Search Results
-
Report The Forrester Banking Wave™: Global Mobile Apps Summary, 2019
Banks Must Aim For Great Experiences, Not Just Great Functionality
Mobile apps have become the touchpoint of choice for millions of consumers to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: UK Mobile Apps, Q3 2019
Digital Banks Are Giving Established Banks A Run For Their Money
Mobile apps have become the touchpoint of choice for millions of customers to manage their finances. Digital banking teams need to build mobile banking around customer needs, empowering customers...
-
Report The Forrester Banking Wave™: Hong Kong Mobile Apps, Q3 2019
Hong Kong Banks Must Improve Both Functionality And Usability To Create Great Experiences
Mobile apps have become the touchpoint of choice for people in Hong Kong to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: Mainland China Mobile Apps, Q2 2019
Chinese Banks Offer Great Functionality And Usability, But There's Still Ample Room For Improvement
Mobile apps have become the touchpoint of choice for millions of people in China to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs,...
-
Report The Forrester Banking Wave™: Australian Mobile Apps, Q2 2019
Australian Banks' Mobile Apps Are Effective, But Most Need To Improve Functionality Or Usability To Create Great Experiences
Mobile apps are the touchpoint of choice for Australians to manage their finances. Digital banking leaders need to build mobile banking around customer needs, empowering customers to manage their...
-
Report The Forrester Banking Wave™: Indian Mobile Apps, Q2 2019
While Evolving New Functionality, Focus On Usability Too
Mobile apps have become the touchpoint of choice for millions of Indians to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: European Mobile Apps, Q2 2019
The Gap Is Growing Between Leaders Aiming For Excellence And The Others
Mobile apps have become the touchpoint of choice for millions of Europeans to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: US Mobile Apps, Q2 2019
US Mobile Banking Experiences Are Often Effective, Sometimes Easy, But Rarely Evoke Positive Emotions — Leaders Are Improving All Three
Mobile apps have become the touchpoint of choice for millions of Americans to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: Canadian Mobile Apps, Q2 2019
Leading Canadian Banks Are Raising The Bar By Moving Faster
Mobile apps have become the touchpoint of choice for millions of Canadians to manage their finances. Digital banking teams need to build mobile banking around customer needs, empowering customers...
-
Report The Forrester Retail Wave™: US Mobile Apps, Q1 2019
Today's Retail Apps Meet mCommerce Objectives But Fail To Inspire Omnichannel Shopping
February 25, 2019 | Brendan Miller, Jennifer WiseMobile has become the dominant digital touchpoint, so retailers and digital business professionals must elevate their mobile experiences to win, serve, and retain their loyal customers. In 2017, we...
-
Report The Forrester Retail Wave™: European Mobile Apps, Q4 2018
Leading Retailers Are Raising The Bar On Functionality And User Experience
October 23, 2018 | Michelle Beeson, Alex CauseyAs mobile becomes the dominant digital touchpoint, retailers must elevate their mobile experiences to win, serve, and retain loyal customers. To see how helpful apps are to customers, we evaluated...
-
Report The Forrester Banking Wave™: Global Mobile Apps Summary, 2018
Mobile Banking Leaders Keep Raising The Bar On Functionality And User Experience
Mobile apps have become the touchpoint of choice for millions of people to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: European Mobile Apps, Q2 2018
Mobile Banking Leaders Are Raising The Bar On Functionality And User Experience
June 12, 2018 | Aurelie L'Hostis, Alex CauseyMobile apps have become the touchpoint of choice for millions of Europeans to manage their finances. Digital banks need to build mobile banking experiences around customer needs, empowering...
-
Report The Forrester Banking Wave™: Canadian Mobile Apps, Q2 2018
Mobile Banking Apps Fail To Balance Great Functionality With Great User Experience
Digital banking leaders need to build mobile banking experiences around customer needs, empowering customers to manage their finances while reassuring customers by providing support along the way....
-
Report The Forrester Investing Wave™: US Mobile Apps, Q1 2018
Mobile Investing Apps Underwhelm With Poor Usability And Lack Of Guidance, Undermining Strong Transactional Features
January 16, 2018 | Davis Janowski, Jennifer WiseMobile apps have become integral to consumers, who turn to them to manage their everyday lives — including their financial well-being. To see how helpful investing apps are to customers, we...