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The Employee Experience Playbook For 2019

Transform The Employee Experience To Drive Business Performance

Missing from most workforce technology strategies today is an understanding of what makes employees truly engaged and productive — and how this directly affects customer experience and financial...

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  • Report Use The Goal-KPI-Action-Data (GKAD) Framework To Align, Measure, And Act

    Beginner Level: Process Practices For Insights-Driven Businesses
    May 17, 2019 | Cinny Little

    Firms must transform into insights-driven businesses. These businesses use data for insights that are always actionable, and they make insights-to-action a team sport. They accomplish this by...

  • Report Recruit And Retain Top Digital Talent

    Intermediate Level: Hire And Keep Digitally Skilled Employees To Embed Digital Throughout Your Organization

    Established firms, including retailers and banks, struggle to recruit and retain the brightest digital talent. To attract digital professionals, they compete directly with startups, agencies, and...

  • Report Expand Your Ecosystem To Set Your Tech Organization On A Path To Excellence

    Beginner Level: People Practices For IT Transformation
    April 10, 2019 | Gordon Barnett

    Technology leaders, namely CIOs, evolve their organizations and people in phases. Many organizations are in the early stages of this evolution, beginning to develop and deliver great customer...

  • Report The Best Tech Leaders Develop Creative People For Customer Obsession

    Advanced Level: People Practices For IT Transformation
    April 9, 2019 | Gordon Barnett

    Firms that are advanced in their IT transformation efforts may operate well; however, they often lack the culture, talent, and structure they need to adapt to the continuous demands impacting the...

  • Report Technologists — And The Business — Must Execute At The Speed Of DevOps

    Intermediate Level: People Practices For IT Transformation
    April 8, 2019 | Gordon Barnett

    Intermediate organizations have the basics well in hand. They've broken down silos, institutionalized customer centricity, and built a foundation of agile processes. However, to advance, CIOs and...

  • Report The CIO's Guide To Employee Experience

    CIOs Have A Golden Opportunity To Improve EX At Their Company
    April 8, 2019 | David K. Johnson

    For a CIO to believe that employee experience (EX) is just a fad is understandable. It feels like a bunch of intangible fluff. But its effects on the bottom line are undeniable — and so strong that...

  • Report Security Budgets Europe, 2019: Budgets Rise And Security Services Overtake Products

    March 21, 2019 | Paul McKay

    This year, European CISOs must contend with a shaky economic outlook, a geopolitically complex threat landscape, and further regulatory scrutiny. Read this report to find out how European security...

  • Report Recruiting And Retaining Insider Threat Analysts

    To Avoid An Embarrassing And Devastating Insider Attack, Hire Dedicated Analysts
    March 7, 2019 | Joseph Blankenship

    Whether accidental or malicious, insider incidents can result in fraud, privacy abuses, IP theft, and other damage. It's difficult for security pros to detect this activity because insiders need...

  • Report Invest In Fresh Skills As ECM Shifts To Modern Content Platforms

    Organization: The Enterprise Content Management Playbook
    February 25, 2019 | Cheryl McKinnon

    As enterprise content management (ECM) investments shift to content services and cloud deployment models, the composition of the program team will change. Enterprise architecture (EA) professionals...

  • Report Introducing Forrester's Employee Experience Index

    Landscape: The Employee Experience Playbook
    February 14, 2019 | David K. Johnson, Samuel Stern

    The debate about the importance of employee experience (EX) is moving into a new phase. It's no longer a question of whether EX is important. Now the debate is about which EX elements matter most....

  • Report Build Your Security Organization

    Organization: The S&R Practice Playbook
    January 31, 2019 | Jeff Pollard, Paul McKay

    CISOs are constantly evaluating the structure and make-up of their organization to make sure it aligns with business and risk management needs. This report examines key organizational challenges...

  • Report Build A Digital Talent Strategy

    Beginner Level: Identify The Key Skills You Need And Build A Digital Talent Road Map

    The right people with the right digital skills are critical to successfully transforming your organization to become a digital business. This report helps digital executives identify the digital...

  • Report Digital Org Structures Illustrated

    Use These Eight Org Charts To Inform Your Digital Team Best Practices
    January 2, 2019 | Martin Gill

    There's no one right org chart. The answer for your business depends on a myriad of factors — go-to-market strategy, industry, digital maturity, and more. But there are emerging best practices that...

  • Report Gauge Your CRM Maturity

    Assessment: The CRM Playbook
    December 10, 2018 | Kate Leggett

    An explosion of channels, new technologies like artificial intelligence, and demanding consumers challenge organizations to reshape the way that they target, acquire, retain, understand, and...

  • Report Maintain Your Security Edge

    Continuous Improvement: The Zero Trust Security Playbook
    December 6, 2018 | Heidi Shey, Jeff Pollard, Claire O'Malley

    New security objectives and approaches call for shifts in architecture and operations — but more importantly, for security leaders to reassess their investments in their most valuable asset:...

  • Report The State Of Network Security: 2018 To 2019

    Benchmarks: The Zero Trust Security Playbook
    November 27, 2018 | Heidi Shey

    This data-driven report outlines budgeting and spending, security group responsibilities, network security technology, and services adoption in North American and European organizations for 2018 to...

  • Report How Federated Digital Teams Drive Pace At Scale

    Organization: The Digital Experience Delivery Playbook
    August 27, 2018 | Martin Gill, Mark Grannan

    The explosion of devices, platforms, and channels means digital experience leaders face unprecedented complexity. And in a multibrand, multiregion, multiproduct business, it's easy to see why the...

  • Report Improve Skills And Staffing For A Better Employee Experience

    Organization: The Employee Experience Playbook
    July 17, 2018 | David K. Johnson, Michele Pelino

    Enterprises have a growing awareness of how technology affects employee productivity, turnover, customer experience (CX), and financial performance. To lead, infrastructure and operations (I&O)...

  • Report Digital Transformation: Your First 100 Days

    Digital Transformation Best Practices: Six Ways To Kick-Start Your Transformation Efforts
    June 13, 2018 | Julie A. Ask, Jeffrey S. Hammond

    Just because Fortune 500 companies weren't born digital doesn't mean they can't evolve their development and delivery operations to build the next generation of digital experiences. Doing so...

  • Report How To Set Up An Effective CX Training Program

    Follow Three Key Steps To Ensure That Your CX Training Delivers Optimal Impact
    May 29, 2018 | Tom Mouhsian

    Customer experience (CX) strategies can be derailed by lack of preparation, poorly defined business context, and difficulty aligning the time spent on one-off training workshops with the value they...

  • Report The Key Characteristics Of Great Digital Business Leaders

    How Savvy Digital Business Leaders Balance Strategy, Governance, And Execution
    February 15, 2018 | Martin Gill

    Digital leaders are evolving. Yesterday's eBusiness leaders have grown into today's digital business leaders, and their focus has changed with it. They wield increasing power and, like Spider-Man,...

  • Report Organize And Educate AR's Spokespeople

    February 1, 2018 | Kevin Lucas

    Analyst relations (AR) influence programs rely on a double act between the AR professionals and the spokespeople who front a variety of engagements with the analysts. This report lists the skills...

  • Report Educate AR's Personnel

    February 1, 2018 | Kevin Lucas

    Analyst relations (AR) managers raise the chances of delivering on their business commitments, and impressing their executive colleagues, when they staff their departments with expert...

  • Report The State Of Network Security: 2017 To 2018

    November 30, 2017 | Heidi Shey, Alexander Spiliotes

    This data-driven report outlines budgeting and spending, security group responsibilities, network security technology, and services adoption in North American and European organizations for 2017 to...

  • Report How The AI Era Will Hollow Out Software Development

    AI, Modern App Delivery, And Low-Code Are Remaking AD&D; Here's What's Coming
    October 10, 2017 | Rob Koplowitz, John R. Rymer

    In a world where jobs are under increasing threat from automation, working in the software industry has been a safe haven — particularly for developers. They are integral to building the technology...