23 results in Everything
Sort by:
Refine
  • Danielle Jessee

Search Results

  • For Application Development & Delivery Professionals

    Report

    Report Implement Essential Change Management Practices To Improve Digital Experience Delivery

    Continuous Improvement: The Digital Experience Delivery Playbook
    October 11, 2017 | Danielle Jessee, Mark Grannan

    So, you've finished your first major digital experience delivery project: You've launched the app, modernized the website, and integrated your digital experience technologies. Now, you must create...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Eight Healthy Habits Of Successful Product Managers

    How To Get The Most Out Of Product Managers In A Digital Organization
    September 19, 2017 | Danielle Jessee, Jacob Morgan

    In the age of the customer, product managers are crucial. They obsess about meeting the needs of customers and convert that insight into market-leading products. But digital business leaders often...

  • For eBusiness & Channel Strategy Professionals

    Webinar

    Webinar Mobile Maturity Assessment

    Mobile has ascended the digital engagement throne. No other customer-serving digital touchpoint is more important to industries from retail to travel to banking. With mobile’s ascendancy,...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Digital Experience Service Providers, 2017

    Master The Messy Market Of Digital Agencies And Consultancies By Focusing On Their Capabilities, Culture, And Commitments
    July 27, 2017 | Ted Schadler, Danielle Jessee

    Nine of 10 companies turn to digital agencies, consultancies, and technology implementers to design, build, and manage their digital customer experiences. But with hundreds of these diverse...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Our Favorite Mobile Websites, And How They Did It

    Five Case Studies Show How To Reinvent Your Mobile Website
    July 21, 2017 | Danielle Jessee, Ted Schadler

    Few customers and even fewer prospects will use your app — but they will visit your website on their phones. Alas, when they arrive, their experience pales in comparison to your app — and even your...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Learn To Innovate From Digital Transformation Leaders

    Digital Innovators At Forrester's Digital Transformation Forum 2017 Apply The New Rules Of Digital Business

    Digital transformation means business transformation. Forrester's Digital Transformation Forum 2017 brought digital business leaders to the main stage to share their unique journeys to and through...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Unlock Personalization's Potential With Help From Service Providers

    Personalization Is Hard; Digital Experience Service Providers Can Help With Skills And Technologies
    June 16, 2017 | Ted Schadler, Danielle Jessee

    Advances in technology and customer urgency have made personalization hot again. By pulling customer data, content, and algorithmic matching engines out into a personalization architecture, firms...

  • For eBusiness & Channel Strategy Professionals

    Webinar

    Webinar How To Successfully Hire And Staff For Your Digital Business

    May 17, 2017 | Danielle Jessee

    This webinar reviews trends in how digital-savvy teams are organizing, operating, and collaborating. We also uncover staffing benchmarks, such as “how much headcount should you...

  • For Application Development & Delivery Professionals

    Report

    Report The State Of Digital Experience Delivery, 2017

    Benchmarks: The Digital Experience Delivery Playbook
    April 28, 2017 | Danielle Jessee, Mark Grannan

    In Q1 2017, Forrester surveyed 294 digital experience (DX) decision makers about their strategies for the next 12 months. We found that they're struggling to optimize past investments. Both...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report The State Of Digital: A Mobile Commerce Perspective

    Forrester's H2 2016 Global Mobile Executive Online Survey

    Mobile has evolved beyond just a project, channel, or initiative for commerce players. It’s the catalyst that drives companies to become complete digital businesses and the primary touchpoint to...

  • For Application Development & Delivery Professionals

    Report

    Report Tools, Tips, And Techniques To Build A Better Mobile Web

    Best Practices: A Toolkit To Energize Discussion, Focus Investment, And Build Great Mobile Experiences

    As we described in our report "Reinvent The Web To Win The Mobile Moment," few customers and even fewer prospects will use your app — but they will visit your website on their phones. Alas, when...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Trends 2017: Staffing And Hiring For Digital Business

    Headcount Jumps As The Hard Work Of Digital Transformation Kicks In
    March 8, 2017 | Martin Gill, Danielle Jessee

    Findings from Forrester's annual organizational and staffing survey of digital business professionals foreshadow a substantial shift in how firms operate to drive digital transformation. The...

  • For eBusiness & Channel Strategy Professionals

    Webinar

    Webinar Reinvent The Web To Win The Mobile Moment

    March 2, 2017 | Ted Schadler, Danielle Jessee

    Few customers and even fewer prospects will use your app — but they will visit your website on their phones. Alas, when they arrive, their experience — even on your new responsive site...

  • For Application Development & Delivery Professionals

    Report

    Report Build Your Dream Team: Organizing To Deliver Exceptional Digital Experiences

    Organization: The Digital Experience Delivery Playbook
    January 27, 2017 | Danielle Jessee, Anjali Yakkundi

    Customers demand familiar and contextual experiences, yet digital experience (DX) strategies and technologies have traditionally been sovereign, often supported by different teams with different...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report Reinvent The Web To Win The Mobile Moment

    Customers Suffer When They Visit Your Site On Their Phones, And Responsive Retrofits Don't Fix It: It's Time For A Fresh Start
    January 17, 2017 | Ted Schadler, Danielle Jessee

    Few customers and even fewer prospects will use your app — but they will visit your website on their phones. Alas, when they arrive, their experience — even on your new responsive site — is sad....

  • For Application Development & Delivery Professionals

    Report

    Report Rethink Metrics To Gain DX Traction

    Performance Management: The Digital Experience Delivery Playbook
    January 13, 2017 | Mark Grannan, Danielle Jessee

    Traditional, centralized application development and delivery (AD&D) teams often measure only two things: time and budget. Without the right metrics, AD&D doesn't have clarity about digital...

  • For Application Development & Delivery Professionals

    Report

    Report You're A Content Publisher Now, So Get Your DAM House In Order

    Best Practices: Digital Asset Management, 2016
    November 7, 2016 | Anjali Yakkundi, Danielle Jessee

    In a world where the empowered customer rules, the demand for rich media to fuel customer experiences is high. Many organizations need not only digital asset management (DAM) technology but also...

  • For eBusiness & Channel Strategy Professionals

    Report

    Report A Billion Mobile Sites Spark No Joy

    Responsive Retrofits Aren't Enough To Serve Customers In Their Mobile Moments Of Need
    September 29, 2016 | Ted Schadler, Danielle Jessee

    Everybody has their favorite apps. But can you name even three mobile websites you like? We can't. It's because responsive retrofits to 20-year-old desktop web designs fail to serve us in our...

  • For Application Development & Delivery Professionals

    Webinar

    Webinar Find And Build Your Digital Experience Delivery Dream Team

    August 17, 2016 | Anjali Yakkundi, Danielle Jessee

    The webinar will discuss current trends in staffing for digital experience delivery teams. Firms must be more creative about how they recruit, hire, and retain digital experience talent. ...

  • For Application Development & Delivery Professionals

    Report

    Report Assess Your Digital Experience Delivery Maturity

    Assessment: The Digital Experience Delivery Playbook
    June 22, 2016 | Anjali Yakkundi, Danielle Jessee

    How should application development and delivery (AD&D) pros assess their maturity in delivering digital customer experience initiatives? This report asks questions such as: Do you have the right...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Web Content Management Systems, 2016

    Master The Intricacies And Vendors Of This Vital Software That Delivers The Content Soul Of Your Digital Experiences
    June 16, 2016 | Ted Schadler, Danielle Jessee

    Content is the soul of digital experiences. But the web content management system (CMS) market has many vendors of all sizes and shapes that compete for your digital business. So what vendors...

  • For Application Development & Delivery Professionals

    Report

    Report Vendor Landscape: Digital Experience Platforms

    Three Classes Of Vendors Tackle The Multichannel Experience Mandate
    May 16, 2016 | Mark Grannan, Danielle Jessee

    Application development and delivery (AD&D) professionals need an array of software to create and manage the digital experience (DX). They must evaluate, implement, integrate, and build front-end...

  • For Application Development & Delivery Professionals

    Report

    Report Brief: The Creative Technologist — A Hybrid Role To Help Bridge Design And Development

    May 6, 2016 | Anjali Yakkundi, Danielle Jessee

    In a customer-first world where the benefits and risks of customer engagement for web and mobile experiences have reached unprecedented levels, application development and delivery (AD&D) pros must...