Search Results

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  Webinar Picking A Mobile Engagement Automation Vendor: Lessons From The Forrester Wave™

  September 17, 2020 | Stephanie Liu

  Considering a mobile engagement automation (MEA) solution? This category of tools enables brands to build personalized mobile messages, whether those are push notifications, in-app messages, SMS,...

• Report Now Tech: Mobile Engagement Automation, Q2 2020

  Forrester's Overview Of 25 Mobile Engagement Automation Providers

  May 21, 2020 | Stephanie Liu, Joe Stanhope

  You can use mobile engagement automation (MEA) to identify the right moments to engage with customers, send contextually relevant messages, and engage with customers across the entire customer...

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  Webinar The State Of Consumers And Technology

  Consumer Technographics® And Business Technographics®

  February 25, 2020 | Anjali Lai

  Take a pulse of technology attitudes and behaviors today, and you’ll see consumers lamenting the abundance of technology and idealizing digital detoxes. However, zoom out to observe how...

• Report The State Of US Consumers And Technology, 2019

  Increasingly Intimate Technologies Spark The Next Mind Shift

  November 8, 2019 | Anjali Lai

  Today's abundance of technology means that consumers idealize digital detoxes and device retreats, but our data proves that their willingness and capacity to adopt and use more technology is still...

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  Webinar Use Engagement Marketing To Improve Healthcare Customer Acquisition And Retention

  October 1, 2019 | Lori Wizdo, Arielle Trzcinski

  Today’s physicians spend 8 hours a week on the web for professional reasons. Consumers are likely to check “Dr. Google” before taking any other course or action. Pharma marketers...