107 results in Reports
Sort by:
Refine
  • Amazon

Search Results

  • For eBusiness & Channel Strategy Professionals

    Report

    Report It's Cloud Go Time For Retailers

    Cloud Apps And Platforms Offer More Rewards Than Risks For Retail
    July 20, 2017 | Dave Bartoletti, Anjali Yakkundi

    More than one-fifth of retailers have now moved core business applications to the cloud — a significant jump over the past three years. Often led to cloud initially by the desire to modernize...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Quick Take: Amazon Buying Whole Foods Raises A Red Flag For All Retailers

    Playing Defense Will Just Prolong Your Demise
    June 20, 2017 | Brendan Miller, Brendan Witcher

    On June 16, 2017, Amazon announced that it's buying Whole Foods for $42 a share, in a deal valued at $13.7 billion. In this report, we analyze why Amazon is significantly upping its game from...

  • For Enterprise Architecture Professionals

    Report

    Report The Forrester Wave™: Big Data Warehouse, Q2 2017

    Adoption Grows As Enterprises Look To Revive Their EDW Strategy
    June 15, 2017 | Noel Yuhanna

    In our 26-criteria evaluation of big data warehouse solutions, we identified the 15 most significant vendors — Amazon Web Services (AWS), Cazena, Cloudera, Hortonworks, Hewlett Packard Enterprise...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report The State Of India's Online Retail Market In 2017

    ForecastView Document
    June 14, 2017 | Satish Meena

    Despite some hiccups in 2016, India remains the fastest-growing online market in the world. Online retail sales in India will reach $64 billion by 2021, growing at a five-year compound annual...

  • For Application Development & Delivery Professionals

    Report

    Report Amazon Connect: Not Yet Ready For Prime Time

    Take A Wait-And-See Approach Before Choosing Amazon's New Cloud Contact Center Offering
    May 31, 2017 | Kate Leggett, Art Schoeller

    Amazon aims to disrupt the contact center industry with Amazon Connect — a cloud-based addition to the company's growing product portfolio that runs on Amazon Web Services (AWS). It attempts to...

  • For Enterprise Architecture Professionals

    Report

    Report The Forrester Wave™: Database-As-A-Service, Q2 2017

    Automation, Lower Cost, And Flexibility Are Driving Increasing Adoption
    April 24, 2017 | Noel Yuhanna

    Database-as-a-service (DBaaS) has become critical for every organization to support new and growing data management requirements. These platforms provide faster provisioning, unlimited elastic...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report How To Choose A Mobile Messaging Vendor

    April 10, 2017 | Julie A. Ask, Michael Facemire

    Messaging is the tip of the spear, or the first step, for most companies in developing true one-to-one user engagement. It's a critical capability for modern businesses — but choosing the right...

  • For B2C Marketing Professionals

    Report

    Report Use Amazon Search To Ignite Product Discovery

    April 6, 2017 | Collin Colburn

    Amazon is the unrefuted leader in eCommerce but is slowly encroaching on another industry: advertising. Customers cite Amazon as the No. 1 touchpoint for starting their shopping research. And...

  • For Application Development & Delivery Professionals

    Report

    Report Cloud-Based DevOps Tools Are Ripening Quickly

    How Cloud DevOps — CD Tool Chains Stack Up To The Standalone Vendors
    April 4, 2017 | Christopher Condo

    Over the past year, the four major public cloud vendors (Amazon Web Services [AWS], IBM, Google, and Microsoft) have made big strides toward integrating development and operations (DevOps) tools...

  • For Application Development & Delivery Professionals

    Report

    Report A Framework For Designing AI-Human Interactions

    Building Compelling Experiences Requires A Multilayered Technology Approach
    March 15, 2017 | Rob Koplowitz, TJ Keitt

    We are on the verge of an era in which computers will augment our ability to anticipate, identify, and adapt to changes in our personal and professional lives. The systems that enable such...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report A Brand New Day In B2B Commerce

    The Time Has Come For Brands To Rethink Their Deference To The Traditional Channel
    March 7, 2017 | Andy Hoar

    B2B brands that do not sell direct are disappointing customers and leaving money on the table. New research shows that B2B buyers want to engage directly with brands, which is calling into question...

  • For Infrastructure & Operations Professionals

    Report

    Report Use Managed Cloud Services To Speed Transformation — But Choose Carefully

    Amazon Joins Its Partners In Offering Managed Cloud Services
    February 28, 2017 | Bill Martorelli

    As the focus of computing infrastructure moves to cloud computing, the managed infrastructure services industry is also shifting. Managed cloud services have become the focus of a new class of...

  • For Customer Insights Professionals

    Report

    Report Who Is Cutting The Cord And Why?

    Consumer Technographics® Data Snapshot
    January 31, 2017 | Sam Bishop

    This report explores cord-cutting trends for traditional TV services. Our data shows that those who have already cut the cord are largely driven by price and value, while those considering it are...

  • For CIO Professionals

    Report

    Report Applying Forrester's International Research On Enterprise Public Cloud Platforms

    Understand The Local Differences That Affect Your Cloud Plans, Using Four Forrester Wave™ Evaluations From Around The World
    January 30, 2017 | Paul Miller, John R. Rymer

    In a series of four tightly connected Forrester Wave reports, we evaluated the 18 most significant providers of public cloud platforms. Separately, these reports evaluated vendors in four contexts:...

  • For CIO Professionals

    Report

    Report Public Clouds Spread Across Europe

    Major Public Cloud Vendors Expand Beyond Their First European Locations, Offering CIOs Flexibility, Choice, And Compliance
    January 18, 2017 | Paul Miller

    Not too long ago, the biggest public cloud platform vendors aimed to serve their customers from just one or two data center regions in Europe. All are now rapidly expanding their footprint across...

  • For Customer Insights Professionals

    Report

    Report Indian Consumers' Online Shopping Behaviors

    Asia Pacific Consumer Technographics®
    December 23, 2016 | Reineke Reitsma

    Indian eCommerce is at a turning point. The market is at a stage where growth has to come from increased wallet share instead of the number of buyers. But metropolitan Indian online adults'...

  • For Infrastructure & Operations Professionals

    Report

    Report The Forrester Wave™: IoT Software Platforms, Q4 2016

    The 11 Providers That Matter Most And How They Stack Up
    November 15, 2016 | Michele Pelino, Andrew Hewitt

    In our 25-criteria evaluation of internet of things (IoT) software platform providers, we identified the 11 most significant ones — Amazon Web Services (AWS), Ayla Networks, Cisco Jasper, Exosite,...

  • For Customer Insights Professionals

    Report

    Report The Customer Life Cycle For Apparel: Men Versus Women

    A Consumer Technographics® Data Presentation
    November 14, 2016 | Sam Bishop

    This report explores the customer life cycle for the apparel category and highlights data from Forrester’s Consumer Technographics® North American Retail And Travel Customer Life Cycle...

  • For B2C Marketing Professionals

    Report

    Report Patrón Extends Brand Value Through Innovation With Intelligent Agents

    A Market Leader Agilely Adapts To Consumer Trends Using Amazon's Voice-Controlled Alexa
    November 9, 2016 | Jennifer Wise

    To maintain market leadership, consumer brand heavyweight Patrón is positioning innovation as a key brand tenet to keep pace with its hyper-connected consumers. Part of the strategy? An Amazon...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: Public Cloud Platforms In China, Q4 2016

    The 10 Providers That Matter Most And How They Stack Up
    November 8, 2016 | Frank Liu, Charlie Dai

    In our 38-criteria evaluation of public cloud platform providers in China, we identified the 10 most significant ones — Alibaba Cloud, Amazon Web Services (AWS), Baidu, Huawei, JD.com, Kingsoft,...

  • For Application Development & Delivery Professionals

    Report

    Report The Forrester Wave™: Mobile Development Platforms, Q4 2016

    The 12 Providers That Matter Most And How They Stack Up
    October 24, 2016 | Michael Facemire

    In our 32-criteria evaluation of mobile development platform (MDP) vendors, we identified the 12 most significant ones — Amazon Web Services (AWS), AnyPresence, Appcelerator, IBM, Kinvey, Kony,...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: Enterprise Public Cloud Platforms In Europe, Q4 2016

    The Nine Providers That Matter Most And How They Stack Up
    October 18, 2016 | Paul Miller, Dave Bartoletti

    In our 38-criteria evaluation of public cloud platform providers, we identified the nine most significant ones with a solid presence in Europe — Amazon Web Services (AWS), CenturyLink, CloudSigma,...

  • For Infrastructure & Operations Professionals

    Report

    Report The State Of Cloud Platform Standards, Q4 2016

    Standards Bodies And Open Source Foundations Learn To Play Nice
    October 14, 2016 | Lauren E. Nelson

    Infrastructure and operations (I&O) professionals look to cloud computing services to enable flexibility and scalability for agile applications, but many fear vendor lock-in. Without...

  • For CMO Professionals

    Report

    Report Brief: Amazon Makes Digital Relationships Pay, And So Should You

    October 11, 2016 | James L. McQuivey

    To win in the age of the customer, companies build convenient, lifestyle-enhancing digital relationships that span multiple touchpoints, channels, and transactions. Amazon is one of the most...

  • For CIO Professionals

    Report

    Report The Forrester Wave™: Public Cloud Platforms For Enterprise Developers In Australia/New Zealand, Q3 2016

    The Seven Providers That Matter Most And How They Stack Up
    September 20, 2016 | Tim Sheedy, Michael Barnes

    In Forrester's 38-criteria evaluation of public cloud platform providers for enterprise developers in Australia and New Zealand (ANZ), we identified the seven most significant ones with a presence...

Content categories

Refine your results

Date Range

Primary Role

Methodology

Industry

Topics

Market Imperatives

Region

Analyst