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  • Report Now Tech: API Management Solutions, Q4 2018

    Forrester's Overview Of 22 API Management Providers
    October 24, 2018 | Randy Heffner

    Companies use API management solutions to set up an API foundation for digital transformation, manage relationships with API users, and drive business value from APIs. But to access these benefits,...

  • Report Now Tech: Loyalty Marketing, Q4 2018

    Tools And Technology: The Customer Loyalty Playbook
    October 22, 2018 | Emily Collins

    You can use loyalty marketing vendors to develop loyalty strategies, design and manage loyalty programs, and measure your loyalty marketing efforts. But to access these benefits, you'll first have...

  • Report Now Tech: Identity Resolution, Q3 2018

    Forrester's Overview Of 24 Identity Resolution Providers
    August 21, 2018 | Joe Stanhope, Susan Bidel

    B2C marketers leverage identity resolution to improve customer data management, better target and personalize customer interactions, and gain efficiencies through measurement. But to access these...

  • Report Now Tech: Authentication Management Solutions, Q3 2018

    Forrester's Overview Of 26 Authentication Management Providers
    August 7, 2018 | Andras Cser, Merritt Maxim

    You can use authentication management solutions to simplify and standardize credential processing for applications, reduce the operational costs of authentication, and improve the authentication...

  • Report Now Tech: Data Preparation Solutions, Q3 2018

    Forrester's Overview Of 21 Data Preparation Solutions Providers
    August 1, 2018 | Cinny Little

    You can use data preparation solutions to speed up and democratize the process of using data for insights and actions, inject more business knowledge into data, and ensure trusted data. But to...

  • Report Now Tech: Hadoop/Spark Platforms, Q3 2018

    Forrester's Overview Of 18 Hadoop/Spark Platform Providers
    July 20, 2018 | Noel Yuhanna, Mike Gualtieri

    You can use Hadoop/Spark (HARK) platforms to access open source innovation, become significantly more productive, and foster collaboration. But to access these benefits, you'll first have to select...

  • Report Now Tech: Predictive Analytics And Machine Learning Solutions In China, Q3 2018

    Forrester's Overview Of 22 PAML Providers In China
    July 17, 2018 | Charlie Dai

    You can use predictive analytics and machine learning (PAML) solutions to build predictive models and generate insights. But to access these benefits, you'll first have to select from a diverse set...

  • Report Now Tech: iPaaS And Hybrid Integration Platforms, Q3 2018

    Forrester's Overview Of 30 Integration Platform Providers
    July 10, 2018 | Henry Peyret

    You can use integration-platform-as-a-service (iPaaS) or hybrid integration platforms to improve customer experience, accelerate continuous integration and continuous delivery, and even have them...

  • Report Now Tech: Service Providers For Next-Generation SAP Products, Q2 2018

    Forrester's Overview Of 33 Service Providers For Next-Generation SAP Products
    April 20, 2018 | Amanda LeClair, Liz Herbert

    SAP customers use service providers for next-generation SAP products to access new skill sets, leverage providers' experience with SAP products, and get an outside perspective on innovation. But to...

  • Report Now Tech: Recurring Customer And Billing Management, Q2 2018

    Forrester's Overview Of 34 Recurring Customer And Billing Management Providers
    April 17, 2018 | Lily Varon

    You can use recurring customer and billing management solutions to: 1) easily configure pricing models; 2) manage customer relationships; and 3) get insight into recurring customers and revenues....

  • Report Now Tech: Customer Analytics Technologies, Q1 2018

    Landscape: The Customer Analytics Playbook
    February 12, 2018 | Brandon Purcell

    You can use customer analytics technologies to increase acquisition, drive retention and loyalty, and improve the customer experience. But to access these benefits, you'll first have to select from...