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The Customer Analytics Playbook For 2019

Turn Data Into Insights With Customer Analytics

The scale and diversity of customer data provide rich new sources of insight that let firms engage with customers in new ways and enable the digital disruption of entire industries. Today's...

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    How Advanced Customer Analytics Drives Better Fan Engagement In Sports
    April 26, 2019 | Brandon Purcell, Emily Miller

    ...report outlines industry trends to help customer insights (CI) pros understand how and when they can use analytics at sporting events to improve fan engagement.

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