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  • Governance Risk & Compliance (GRC)

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  • For Security & Risk Professionals

    Report

    Report Forrester's 2017 Interactive Data Privacy Heat Map

    Landscape: The Data Security And Privacy Playbook
    September 14, 2017 | Enza Iannopollo, Chris Sherman, Heidi Shey

    To help S&R professionals navigate the complex landscape of privacy laws around the world, Forrester created the Data Privacy Heat Map, which explains the data protection guidelines and practices...

  • For Security & Risk Professionals

    Report

    Report Four Scenarios To Build The Business Case For Enterprise Fraud Management

    Determine The Best Scenario To Reduce Fraud Losses And Increase ROI At Your Firm
    September 5, 2017 | Andras Cser

    The business case for enterprise fraud management (EFM) depends on reducing fraud loss across multiple transaction types (typically payments). We looked at fraud loss, investigation labor, as well...

  • For Enterprise Architecture Professionals

    Report

    Report Privacy, Automation, And Demographics Challenge The Records Management Status Quo

    Key Findings From The Forrester/ARMA International Records Management Online Survey, Q1 2017
    August 17, 2017 | Cheryl McKinnon

    2017 marks the eighth year that ARMA International and Forrester Research have surveyed records and information management (RIM) professionals to track the key trends and challenges facing the...

  • For Application Development & Delivery Professionals

    Report

    Report Mitigate CRM Risks With Sound Deployment Practices

    Processes: The CRM Playbook
    August 4, 2017 | Kate Leggett

    To succeed in the age of the customer, application development and delivery (AD&D) professionals who support front-office business processes cannot afford failed technology projects. Customer...

  • For Security & Risk Professionals

    Report

    Report Measure GRC Performance To Show Processes And Data Reliability

    Performance Management: The Governance, Risk, And Compliance Playbook
    July 27, 2017 | Renee Murphy

    The more complex a program is, the more difficult it is to maintain it, and the faster and more devastating its breakdown can be. Strong performance management is a way for risk management...

  • For Security & Risk Professionals

    Report

    Report Assess Your Exposure To Geopolitical Cyber Risk

    How To Identify The Impacts Of Geopolitical Dynamics Across Your Organization

    Geopolitical tensions around the world are spawning nearly constant cyberattacks on unprepared private sector firms. These cyberattacks result in millions of dollars in lost customer trust, as well...

  • For Security & Risk Professionals

    Report

    Report Build A Governance, Risk, And Compliance Strategy Worthy Of Business Consideration

    Strategic Plan: The Governance, Risk, And Compliance Playbook
    July 11, 2017 | Renee Murphy

    Governance, risk, and compliance (GRC) are far too often functions of emergency response. To get your team and key stakeholders on board and to show that all your efforts are helping your business...

  • For B2C Marketing Professionals

    Report

    Report Bridge The Divide Between Social Marketing And Compliance

    Social Marketing Best Practices From Financial Services, Healthcare, And Pharmaceuticals For All Marketers
    June 22, 2017 | Erna Alfred Liousas, Nick Hayes

    Adding social to your overall marketing strategy is no easy task for any company. B2C marketers in heavily regulated industries such as financial services, healthcare, and pharmaceuticals face even...

  • For Security & Risk Professionals

    Report

    Report Identify Companywide Roles And Responsibilities To Support Your GDPR Compliance Efforts

    Organization: The Data Security And Privacy Playbook
    June 20, 2017 | Enza Iannopollo

    Privacy and security professionals preparing to comply with the European Union's General Data Protection Regulation (GDPR), by May 2018, need the support of their peers across the organization....

  • For CIO Professionals

    Report

    Report Navigate Trump-Era Uncertainty With The Compass Of Customer Obsession

    Respond To New Policy And Regulatory Environments With Customer-Led, Insights-Driven, Fast, And Connected Strategies

    US president Donald Trump is heralding or taking actions that will redefine the environment for US-based and global businesses. The administration could fundamentally alter policy, regulations, and...

  • For CIO Professionals

    Report

    Report Tackle Five Key Areas Of Risk For Successful AI Projects

    Create Clear Road Maps To Avoid Getting Burned
    June 7, 2017 | Craig Le Clair

    Mobile and social are still core enablers in the age of the customer, but the focus has shifted to the potential of artificial intelligence (AI) and automation to build next-generation customer...

  • For Security & Risk Professionals

    Report

    Report The Top Security Technology Trends To Watch, 2017

    Tools And Technology: The S&R Practice Playbook

    Each year, analysts from across Forrester's security and risk (S&R) research team draw insight from hundreds of client questions, vendor briefings, and consultations; the 40-plus research projects...

  • For Security & Risk Professionals

    Report

    Report The Five Milestones To GDPR Success

    To Meet The May 2018 Deadline, Security And Risk Pros Must Prepare Today
    April 25, 2017 | Enza Iannopollo

    With the deadline to become GDPR-compliant fast approaching, privacy and security professionals must act now. However, the task feels overwhelming. Where should I start? What should I include as...

  • For B2C Marketing Professionals

    Report

    Report Social Crisis Management: Get Back To Basics

    April 19, 2017 | Jessica Liu

    With consumers more polarized than ever and increasingly showing their own values in the way they spend their money, brands worry about making missteps on social media and falling out of favor....

  • For Security & Risk Professionals

    Report

    Report Cultivate Culture For Sustained GRC Performance

    Continuous Improvement: The Governance, Risk, And Compliance Playbook
    April 12, 2017 | Nick Hayes

    A corporate culture with strong values is integral to governance, risk, and compliance (GRC) programs — and, therefore, to the entire company. This report explains how significantly culture affects...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Use The DOL Fiduciary Rule As A Catalyst For Transformation

    Let The Change It Represents Be A Catalyst For Digital Transformation
    April 10, 2017 | Davis Janowski

    Originally slated for April 10, 2017, the US Department of Labor's conflict of interest fiduciary rule has been delayed and is now scheduled to go into effect on June 9. Executives in the US wealth...

  • For B2C Marketing Professionals

    Report

    Report The Values-Based Consumer

    A Technographics® 360 Report Using Survey, Social Listening, And Qualitative Data
    April 6, 2017 | Anjali Lai

    Consumer decision making is changing: Shoppers increasingly evaluate products and brands based on a company's ethics and values. Empowered customers, marked by their sophisticated digital behavior,...

  • For B2C Marketing Professionals

    Report

    Report Align With Consumers' Values To Win Their Hearts And Wallets

    Follow Three Steps To A Resonant And Relevant Values Framework
    April 6, 2017 | Jim Nail, Henry Peyret

    A great product is no longer sufficient to guarantee strong sales and loyal customers. Today's empowered consumers not only reject corporate irresponsibility but also seek brands that proactively...

  • For B2C Marketing Professionals

    Report

    Report Forrester Data Report: Ad Fraud And Viewability Forecast, 2016 To 2021 (US)

    ForecastView Document
    March 30, 2017 | Brandon Verblow

    Ad fraud and non-viewable ads are problems for the digital ad industry, resulting in wasted time, effort, and money. This forecast report quantifies these problems and shows how we expect them to...

  • For B2C Marketing Professionals

    Report

    Report Forrester Data: Ad Fraud And Viewability Forecast, 2016 To 2021 (US)

    ForecastView Spreadsheet
    March 30, 2017 | Brandon Verblow

    Ad fraud and non-viewable ads are problems for the digital ad industry, resulting in wasted time, effort, and money. This forecast and the accompanying report aim to quantify these problems in...

  • For B2C Marketing Professionals

    Report

    Report Poor Quality Ads Cost US Marketers $7.4 Billion In 2016

    Opt For Quality, And Stem The Tide Of Loss
    March 30, 2017 | Susan Bidel

    US-based B2C marketing professionals spend tens of billions of dollars buying digital advertising inventory to reach and message their customers and prospects each year. But the supply chain is...

  • For Security & Risk Professionals

    Report

    Report Vendor Landscape: Anti-Money-Laundering Solutions, 2017

    Digital Innovation And Stricter Regulations Reinvigorate The AML Market
    March 29, 2017 | Andras Cser, Nick Hayes

    Due to recent global terrorist attacks; corporate corruption; and worsening illicit markets such as drugs, guns, and human trafficking; governments realize the importance of countering criminal and...

  • For Enterprise Architecture Professionals

    Report

    Report Enhance Your Data Governance To Meet New Privacy Mandates

    The EU's GDPR Will Require Firms To Be More Transparent With Their Customers' Data
    March 28, 2017 | Henry Peyret

    Data governance traditionally addresses privacy simply by classifying data for masking or anonymization. But the EU's General Data Protection Regulation (GDPR) will change that. It introduces new...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report The DOL Fiduciary Rule Has Momentum; Go With It

    Despite Regulatory Uncertainty, The US Retirement Plan Industry Is Changing; Don't Be Left Behind
    March 24, 2017 | Davis Janowski

    President Trump's executive order calling for a review of the Department of Labor's proposed fiduciary rule has left many in the US retirement plan industry uncertain about how to proceed or how to...

  • For Security & Risk Professionals

    Report

    Report Best Practices For Privacy And GDPR In Financial Services

    March 14, 2017 | Enza Iannopollo

    It's the job of security and privacy professionals in financial services (FS) firms to strike the right balance between more stringent data privacy rules and pressing demand for more innovative and...

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