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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Australian Marketing Predictions For 2010

    Marketers Will Shift To Growth Using Data And Digital As Their Guides
    January 26, 2010 | Steven Noble

    Many marketers used 2009 to prepare for a recession that did not occur in Australia. In 2010, they will shift their focus from consolidation to growth, emphasizing three key areas: 1) doubling down...

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