Search Results
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Charts & Figures Marketing's Opposing Forces Force Marketers To Rethink Their Fundamental Assumptions
Marketers Versus Customers: Opposing Forces Erupt
September 18, 2019 | Melissa Parrish -
Charts & Figures Brand Energy Scores Reveal The Importance Of Emotion
Emotions Fuel Your Brand Energy
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Charts & Figures Brand Energy Correlates To Four Key Brand Outcomes
Emotions Fuel Your Brand Energy
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Charts & Figures A Brand Is Energized By Emotion, Salience, And Fit
Emotions Fuel Your Brand Energy
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Charts & Figures The Three Stages Of Harmonizing Brand And Customer Experiences
Harmonize Brand And Customer Experience To Acquire And Retain Customers
October 23, 2018 | Dipanjan Chatterjee, Ryan Hart -
Charts & Figures Apple's Emotional Attributes Over Time
Harmonize Brand And Customer Experience To Acquire And Retain Customers
October 23, 2018 | Dipanjan Chatterjee, Ryan Hart -
Charts & Figures The Market Share Breakdown For Lexus And Other US Luxury Cars
Harmonize Brand And Customer Experience To Acquire And Retain Customers
October 23, 2018 | Dipanjan Chatterjee, Ryan Hart -
Charts & Figures An Emotional Analysis Of Honda's Advertising Creative
Case Study: Honda Puts Brand Effectiveness In High Gear With Consumer Neuroscience
February 6, 2018 | Dipanjan Chatterjee