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  • For Analyst Relations Professionals

    Workshop

    Workshop The Fundamentals of Highly Effective Analyst Relations

    A Workshop For Analyst Relations Professionals
    December 10, 2018 | Kevin Lucas

    Industry analysts influence vendor markets, specific sales deals, product development, and even market capitalization. So no vendor dare let analysts do this unchaperoned. Instead, many vendors opt...

  • For Customer Insights Professionals

    Forum

    Forum Data Strategy & Insights 2018

    Forum
    December 4, 2018

  • For Customer Experience Professionals

    Forum

    Forum CX Europe 2018

    Forum for Customer Experience Professionals
    November 14, 2018

  • For B2B Marketing Professionals

    Forum

    Forum B2B Marketing 2018

    Forum for B2B Marketing Professionals
    October 25, 2018

  • For Customer Experience Professionals

    Forum

    Forum Privacy & Security Europe 2018

    Forum For Security Professionals
    October 9, 2018

  • For Security & Risk Professionals

    Forum

    Forum Privacy & Security 2018

    Forum For Privacy & Security Professionals
    September 25, 2018

  • For Analyst Relations Professionals

    Workshop

    Workshop Value-Driven AR Program Creation With FIAR

    The Forrester Industry Analyst Relations Model
    September 11, 2018

    Analyst relations (AR) managers constantly ask us how to prove the value of their AR programs. Unfortunately, many struggle because they didn't build their AR plans to deliver business value in the...

  • For Customer Experience Professionals

    Forum

    Forum CX Singapore 2018

    Forum For CX Leaders Focused On Digital Customer Experience Solutions
    August 29, 2018

  • For Analyst Relations Professionals

    Workshop

    Workshop Cracking AR's Toughest Challenge: Sales

    A Workshop For Analyst Relations Professionals
    June 26, 2018 | Kevin Lucas

    Although sales success has a special allure, industry analyst relations (AR) teams struggle to inject value into their companies' sales cycles. Whether they target lead generation, shortlists,...

  • For Analyst Relations Professionals

    Workshop

    Workshop The Fundamentals of Highly Effective Analyst Relations

    A Workshop For Analyst Relations Professionals
    June 25, 2018 | Kevin Lucas

    Industry analysts influence vendor markets, specific sales deals, product development, and even market capitalization. So no vendor dare let analysts do this unchaperoned. Instead, many vendors opt...

  • For Analyst Relations Professionals

    Workshop

    Workshop Cracking AR's Toughest Challenge: Sales

    A Workshop For Analyst Relations Professionals
    June 21, 2018 | Kevin Lucas

    Although sales success has a special allure, industry analyst relations (AR) teams struggle to inject value into their companies' sales cycles. Whether they target lead generation, shortlists,...

  • For Analyst Relations Professionals

    Workshop

    Workshop The Fundamentals of Highly Effective Analyst Relations

    A Workshop For Analyst Relations Professonals
    June 20, 2018 | Kevin Lucas

    Industry analysts influence vendor markets, specific sales deals, product development, and even market capitalization. So no vendor dare let analysts do this unchaperoned. Instead, many vendors opt...

  • For Customer Experience Professionals

    Forum

    Forum CXNYC 2018

    Forum For Customer Experience Leaders
    June 19, 2018

  • For eBusiness & Channel Strategy Professionals

    Forum

    Forum Digital Transformation Europe 2018

    Forrester's Forum For Technology Management And Digital Business Leaders
    June 14, 2018

  • For Analyst Relations Professionals

    Workshop

    Workshop Cracking AR's Toughest Challenge: Sales

    A Workshop For Analyst Relations Professionals
    June 12, 2018 | Kevin Lucas

    Although sales success has a special allure, industry analyst relations (AR) teams struggle to inject value into their companies' sales cycles. Whether they target lead generation, shortlists,...

  • For eBusiness & Channel Strategy Professionals

    Forum

    Forum Digital Transformation India 2018

    Forum For Technology Management And Digital Business Leaders
    May 29, 2018

  • For Customer Experience Professionals

    Forum

    Forum CX Sydney 2018

    Forum For CX Leaders Focused On Digital Customer Experience Solutions
    May 10, 2018

  • For eBusiness & Channel Strategy Professionals

    Forum

    Forum Digital Transformation 2018

    Forum For Technology Management And Digital Business Leaders
    May 8, 2018

  • For B2C Marketing Professionals

    Forum

    Forum Consumer Marketing 2018

    Forum For B2C Marketing Leaders
    April 5, 2018

  • For B2C Marketing Professionals

    Webinar

    Webinar Use Agile Methodology To Embed Customer Obsession In Marketing

    Tuesday, March 27, 2018, 1:00 p.m.-1:40 p.m. Eastern time (18:00-18:40 GMT) | Ryan Skinner

    The forces that drove Agile methodologies into developer communities have hit marketers just as hard. Marketers must respond to constantly changing requirements, cross-functional demands, high...

  • For Customer Experience Professionals

    Workshop

    Workshop Journey Map Like A Pro

    A Workshop For Customer Experience Professionals

    As companies look to improve customer experience (CX), they seek out tools that will help them understand customer interactions with the business. Enter customer journey maps — essential...

  • For Analyst Relations Professionals

    Workshop

    Workshop Training Great AR Spokespeople

    A Workshop For Analyst Relations Professionals
    March 22, 2018 | Kevin Lucas

    For the vast majority of industry analyst relations (AR) programs, it's vital for AR professionals to work with internal subject-matter experts who excite analysts to champion the vendor's products...

  • For Customer Experience Professionals

    Workshop

    Workshop Journey Map Like A Pro

    A Workshop For Customer Experience Professionals

    As companies look to improve customer experience (CX), they seek out tools that will help them understand customer interactions with the business. Enter customer journey maps — essential...

  • For B2C Marketing Professionals

    Webinar

    Webinar Prepare Your Content For Omnichannel Execution

    Thursday, March 15, 2018, 11:00 a.m.-11:40 a.m. Eastern time (15:00-15:40 GMT) | Ryan Skinner, Nick Barber

    Set up content strategies to suit omnichannel use cases because technology can’t do it for you. The market has sold omnichannel strategies — customer experience, retail, media buying...

  • Workshop

    Workshop Raise Your Game in Waves, MQs and Other Major Evaluations

    A Workshop For Analyst Relations Professionals
    March 15, 2018 | Kevin Lucas

    Major comparative evaluations of technology or service sellers, like the Wave and the MQ, play a central part in the analyst relations (AR) programs of included vendors. Leadership placements can...

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