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  • Report Predictions 2020: Media

    Streaming Wars, Podcasts, And Further Fragmentation Will Dominate The Media Industry In 2020

    2020 will kick off a new decade for the media industry, with continued change and evolution. Consolidation, streaming wars, new ad formats, and a revitalization of local news will result in a group...

  • Report The Forrester Streaming Media Wave™: US Apps, Q4 2019

    New Entrants Fall Short Of The Bar Set By Netflix, Hulu, And Amazon
    October 28, 2019 | Jim Nail, Andrew Hogan

    Competition for the time and dollars of US streaming service consumers is about to get intense. The impending entry of Apple TV Plus and Disney Plus and Warner Media's upgrade to HBO Max will...

  • Report How Customer Experience Drives Business Growth, 2018

    The Revenue And Business Growth Impact Of Investing In CX For 18 Industries

    Many customer experience (CX) pros find it hard to show the business impact of improving CX. That's why Forrester built industry-specific models that demonstrate how CX improvements drive growth...