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The Enterprise Content Management Playbook For 2019
The ECM Playbook Is Your Guide To A Rejuvenated Program Strategy
Enterprise content management (ECM) continues to evolve to services-driven platforms. Rapid changes in the technology and competitive landscape complicate businesses' objectives to grow revenue and...
Charts & Figures
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Openness Is Possible In Each Commerce Tech Model
November 22, 2019
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The Three Categories Of Commerce Tech Solution Models Redefined
November 22, 2019
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Search Results
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Report Redefining The Three Commerce Technology Models For Today's Business Requirements
Tools And Technology: The Retail eCommerce Playbook
The original on-premises, limited, legacy commerce suites and platforms are being reborn, creating open architecture to allow commerce businesses to implement only and exactly what they need to...
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Report Three Digital Trends Broaden The Role And Scope Of Product Information Management
PIM Joins CMS And DAM As A Key Content Pillar For Omnichannel Experiences
B2C and B2B buyers want more valuable content, not just more content, as they engage with retailers, distributors, and manufacturers across touchpoints. To meet buyer needs, product information...
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Report The Six Tenets Of Product Information Management
A Guide To Winning The Product Content Arms Race
March 28, 2019 | Bruce EppingerProduct information drives the cost-effective differentiators of online shopping experiences. The need for more information in more channels and the demand for optimized product content in each of...
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Report Now Tech: Product Information Distribution Services (PIDS), Q4 2018
Forrester's Overview Of 23 Product Information Distribution Service Providers
December 18, 2018 | Bruce Eppinger, George LawrieYou can use product information distribution services (PIDS) to manage data feed requirements, simplify connectivity, and improve the quality of product information. But to access these benefits,...
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Webinar State Of The Art Product Information Management
October 30, 2018 | Bruce EppingerState of the art product information management means your products are represented by the best information in the market. It means your content is targeted to the shopper and consistent across...
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Report Stop Hiding Rates And Fees On Bank Sites
Digital Feature Fix: Win And Retain Customers With Greater Transparency
Our Industry Wave™ evaluations often reveal that some banking websites and mobile apps are missing important content, features, or functions that help customers. Time and again, we see banks,...
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Report Implement Universal Search In Banking Sites And Apps
Digital Feature Fix: Use Search To Help Digital Banking Users Navigate And Take Action
September 6, 2018 | Aurelie L'HostisOur Forrester Industry Wave™ evaluations often reveal that bank sites and apps are missing important content, features, or functions that help customers complete their goals. A common pitfall is a...
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Report Revamp Site Search To Jump-Start AI, Chat, And Personalization
July 19, 2018 | Mark GrannanFar from being "old school," site search is essential to the success of high-profile areas such as artificial intelligence (AI), personalization, and conversational engagement. But the site search...
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Report The Forrester Wave™: Product Information Management Solutions, Q2 2018
The 10 Providers That Matter Most And How They Stack Up
June 18, 2018 | Bruce EppingerIn our 27-criteria evaluation of product information management (PIM) providers, we identified the 10 most significant ones — Agility Multichannel, Contentserv, EnterWorks, IBM, Informatica,...
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Webinar Best Practices From The Forrester Life Insurance Wave™: US And Canadian Websites, Q2 2018
Digital touchpoints are changing how Americans and Canadians are researching and buying life insurance. We used our Industry Wave methodology to evaluate the digital functionality and usability of...