Charts & Figures
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Physical-Digital Technologies: Additive Manufacturing
October 15, 2018
Search Results
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Blog New Tech Spotlight: Let’s Get Real About Extended Reality
February 4, 2019 | Carlton A. DotyThis morning, I came across a story about Warby Parker’s new “virtual try-on” capability. It seems the eight-year-old eCommerce company is dipping its toes back into augmented reality (AR). The rub...
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Report New Tech: Augmented Reality, Virtual Reality, And Mixed Reality, Q1 2019
Forrester's Landscape Overview Of 21 AR, VR, And MR Providers
Augmented, virtual, and mixed reality (AR, VR, and MR, collectively "extended reality" or "XR") are trendy technologies that are fuel for many companies' innovation experiments. However, XR...
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Blog New Tech Spotlight: Security Technology Takes Center Stage
January 14, 2019 | Carlton A. DotyVenture capital and private equity spending on security technology reached an all-time high in 2018. Currently, this emerging technology market sector stands at about $31 billion in total funding....
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Report The Power Of Customer Context
Vision: The Enterprise Marketing Technology Playbook
Campaigns are far less effective at winning and retaining customers than they once were. To achieve sustainable competitive advantage, B2C marketers must deliver self-perpetuating cycles of...
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Report Predictions 2019: New Tech
Where VC Funding And Innovation Will Go In 2019
November 6, 2018 | Carlton A. DotyCXOs in large and midsize enterprises must constantly monitor emerging technology markets to uncover innovation opportunities. Top of mind for most are some usual suspects like machine learning,...
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Blog Predictions 2019: The Ebb And Flow Of VC Dough
November 6, 2018 | Carlton A. DotyMarc Andreessen once said, “Raising venture capital is the easiest thing a startup founder is ever going to do.” That’s a bit of hyperbole from Marc, but there’s a lot of truth to it if one’s...
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Blog How To Navigate The Corporate And Startup Dance
October 30, 2018 | Carlton A. Doty(By Carl Doty at Forrester Research and Nader Ghaffari at Venture Scanner) Successfully engaging with the startup community will not only give corporations a competitive advantage but can also mean...
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Report Emerging Technology Spotlight: Additive Manufacturing
Additive Manufacturing Transforms The Products We Use Daily
October 15, 2018 | Carlton A. DotyAdvancements in 3D-printing technology stand poised to revolutionize the way mass-produced products are made. With additive manufacturing, a technology-enabled process, manufacturers can accelerate...
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Blog New Tech Spotlight: Health Tech Puts Wellness In The Hands Of The Customer
October 2, 2018 | Carlton A. DotyPicture the following: You wake up from a fitful night of sleep feeling under the weather. From your sickbed, a voice assistant gathers your symptoms, accesses your patient history, and orders a...
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Blog New Tech Spotlight: Fintech Investments Reach All-Time High In Q2 2018
September 6, 2018 | Carlton A. DotyFintech is white-hot. Venture capital and private equity firms just can’t get enough of it. You’re probably thinking that fintech has been hyped for years now, but Q2 2018 turned out to...
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Blog How Are You Using IoT Technology To Drive Business Innovation?
August 20, 2018 | Carlton A. DotyOver the past several months, I’ve spoken to dozens of Forrester clients about many emerging technologies. A common thread that I’ve observed is they all need help seeing around the...
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Blog The Future Is Here: Want A Ride In A 3D-Printed Autonomous Shuttle?
July 18, 2018 | Carlton A. DotyI’m posting this just as our New Tech & Innovation Forum in Boston gets underway. Hundreds of attendees from client organizations, startups, and event sponsors are gathering for a...
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Report New Tech: Autonomous Vehicles, Q3 2018
Forrester's Landscape Overview Of 24 Providers
Over the past decade, self-driving cars have moved from a curiosity in college engineering labs to a top priority for global tech and auto companies. Why? The technology that enables vehicles to...
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Report New Tech: 3D Printing, Q3 2018
Forrester's Landscape Overview Of 38 3D Printer Providers
Advancements in 3D printing stand poised to revolutionize the way mass-produced products are designed and made. With this technology, product makers can accelerate time-to-market, reduce supply...
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Blog Our New Tech & Innovation 2018 Forum Is Right Around The Corner
July 9, 2018 | Carlton A. DotyWe’ve been busy researching emerging technology markets this year at Forrester, and the time has come to showcase much of that research. Whether you’re interested in the latest developments in...
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Blog New Tech: Transportation Technology And The Self-Driving Economy
March 22, 2018 | Carlton A. DotyLess than a year ago, my colleague Laura Koetzle and I published a report on the transformative effects of autonomous vehicles on the global economy. While conducting the research in the year...
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Blog New Tech: Forrester Helps Navigate Uncertainty In Emerging Technology Markets
March 12, 2018 | Carlton A. DotyDo you know what the following 10 things have in common? Airbnb iPad iPhone Kickstarter Lyft Spotify Tesla Roadster Uber Venmo WhatsApp None of these things existed when I joined Forrester in...
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Report New Tech: B2B Social Selling Tools, Q1 2018
Forrester's Landscape Overview Of 18 B2B Social Selling Providers
With traditional sales channels fatigued, B2B marketing and sales leaders are getting serious about rolling out social selling programs. This report presents a review of 18 vendors in the B2B...
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Blog How To Make Smarter MarTech Investments
October 11, 2017 | Carlton A. DotyForrester has covered marketing technology for 15 years, and I’ve been here for nearly 11 of them. Over the years, the MarTech landscape has exploded and what we have today is frankly an...
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Blog Stop The Martech Madness!
September 27, 2017 | Carlton A. DotyHow much are you spending on marketing technology? How do you know if you’re spending it on the right solutions? What are your peers and competitors doing? Are you sure you’re delivering what your...
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Report Autonomous Vehicles Will Reshape The Global Economy
Six Transformative Ripple Effects Of Autonomous Transport
Each week brings a new story about autonomous vehicle experiments by disruptive tech companies that threaten the future of century-old auto manufacturers. This is not one of those stories. We...
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Blog Martech That Matters (For Marketers Who Actually Use It)
April 10, 2017 | Carlton A. DotySick of scouring sector landscapes with thousands of vendor logos organized into loosely defined categories? I mean, do you really need to know the names of 150 programmatic display...
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Blog Why You Need To Attend Consumer Marketing Forum 2017
March 9, 2017 | Carlton A. DotyTo be blunt, if you miss this event, you’ll be sorry. Sure there are loads of marketing conferences out there, but Forrester’s Forums clear the clutter and help you focus on the issues...