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Report Retailers Are Starting To Reap The Rewards Of Omnichannel Commerce
Landscape: The Omnichannel Commerce Playbook
April 29, 2019 | Michelle BeesonBecause customer expectations are so high, digital business professionals are investing heavily in customer-facing and back-end technology to deliver great experiences. This report analyzes...
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Report Design Your Digital Store Blueprint For Customer Impact
Road Map: The Digital Store Playbook
March 29, 2019 | Michelle BeesonThe store is changing rapidly as new technologies appear, older technologies evolve, and others become mainstream, including click-and-collect, Wi-Fi, and mobile point of service (mPOS). The...
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Report Retailers: Extend Omnichannel Capabilities To The Customer, Not Just Operations
Benchmarks: The Omnichannel Commerce Playbook
December 19, 2018 | Michelle BeesonForrester's 2018 Retail Omnichannel Capabilities Assessment benchmarked eight leading European retailers and two in the US to help digital business executives understand how their omnichannel...