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  • Report How To Build A Viable B2B Customer Health Assessment

    Health Assessments Help B2B CX Pros Link Customer Experience To Business Success
    August 16, 2017 | TJ Keitt

    Business-to-business (B2B) companies are embracing customer success management to improve customer experience (CX). But how can they prove the efficacy of their efforts? Enter customer health...

  • Report The State Of CX Management Maturity, 2017

    Augment The Six Management Competencies, And Enhance Capabilities To Improve Customer Experience
    June 19, 2017 | Rick Parrish

    Organizations that want to provide great customer experience (CX) reliably must master CX management because even a track record of high-quality CX is no guarantee it will continue. Mature CX...

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