- Relevance
- Date
Charts & Figures
Search Results
-
Forum CX Europe 2019
Change The Game: Leading Radical CX Innovation
November 14, 2019 | Joana van den Brink-QuintanilhaFirst, the good news. Customer experience (CX) leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and...
-
Forum CX SF 2019
The Rise of XD: Master the New Art (and Science) of Experience Design
Just what we need: another abbreviation. But this one is for real. Experience design — or XD — is rapidly emerging as the discipline to rule them all. If exceptional CX is the goal, XD...
-
Forum CX Singapore 2019
Change The Game: Driving Radical CX Innovation
First, the good news. Customer experience (CX) leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and...
-
Report Forrester Analytics: Social Commerce Forecast, 2018 To 2023 (China)
ForecastView Document
August 12, 2019 | Satish MeenaSocial commerce encompasses every step of purchasing a product through the intermediary of a social media platform. We expect social commerce in China to reach $684 billion by 2023, accounting for...
-
Report Forrester Analytics: Social Media Advertising Forecast, 2019 To 2023 (Global)
ForecastView Document
Social is the fastest-growing digital advertising channel globally in the next five years. Marketers must understand what's driving this spend and adjust their spending strategies to match. This...
-
Webinar The Canada Customer Experience Index, 2019
Modest Gains Amid Stagnation Give Canadian CX Its Best Year Yet
During this webinar, we delve into the latest results from Forrester’s Canada Customer Experience Index. We discuss trends in CX quality at the brand and industry level, the role that emotion...
-
Webinar So You Want To Hire A Loyalty Provider? Best Practices For Vendor Selection
July 25, 2019 | Emily CollinsCompanies across industries are increasing their investments in loyalty marketing, but the landscape of providers is vast and often confusing. Based on the findings from our recent loyalty services...
-
Report TikTok Excels In The Age Of Short Videos
ForecastView Document
July 3, 2019 | Meenakshi TiwariTikTok is the world's leading platform for short-form mobile videos, but if you're older than 35, there's a good chance you're unaware of the global TikTok revolution. TikTok and short video apps...
-
Webinar Make The Most Of Your VoC Technology Investments
July 2, 2019 | Faith AdamsCustomer experience (CX) pros continue to invest in technologies to propel their voice of the customer (VoC) efforts forward — but the market has become quite crowded, making it cloudy for...
-
Webinar The US Customer Experience Index, 2019
Small Gains Emerge Amidst Widespread Stagnation
During this webinar, we delve into the latest results from Forrester’s US Customer Experience Index™. We discuss trends in CX quality at the brand and industry level, the role that...
-
Webinar B2B And B2B2C Firms: Support Revenue, Customer Experience, And Efficiency With Analytics And Insights
June 25, 2019 | Allison SnowB2B and B2B2C companies have focused their analytics programs on either customer insights (CI) and revenue or cost optimization and operations. This made sense in years past, when firms could focus...
-
Forum CX NYC 2019
Change The Game: Leading Radical CX Innovation
First, the good news. Customer experience (CX) leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and...
-
Report Improve The Human Condition To Drive Your Healthcare Innovation
Opportunities Extend Beyond Pure Healthcare And Include Your Own Employees
June 10, 2019 | James StatenAll your innovation investments and efforts should be driven by customer experience (CX) insights. For nearly every industry, a key aspect of this is the challenges customers face in their everyday...
-
Report The Forrester Wave™: CX Consulting Practices: Experience Strategy And Business Transformation, Q2 2019
The Nine Providers That Matter Most And How They Stack Up
May 28, 2019 | TJ KeittIn our 30-criterion evaluation of experience strategy and business transformation providers, we identified the nine most significant ones — Accenture, Bain & Company, EY, KPMG, McKinsey & Company,...
-
Report Now Tech: Digital Intelligence Technologies, Q2 2019
Forrester's Overview Of 42 Digital Intelligence Technology Providers
May 22, 2019 | James McCormickYou can use digital intelligence technology to centralize your view of customer engagement data, understand engagement, and automate continuous improvement processes. But to access these benefits,...
-
Webinar Breakthrough Or Bust: Forrester's Consumer Energy Index
May 22, 2019 | Anjali LaiEmpowered consumers appear to latch onto new experiences faster than innovators can build them. Still, business leaders know the pain of failing to win consumers’ attention, lead them to...
-
Report The ROI Of Design Thinking: Part 1, Overview
Design Thinking Delivers Real Business Value
Despite the growing acceptance and practice of design thinking across nearly every industry, practitioners struggle to quantify and articulate its benefits. As a result, companies are challenged...
-
Report Forrester Analytics: Social Media Advertising Forecast, 2018 To 2023 (US)
ForecastView Document
Social media has provided marketers with some of the most effective tools ever developed for targeting potential customers, and in the process it has garnered a massive share of firms' advertising...
-
Forum CX Sydney 2019
Change the Game: Driving Radical CX Innovation
Good news. CX leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and more focused on business impact....
-
Report Your Go-To Portfolio Of B2B And B2B2C Insights And Analytics Methods
Compete And Thrive With A Full Suite Of Analytical Techniques
May 3, 2019 | Allison SnowB2B and B2B2C firms have varying levels of sophistication and investment in analytics — and employ analytics for a variety of use cases. Firms that have concentrated analytics power (talent,...
-
Report Score Big With Fanalytics
How Advanced Customer Analytics Drives Better Fan Engagement In Sports
Like in many other industries, harnessing data and technology in the pro sports world is now an imperative. Sports industry pros use technologies like AI and machine learning for customer analytics...
-
Report The Forrester Wave™: B2B Customer Analytics, Q1 2019
The Six Providers That Matter Most And How They Stack Up
March 11, 2019 | Allison SnowIn our 35-criterion evaluation of B2B customer analytics providers, we identified the six most significant ones — 6sense; CaliberMind; Datorama, a Salesforce company; Lattice Engines; Mintigo; and...
-
Report How US Customers Research And Buy Life Insurance
Meet Prospects At The Point Of Need With Easy Ways To Research And Apply
Life insurance isn't consumers' top priority — until life events prompt them to buy it. Digital teams need to have the right resources in place for when that moment hits. This report explains why...
-
Report The Untapped Opportunity For B2B Insights
Firms Must Balance Growth And Efficiency With Four Insights Types
February 4, 2019 | Allison SnowB2B and B2B2C companies have focused their analytics programs on either customer insights (CI) and revenue or cost optimization and operations. This made sense in years past, when firms could focus...
-
Report How Analytics Drives Customer Life-Cycle Management
February 1, 2019 | Brandon PurcellWith the growing importance of customer insights (CI) in organizations, the role of analytics to extract insight and embed it back into organizational processes is at the forefront of business...