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  • Gene Leganza

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  • For Enterprise Architecture Professionals

    Report

    Report Eliminate Confusion In Data Management Roles And Responsibilities

    Organization: The Data Management Playbook
    January 26, 2017 | Gene Leganza

    As enterprise architecture (EA) leaders prioritize data capabilities, they're looking broadly at how data management (DM) resources are spread across the organization. Where can they consolidate...

  • For Enterprise Architecture Professionals

    Report

    Report Map Your Way To Your Information Strategy's Business Outcomes

    Road Map: The Information Strategy And Architecture Playbook
    December 29, 2016 | Gene Leganza

    One of the most difficult aspects of an information architecture (IA) practice is engaging stakeholders to buy into your strategy and contribute to your architecture development. This report...

  • For Enterprise Architecture Professionals

    Report

    Report Create KPIs That Show The Effectiveness Of Your Information Strategy

    Continuous Improvement: The Information Strategy And Architecture Playbook
    December 16, 2016 | Gene Leganza

    How effective is your information strategy? You can't answer that question without comprehensive assessment and key performance indicators (KPIs) that specifically target your information...

  • For Enterprise Architecture Professionals

    Report

    Report Align Your Information-Related Roles And Processes With Your Business Goals

    Organization: The Information Strategy And Architecture Playbook
    December 15, 2016 | Gene Leganza

    Amid the noise and clamor surrounding big data, and as self-service for business information (BI) and analytics becomes a reality, a major change is happening behind the scenes....

  • For Enterprise Architecture Professionals

    Report

    Report Let The Adjacent Possible Guide Your Information Strategy

    Strategic Plan: The Information Strategy And Architecture Playbook
    December 13, 2016 | Gene Leganza

    A new era of information agility is upon us — but many organizations have immature data management capabilities and are not in a position to jump on the newfound craving for analytics-driven...

  • For Enterprise Architecture Professionals

    Report

    Report Treat Information As A Strategic Asset

    Business Case: The Information Strategy And Architecture Playbook
    December 13, 2016 | Gene Leganza

    Business cases to fund information capabilities have traditionally elicited little more than yawns from business executives. But a new era of information agility is upon us, one that promises an...

  • For Enterprise Architecture Professionals

    Report

    Report What You Need To Go From Data Rich To Insights Driven

    Vision: The Information Strategy And Architecture Playbook
    November 14, 2016 | Gene Leganza, Nasry Angel

    Forrester's research shows a strong correlation between higher rates of revenue growth and two factors: a better customer experience and a concerted effort to use data to be insights driven....

  • For Enterprise Architecture Professionals

    Report

    Report Focus Your Information Strategy On Business Impact

    Executive Overview: The Information Strategy And Architecture Playbook
    October 26, 2016 | Gene Leganza

    Enterprise architecture (EA) professionals face the challenge of satisfying business execs' growing hunger for data with historically immature information management practices. The information...

  • For Enterprise Architecture Professionals

    Report

    Report Drive Information Strategy Performance Management With Capability Models

    Performance Management: The Information Strategy And Architecture Playbook
    October 25, 2016 | Gene Leganza

    As capability maps become the prevailing form for modeling business architectures, capability-based planning has become an effective practice to map organizations' general path forward. Performance...

  • For Enterprise Architecture Professionals

    Report

    Report Assess Your Readiness For A Cohesive Information Strategy And Architecture Program

    Assessment: The Information Strategy And Architecture Playbook
    October 6, 2016 | Gene Leganza

    Information workers thrive or falter depending on their ability to get the information they need — and trust — quickly and easily. Enterprises must protect against various risks, from cybercriminal...

  • For Enterprise Architecture Professionals

    Report

    Report Insights-Driven Businesses See Better Results

    Benchmarks: The Information Strategy And Architecture Playbook
    March 25, 2016 | Gene Leganza

    We analyzed over 2,600 responses in Forrester's Global Business Technographics® Data And Analytics Survey, 2015 to uncover the habits of insights-driven cultures. Our insights-driven index shows...

  • For Enterprise Architecture Professionals

    Report

    Report Drive Coherence Across Your Diverse Information Architecture Landscape

    December 9, 2015 | Gene Leganza

    The ability to manage information strategically is becoming a high priority for enterprise architecture (EA) professionals, but a coherent and comprehensive approach to information in the...

  • For CIO Professionals

    Report

    Report Top Performers Appoint Chief Data Officers

    CIOs Must Partner With Their CDOs To Bridge The Data Maturity Gap

    There's a new kid in town, and it's the chief data officer (CDO). The new position arose from a growing awareness of the value of data and recognition of an inability to take advantage of the...

  • For Enterprise Architecture Professionals

    Report

    Report An Interview With The 2014 Turing Award Winner: Dr. Michael Stonebraker

    A Serial DBMS Entrepreneur Looks At Big Data
    July 21, 2015 | Nasry Angel, Michele Goetz, Gene Leganza

    The Association for Computing Machinery (ACM) honors individuals for "major contributions of lasting importance to computing" with its annual A.M. Turing Award, sometimes referred to as "the Nobel...

  • For Enterprise Architecture Professionals

    Report

    Report Brief: Apache Spark Ignites The Big Data Landscape

    The First Spark Summit East Showcased Spark's Time-To-Insights Benefits
    June 15, 2015 | Gene Leganza

    Enterprise architecture (EA) professionals who are still unaware of Apache Spark's virtual hijacking of the big data technology agenda should get up to speed: The high-performance platform makes...

  • For Enterprise Architecture Professionals

    Report

    Report Brief: Use Communities Of Practice To Synergize Information Architecture Knowledge

    May 20, 2015 | Gene Leganza

    A subtle but significant shift in responsibility is taking place as line-of-business workers employ self-service analytics tools. Functions, such as data integration and metadata management, that...

  • For Enterprise Architecture Professionals

    Report

    Report Information Strategies Move Center Stage

    March 20, 2015 | Gene Leganza

    The flood of information coming from widespread digitization has created new opportunities and risks that business executives can't ignore. Forrester is seeing a dramatic uptick in the importance...

  • For Enterprise Architecture Professionals

    Report

    Report A Framework For Information Management And Consumption Technology

    March 11, 2015 | Gene Leganza

    Enterprise architects carry the heavy responsibility of planning for elaborate implementations of complex technology. They must weigh the implications of the plans for all of the related...

  • For Enterprise Architecture Professionals

    Report

    Report Big Data Architectures Force An Overhaul Of Roles And Responsibilities

    Moving Data Prep To The Edges Provides The Scalability We've Been Missing
    March 4, 2015 | Gene Leganza

    Business intelligence (BI) and analytics investments are not sustaining expected returns, but business decision-makers can expect evolving data management and analytics technology, married to...

  • For Enterprise Architecture Professionals

    Report

    Report Brief: The Wrong Way And The Right Way To Transform EA

    Inside-Out Plans Lead To Frustration And Failure
    March 3, 2015 | Alex Cullen, Gordon Barnett, Gene Leganza

    Enterprise architecture (EA) leaders often look at their program and realize that it's not working the way they hoped. Perhaps they have been relegated to a policing role or a checklist item. Or...

  • For CMO Professionals

    Report

    Report Unify Data Expertise To Fuel Your Marketing Operating System

    Define Data Responsibilities To Boost Enterprise Intelligence
    February 6, 2015 | Sheryl Pattek, Jody Sarno, Marc Cecere

    This report, originally written for customer insights professionals, includes content relevant to CMOs. And here's why: Dramatic changes in how empowered customers now use digital and nondigital...

  • For Enterprise Architecture Professionals

    Report

    Report Define The Shifting Responsibilities Of The Information Architect

    December 31, 2014 | Gene Leganza

    The role of the information architect varies in organizations from user experience experts to data integration experts to an impossibly broad collection of knowledge and skills that simply can't be...

  • For CIO Professionals

    Report

    Report Design Your Organization To Take Control Of Your Customer Data

    Part Two In A Two-Part Series On Designing Your Data Organization
    November 4, 2014 | Jody Sarno, Marc Cecere, Gene Leganza

    As firms try to ramp up their data capabilities to make the best use of their customer data, they are finding a lot wrong with the state of their organization. They lack the skills and knowledge...

  • For Customer Insights Professionals

    Report

    Report Define Data Responsibilities To Boost Enterprise Intelligence

    Who Does What To Maximize The Impact Of Customer Data
    November 4, 2014 | Jody Sarno, Marc Cecere, Gene Leganza

    As firms try to ramp up their data capabilities to make the best use of customer data, they are finding a lot wrong with the state of their organization. They lack the skills and knowledge they...

  • For Enterprise Architecture Professionals

    Report

    Report Predictions 2015: The Data Economy Goes Mainstream

    CIOs Will Race To Unlock Marketable Data Insights

    The data economy — the market system of buyers and sellers exchanging data to create insights and value — will dramatically expand in 2015. New data sources and new data analytics tools will become...

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