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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Now Tech: Journey Management, Q4 2018

    Forrester's Overview Of 23 Journey Management Providers
    November 14, 2018 | Joana de Quintanilha, Alex Causey

    You can use journey management tools to digitize journey maps at scale, take a data-driven approach to creating a common vision for key journeys, and automate and scale journeys by orchestrating...

  • Report The Forrester Wave™: Journey Orchestration Platforms, Q4 2018

    The Eight Providers That Matter Most And How They Stack Up
    November 14, 2018 | Joana de Quintanilha, Alex Causey

    Forrester evaluated two overlapping but different categories within journey analytics: journey visioning and journey orchestration. In this 28-criteria evaluation of journey orchestration platform...

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