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The Marketing Measurement And Insights Playbook For 2019
Embrace A Unified Marketing Measurement Standard
Marketers must change their attitude toward measurement: away from passively reviewing post-campaign reports and toward proactively analyzing results and optimizing future marketing plans. To make...
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Webinar The Future Of CX Measurement
February 6, 2018 | Maxie Schmidt-SubramanianThree trends are disrupting how you can measure customer experience. These trends make it imperative for companies to innovate — or face the certainty that even their advanced CX measurement...