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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Data Commercialization: A CIO's Guide To Taking Data To Market

    Advanced Level: Strategy Practices For Insights-Driven Businesses
    March 27, 2020 | Jennifer Belissent, PhD

    Digital transformation fuels a thriving data economy. As companies have embraced all things digital, many have put their data to work internally to improve operational efficiency, service delivery,...

  • Report The Visionary's Guide To Digital Store Planning

    Strategic Plan: The Digital Store Playbook
    March 5, 2020 | Fiona Swerdlow

    A successful strategic plan hinges on a strong vision for the digital store. Digital business leaders driving digital store transformation initiatives need a clear plan for how technology will...

  • Report Don't Buy Software Without A Services Partner At The Table

    How You Deploy Software Can Make Or Break Your Transformation — Here's How To Understand And Work Partnerships To Best Advantage
    February 28, 2020 | Ted Schadler

    Software vendors, service providers, and cloud vendors need each other to survive. Application development and delivery (AD&D) leaders need them to work well together to succeed. But how these...

  • Report Digitize Your Business Strategy

    The Strategy Report In The Digital Business Playbook
    February 28, 2020 | Nigel Fenwick, Julie A. Ask

    How your business uses digital capabilities to create customer value will define your future success. You must simultaneously deliver operational effectiveness in support of customers. To win, you...

  • Report Forrester Infographic: Go Beyond Just AI And APIs For Financial Services Tech Innovation

    February 27, 2020 | Jost Hoppermann

    Financial services teams should be aware of their peers' investment priorities and key areas of innovation if they want to keep up. This infographic provides an overview of innovation and...

  • Report Co-Innovate With Agile Development Service Providers To Deliver Better Software Faster

    Lessons Learned From "The Forrester Wave™: Midsize Agile Software Development Service Providers, Q2 2019"
    February 25, 2020 | Duncan Jones

    Application development and delivery (AD&D) leaders use custom software development service providers to achieve faster time-to-market, increase business agility, and get hard-to-find help creating...

  • Report Technology-Driven Innovation (TDI) Core Capabilities

    Four Key Innovation Capabilities Characterize High-Growth Innovators
    February 13, 2020 | Brian Hopkins, Patrick Carroll

    Forrester recently introduced the practice of technology-driven innovation — an advanced discipline of rapid technology experimentation to unleash disruptive change. Through our analysis, we...

  • Report Turn Emerging Technology Into Sustained Advantage

    Technology-Driven Innovation Gives Leaders An Edge That Lasts
    February 13, 2020 | Brian Hopkins

    Transforming your business with technology is more important and harder than ever — you must have fresh thinking to succeed. This report develops the idea of technology-driven innovation as a fresh...

  • Report Forrester Infographic: SaaS Faces Obstacles In Financial Services

    Financial Services Firms Are Reluctant To Nab Key Tech Opportunities
    February 13, 2020 | Jost Hoppermann

    Banks and other financial services firms have already used software-as-a-service (SaaS) for horizontal solutions like CRM and HR. However, SaaS in financial-services-specific (vertical) deployments...

  • Report From People To Products: Software-Powered Consulting

    The Digital Disruption Of Technology Services
    February 12, 2020 | Nigel Fenwick

    Consulting firms, digital agencies, and technology services providers no longer deliver just supplemental expertise but create digital assets that help consultants deliver better outcomes in less...

  • Report Assess Your Agile Software Leadership Portfolio Management Maturity

    Assessment: The Agile Software Leadership Playbook
    December 19, 2019 | Margo Visitacion

    Strategic portfolio management (SPM) practices enable organizations to select and execute on the investments necessary to embrace Agile software leadership and a customer-obsessed operating model....

  • Report Help Your C-Suite See The Value Of Agile

    December 18, 2019 | Brian Hopkins

    Agile development is a mature strategy for delivering capability in the face of constantly changing requirements and unknowns. However, misuse and overuse have corrupted its initial intent. Today,...

  • Report The Forrester Wave™: eProcurement Platforms, Q4 2019

    The 12 Providers That Matter Most And How They Stack Up
    December 10, 2019 | Duncan Jones

    In our 31-criterion evaluation of eProcurement platform providers, we identified the 12 most significant ones — Basware, Coupa, GEP, Infor, Ivalua, JAGGAER, Oracle, SAP, Synertrade, Tradeshift,...

  • Report Now Tech: eProcurement, Q4 2019

    Forrester's Overview Of 26 eProcurement Providers
    October 21, 2019 | Duncan Jones

    You can use eProcurement platforms to enable employees to buy products and services quickly and safely and increase compliance with sourcing strategies by guiding users to preferred suppliers. To...

  • Report A Practical Guide To Modern Content Strategy

    How Tech Leaders Can Avoid Going Down The Content Rabbit Hole
    October 21, 2019 | Mark Grannan

    Common pitfalls hobble new content projects. Often, digital business leaders try to fix all of the problems; this approach will stall out. Or, they work outside of existing systems and processes;...

  • Report Build A Dynamic Digital Banking Roadmap

    Roadmap: The Digital Banking Strategy Playbook
    October 18, 2019 | Peter Wannemacher

    Digital business leaders at banks are tasked with articulating a vision of the future and a strategic plan for getting there. But moving from vision to action isn't easy, so banks need a roadmap...

  • Report How To Succeed With Marketplace Business Models In Financial Services

    Hint: Build A Collaborative Business Model Strategy
    October 8, 2019 | Jacob Morgan

    The financial service industry is not immune to platform-driven change, of which the marketplace approach is the most likely winner. This report distills best practices from firms at the forefront...

  • Report The Future Of Small Business Banking

    Bank Brands Will Fade As Their SME Products Become Components In Other Companies' Ecosystems
    September 24, 2019 | Peter Wannemacher

    Banking for small- and medium-sized businesses is being disrupted by dozens of new entrants such as MYbank, Square, Stripe, Tide, and Xero that offer small- and medium-sized enterprises (SMEs) a...

  • Report Spark Sustainable Innovation With The Right Transformation Partner

    Applying The Forrester Wave™: Global Digital Business Transformation Accelerators, Q1 2019
    September 12, 2019 | Nigel Fenwick

    A strong transformation partner will help your firm disrupt your industry by using technology in unique ways to create a sustainable advantage. Choosing the right one depends on the capabilities...

  • Webinar IoT And Blockchain: Are We There Yet?

    September 10, 2019 | Martha Bennett, Paul Miller

    Distributed ledger technology (DLT, AKA blockchain) and the internet of things (IoT) should be ideal companions. Distributed, peer-to-peer, blockchain-based networks enable the sharing of trusted...

  • Report How To Use Platform Business Models In Financial Services

    Driving Innovation With Platform-Based Strategies
    August 7, 2019 | Jacob Morgan

    Platform business models (e.g., Alibaba, Amazon, and Apple) dramatically improve growth and drive better outcomes for customers. Platform business models also require substantial collaboration with...

  • Report Dare To Disrupt With Technology-Driven Innovation

    Lead With Technology To Create Explosive 4x Returns

    Most firms use traditional innovation methods to meet their business goals. As a result, they get nondifferentiated offerings and average results. CIOs and other business leaders should read this...

  • Report Top Research For CIOs: Tech-Driven Innovation

    Learn How To Shift To A New Technology-Driven Innovation Paradigm
    June 26, 2019 | Pascal Matzke

    A sustainable innovation strategy has become mission-critical for firms to survive disruption and succeed in the age of the customer. The fast-changing technology landscape provides CIOs with a...

  • Report Kick-Start Your Digital Business Strategy

    Beginner Level: Strategy Practices For Digital Business
    June 25, 2019 | Jacob Morgan, Oliwia Berdak

    The digital business landscape is in constant flux: As a digital business leader, it's vital that your strategic plan be just as dynamic as your customers and your competitors. This report is part...

  • Report Best-In-Class Digital Leaders Embrace These Four Guidelines

    Advanced Level: Strategy Practices For Digital Business
    June 25, 2019 | Sucharita Kodali

    Digital leaders do several specific things to drive change while remaining market leaders in their domains: They embrace and empower their ecosystems, have extensive customer listening programs,...

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