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  • Financial Management

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  • For Application Development & Delivery Professionals

    Report

    Report Grow Your Revenue Stream With Customer-Centric Finance Technology

    Recalibrate Your Finance Technology Strategy To Grow Revenue, Increase Customer Value, And Transform Your Business
    May 19, 2017 | Paul D. Hamerman

    Costs, controls, and compliance — the three C's of finance — are essential but do not strategically align to growth and innovation in your business. A fourth C — the customer — is a strategic key...

  • For B2C Marketing Professionals

    Report

    Report Collaborate With Finance To Prove Marketing's Business Value

    Align Goals To Ensure Marketing Continues To Contribute To The Bottom Line
    May 17, 2017 | Tina Moffett

    Competition, consumer choice, and innovation force firms to scrutinize key financial metrics to meet revenue goals and keep up with market demand. B2C marketers are now more accountable and must...

  • For CIO Professionals

    Report

    Report C-Suite Tech Purchasing Patterns

    CIOs Need To Adapt To Businesses' Increasing Power In Tech Buying
    May 15, 2017 | Andrew Bartels

    Business execs are playing a bigger role in buying technologies to help their firms win, serve, and retain customers. CIOs still play a major role, but they operate in a new world of shifting...

  • For Customer Experience Professionals

    Report

    Report CX Teams: What They Do, Where They Report, How Big They Are, And How Much They Spend

    May 8, 2017 | Samuel Stern

    In May and June of 2016, Forrester fielded a survey to customer experience (CX) professionals across the globe and received hundreds of completed responses detailing what CX professionals are...

  • For CIO Professionals

    Report

    Report 2017 Tech Budget Benchmarks

    Use Our Benchmarks To Transform Your Tech Budget, Not Just Defend It
    March 28, 2017 | Andrew Bartels

    CIOs feel ambivalent about tech budget benchmarks. They need them to respond to CEO and CFO questions about tech spending levels, but they also know the top-line metrics don't really say much. This...

  • For Infrastructure & Operations Professionals

    Report

    Report Strategic Benchmarks 2017: Infrastructure Priorities

    Benchmarks: The Infrastructure Transformation Playbook
    March 20, 2017 | Sophia I. Vargas

    This report provides infrastructure and operations (I&O) professionals with strategic benchmarks so they can compare their infrastructure budgets, priorities, motivations, and technology adoption...

  • For B2B Marketing Professionals

    Report

    Report Global Business Technographics® Infrastructure Survey, 2016: Overview

    A Business Technographics Presentation
    March 15, 2017 | Tyler McDaniel

    This report is an overview of the Forrester Data: Global Business Technographics® Infrastructure Survey, 2016. It covers the broad patterns seen among business and technology decision makers...

  • For Enterprise Architecture Professionals

    Report

    Report Benchmark Your ECM Program Against Your Peers And Five Key Market Imperatives

    Benchmarks: The Enterprise Content Management Playbook
    March 3, 2017 | Cheryl McKinnon

    For 2017, improved regulatory compliance, digitization of processes, and extending content applications to external stakeholders drive the agenda for enterprise content management (ECM). As...

  • For CIO Professionals

    Report

    Report US Government Sector Tech Spending Trends, 2017 To 2018

    Government CIOs Must Find Ways To Increase BT Spend Amid Tight Budgets
    February 8, 2017 | Andrew Bartels, Rick Parrish

    US federal, state, and local government CIOs are caught in a bind. The age of the customer is as real to them as it is to public companies. Government CIOs need to make investments in analytics,...

  • For Security & Risk Professionals

    Report

    Report The State Of Network Security: 2016 To 2017

    Benchmarks: The Security Architecture And Operations Playbook
    January 26, 2017 | Heidi Shey

    This data-driven report outlines budgeting and spending, security group responsibilities, network security technology, and services adoption in North American and European organizations for 2016 to...

  • For Security & Risk Professionals

    Report

    Report Making The Business Case For Identity And Access Management

    Business Case: The Identity And Access Management Playbook
    January 25, 2017 | Andras Cser, Merritt Maxim

    Security and risk (S&R) executives responsible for identity and access management (IAM) must manage users' access to sensitive applications and data without inhibiting business agility,...

  • For Enterprise Architecture Professionals

    Report

    Report Reshape Budgeting Practices For Agile

    Performance Management: The Strategic Portfolio Management Playbook
    January 23, 2017 | Margo Visitacion

    In the battle to win new customers, companies are increasingly turning to Agile practices to deliver apps that provide great customer experiences. However, Agile requires organizations to rethink...

  • For CIO Professionals

    Report

    Report The Global Tech Market Outlook For 2017 To 2018

    3% To 4% Growth As Forces Of Disruption Battle With Forces Of Continuity
    January 9, 2017 | Andrew Bartels, Nate Meneer

    2016 was a year of disruptions, both in the political world (Brexit, Trump's election) and in the technology world (cloud, artificial intelligence). CIOs will deal with those disruptions in 2017...

  • For CIO Professionals

    Report

    Report 2017 US Tech Budgets: The Post-Election Outlook

    The US Tech Market Will Grow 4.3% In 2017
    December 7, 2016 | Andrew Bartels

    CIOs and their business partners prepare their tech budget plans based on their own business' strategy and requirements. In this updated US tech market forecast, we provide our post-election...

  • For Infrastructure & Operations Professionals

    Report

    Report Justify Your Hybrid Cloud Future With A Solid Business Case

    Business Case: The Cloud Computing Playbook
    November 28, 2016 | Sophia I. Vargas, Dave Bartoletti

    Some infrastructure and operations (I&O) leaders and others have overzealous expectations of cloud's impact on costs, with many thinking cloud is always cheaper, faster, and easier. Under the right...

  • For Security & Risk Professionals

    Report

    Report Security Budgets 2017: Increases Help But Remain Reactionary

    Benchmarks: The S&R Practice Playbook
    November 23, 2016 | Jeff Pollard

    Skyrocketing budget numbers might lead security leaders to believe that good times have finally arrived. But security spending's continued climb as a percentage of IT budgets hides the disruption...

  • For Security & Risk Professionals

    Report

    Report Understand The State Of Identity And Access Management: 2016 To 2017

    Benchmarks: The Identity And Access Management Playbook
    November 17, 2016 | Merritt Maxim, Andras Cser

    This report provides a spending and technology adoption benchmark for security and risk (S&R) leaders responsible for developing their organization's identity and access management (IAM) strategy...

  • For CIO Professionals

    Report

    Report Vendor Landscape: Technology Business Management Solutions

    Customer-Obsessed Firms Must Manage Tech-Based Customer Value
    October 31, 2016 | Eveline Oehrlich, Sophia I. Vargas

    CIOs and their leadership teams can no longer leave the analysis, management, and optimization of technology management costs to spreadsheets and uncoordinated processes. Those who want a seat at...

  • For Infrastructure & Operations Professionals

    Report

    Report Weigh The Economic Factors Of Your Data Center Ecosystem Transformation

    Business Case: The Infrastructure Transformation Playbook
    October 19, 2016 | Sophia I. Vargas

    As technology demand accelerates to support the digital business, data centers are running low on physical resource capacity. When provisioning new data center capacity, infrastructure and...

  • For Security & Risk Professionals

    Report

    Report Justify Security Budget By Its Impact On Maturity

    Business Case: The S&R Practice Playbook
    October 18, 2016 | Jeff Pollard

    Security leaders face challenges articulating which projects generate the most value for their organization. They often struggle to justify existing budgets, as well. To help you build the business...

  • For Infrastructure & Operations Professionals

    Report

    Report Brief: Don't Let Capex-Based Budgets Dampen Your Cloud Plans

    Build The Case For Your Capex-Focused Industry To Embrace Opex
    October 18, 2016 | Sophia I. Vargas, Lauren E. Nelson

    The business technology (BT) shift toward cloud and external services has begun, moving costs from capital expenditures (capex) to operating expenditures (opex). This can be a fundamental...

  • For CIO Professionals

    Report

    Report 2017 US Tech Budgets: The Outlook For Tech Spending Overall And By Industry

    Steady US Economic Growth And The BT Agenda Will Drive 5% Tech Market Growth In 2017
    October 17, 2016 | Andrew Bartels

    CIOs and their business partners prepare their tech budget plans based on their own businesses' strategy and requirements. Still, it can be useful to look at what other firms are doing, especially...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Enterprise Performance Management, Q4 2016

    The 10 Providers That Matter Most And How They Stack Up
    October 6, 2016 | Paul D. Hamerman

    In our 36-criteria evaluation of enterprise performance management (EPM) providers, we identified the 10 most significant ones — Adaptive Insights, Anaplan, Host Analytics, IBM, Oracle, Prophix...

  • For CIO Professionals

    Report

    Report Frugal Innovation Supports Customer-Obsessed Innovation

    Boost Your Innovation Capabilities And Reach New Customers With Low-Cost Innovation
    August 25, 2016 | Dan Bieler

    The age of the customer demands that businesses drive innovation at ever faster speeds and with limited budgets. Frugal innovation is based on the tenet of "doing more, and better, with less,"...

  • For Enterprise Architecture Professionals

    Report

    Report Enhance Cost-To-Serve Models To Guide Strategy Choice

    Two Vendors Provide Examples Of Cost-To-Serve Model Implementations
    August 23, 2016 | Gordon Barnett

    Successful digital businesses always face choices on strategic execution. Cost-to-serve (CTS) frameworks are widely used techniques for guiding investment decisions. But these frameworks have not...

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