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Report 2011 Social Technographics® For Business Technology Buyers
Technology Marketers Must Prepare For The Coming Storm
July 18, 2011 | Kim CelestreData from Forrester's Q1 2011 US and European B2B Social Technographics® Online Survey For Business Technology Buyers indicates that both social media habits and the role social media is playing in...
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Report Canadian Social Technographics® Revealed
How Marketers Can Leverage Canadians' Love Of Social Technologies
December 2, 2009 | Nate ElliottCanadian online users have aggressively adopted social technologies: 79% use social media at least once each month, and Canadians are the most active social networkers in any market we survey. So...
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Report Social Technographics® Profiles Of ISP Customers
Lessons For ISPs' Consumer Product Strategists Based On The Social Computing Engagement Of Their Customer Base
March 14, 2008 | Sally M. CohenUS Internet service providers (ISPs) face pressure on two conflicting fronts today. First, ISPs face pressure to better manage their networks to both meet customer demand for increased and...