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  • Report Sourcing Lessons From 2008 EMEA IT Outsourcing Deal Activity

    What Market Trends Can Teach SVM Pros About Setting Outsourcing Strategy
    July 21, 2009 | Andrew Parker

    The EMEA enterprise IT outsourcing market had a very active year in 2008, with 341 large outsourcing contracts in Forrester's deal-tracking survey for the year. This was identical to the number of...

  • Report Lower Prices, Better Devices, And The Democratization Of The TV Market

    June 30, 2009 | Abe Garon, Nathan Safran

    Forget the 1950s: Consumers are living in the golden era of television, whatever the problems of the broadcast TV industry. Not only do consumers have more control over when and where they watch...

  • Report US And Global IT Market Outlook: Q2 2009

    More Weakness Ahead, But The Worst Declines Are In The Past
    June 29, 2009 | Andrew Bartels

    To paraphrase the title of Richard Fariña's 1960s novel, "been down so far it looks like up to me" is an apt description of the US and global IT markets at mid-year 2009. While the Q1 2009 tech...

  • Report Forrester's Value-Equation Sales Messaging Framework

    Enabling Sales Teams To Tailor The Right Messages To A Given Account
    June 16, 2009 | Scott Santucci

    As technology vendors broaden their product portfolios and ask their account teams to sell across all levels within their client roster, traditional approaches to hard-coded value propositions are...

  • Report Market Overview Of Current Cloud Service Offerings From Global IT Providers

    June 9, 2009 | Paul Roehrig, Ph.D.

    Compared to traditional enterprise IT services, a new family of services is emerging that are more standardized, scalable, and billed based on consumption. Known as cloud-based IT services, ,there...

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