Skip to main content
3 results in Reports
 
Sort by:
Refine
  • B2C Marketing
  • Accelerate growth with marketing innovation
  • Governance Risk & Compliance (GRC)

Featured content

The Governance, Risk, And Compliance Playbook For 2020

Take On More Business Risk Using A World-Class GRC Program

Governance, risk, and compliance (GRC) programs give organizations the confidence to take the business risks that drive innovation and competitive advantage. Yet too many organizations lack...

Search Results

  • Report It's OK To Break Up With Social Media

    Vision: The Social Marketing Playbook
    May 13, 2020 | Jessica Liu

    In the last decade, social media has become a quagmire of marketers competing for consumers' attention. Instead, consumers should lead the conversation — as social media was originally intended. We...

  • Report The Forrester Wave™: Data Management Platforms, Q2 2019

    The Seven Providers That Matter Most And How They Stack Up
    June 13, 2019 | Tina Moffett, Arleen Chien

    In our 34-criterion evaluation of data management platforms (DMPs), we identified the seven most significant ones — The ADEX, Adobe, Lotame, Neustar, Nielsen, Oracle, and Salesforce — and...

  • Report Q&A: What Marketers Need To Know About Zero-Party Data

    October 10, 2018 | Fatemeh Khatibloo

    B2C marketers know how difficult it is to build and maintain a trusted relationship with consumers. The introduction of regulations like the European Union's General Data Protection Regulation...

Content Type

Apply

Filters

Industry

Methodology

Vendor