobile devices has not grown significantly in recent years....

  • Report The Consumer Tech Stack

    Our 2018 US Benchmark Data Overview Reveals The Four Forces Of Adoption
    April 5, 2018 | James L. McQuivey, PhD, Gina Fleming

    Humans were born to embrace the technologies we track. Coming into 2018, Forrester surveyed 110,460 online adults in 20 countries to see how much people of every type embrace technology, why they...

  • Report US Mobile Payments Forecast, 2013 To 2017

    US Mobile Payments Will Reach $90 Billion By 2017
    January 16, 2013 | Denee Carrington

    Innovation and competitive disruption in mobile payments continued at an accelerated pace throughout 2012, but consumer adoption lagged behind the industry hype. Over the next five years, US...

  • Report Gambling: Bet On Mobile Products And Services

    September 21, 2011 | Thomas Husson

    After so many years of unmet expectations, gambling is finally going mobile. Although it's not yet the promised El Dorado, and despite the fact that competition is likely to be fiercer in a complex...

  • Report The State Of Canadian Mobile Financial Services: 2011

    Adoption Of Mobile Banking Is Heating Up And Portends Future Use Of Mobile Investing And Insurance Services
    August 10, 2011 | Brad Strothkamp, Peter Wannemacher

    Most of the "big five" banking providers have now launched mobile offerings, and clients are responding. Consumer adoption of mobile banking in Canada has risen sharply from just 1% in 2008 to 9%...

  • Report Mobile Payments Enter A Disruptive Phase

    March 31, 2011 | Thomas Husson

    The pace of innovation in mobile payments is accelerating. 2011 is finally the year when Near Field Communication (NFC) will reach the hands of millions of consumers, while initiatives in the...

  • Report Technographics® Survey Highlight: US Financial Activities on Mobile Phones

    North American Technographics Payments And Financial Products Online Survey, Q4 2009 (US)
    December 23, 2009 | Gina Zavradinos

    This highlight deck summarizes the key findings related to mobile banking from Forrester's North American Technographics Payments And Financial Products Online Survey, Q4 2009 (US).

  • Report Consumers Are Apathetic About Mobile Banking

    A Lack Of Urgency And Availability Of Other Channels Holds Back Adoption
    July 22, 2008 | Emmett Higdon

    Despite their bank or credit union imploring them to "bank anytime, anywhere," online bankers and bill payers are uninterested in the mobile banking pitch. And while Gen X and Gen Y are slightly...

  • Report NFC Technology Is Revitalizing Mobile Payments

    But Mobile Contactless Payments Face Huge Adoption Hurdles
    April 22, 2008 | Alexander Hesse, Benjamin Ensor

    Mobile contactless systems based on Near Field Communication (NFC) offer a much faster way to initiate payments with a mobile phone than SMS or other mobile network-based technologies, providing a...

  • Report Connecting The Dots To Mobile Banking And Payments

    Leverage Connections To Online Banking To Speed Up Transition To Mobile Services
    April 7, 2008 | Emmett Higdon

    While mobile payments promise to fundamentally change online financial and retail services, customers today simply do not see the need for the payment functionality that banks are developing. To...