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The SaaS Transformation Playbook For 2019

Optimize Your Business Applications For Value And Flexibility

Companies looking to maintain their competitive edge and execute on digital transformation strategies need modern, flexible business applications. Forrester's SaaS transformation playbook outlines...

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  • Report Rethink Your SaaS Negotiation Strategy With Three Best Practices

    Execution: The SaaS Transformation Playbook
    November 16, 2018 | Duncan Jones, Liz Herbert

    Software-as-a-service (SaaS) negotiation requires a unique approach; neither traditional software negotiation tactics nor hosting practices will suffice. But too many clients still don't know how...

  • Report Take The Wheel: Build Your Cloud Computing Strategic Plan Now

    Strategic Plan: The Cloud Computing Playbook
    October 26, 2018 | Dave Bartoletti

    Your customers demand more cloud-enabled experiences. Your business leaders want the latest cloud applications; your developers want new cloud-native tools to deliver software faster; and your tech...

  • Report Benchmark Your Enterprise Cloud Adoption

    Benchmarks: The Cloud Computing Playbook
    October 22, 2018 | Dave Bartoletti

    Enterprise cloud computing adoption accelerated in 2017 and will continue to grow through 2020. Are you ahead of your competitors — or lagging behind the average enterprise? Infrastructure and...

  • Report Cloud Powers The New Platform Economy

    Vision: The Cloud Computing Playbook
    October 12, 2018 | Dave Bartoletti, Liz Herbert

    Cloud is no longer a tactical solution but rather a strategic enabler of connected economies. Technology leaders will orchestrate cloud ecosystems that connect employees, customers, partners,...

  • Report Assess Legacy Applications' Effectiveness To Prioritize Which To Upgrade Or Replace

    Effectiveness: The SaaS Transformation Playbook
    October 12, 2018 | Duncan Jones

    Business applications should be key enablers of enterprises' digital transformation, yet Forrester's research of technology decision makers found that many believe their current business...

  • Report The Nuanced World Of Cloud Adoption In Canada

    September 18, 2018 | Lauren E. Nelson

    Infrastructure and operations (I&O) professionals shouldn't judge North American cloud adoption by the US marketplace alone. Canadian cloud adoption is strong and gaining momentum with the entrance...

  • Report Capitalize On SaaS CRM Solutions With Better Governance

    Organization: The CRM Playbook
    August 20, 2018 | Kate Leggett

    Organizations increasingly adopt software-as-a-service (SaaS) CRM solutions, but few have adapted their governance processes and policies to get maximum value out of those solutions. The move to...

  • Report Mind The Gap When Organizing To Support Contact Center Applications

    Organization: The Contact Centers For Customer Service Playbook
    April 18, 2018 | Art Schoeller

    Contact center applications require high reliability and scale that exceed typical requirements for enterprise applications. Configuring them drives not only the customer experience but the agent...

  • Report Analytics, Cloud, And Intelligent Content Services: Stay Ahead Of The Curve

    Benchmarks: The Enterprise Content Management Playbook
    April 16, 2018 | Cheryl McKinnon

    Benchmarks provide enterprise architects and their content management program peers with data to inform their road maps. Content is essential to successful digital business. Use this report to...

  • Report Australia Tech Market Outlook, 2018 To 2019

    CIOs Will Focus Investments On Increasing Business Speed
    February 20, 2018 | Tim Sheedy

    This is the time of year when Australian CIOs and their partners in the business plan their 2018 technology budgets. To help CIOs with this process, this report provides our current forecast for...

  • Report Three Trends Shape Digital Services Engagements

    Snapshot Of Three Trends In Forrester's Business Technographics 2017 Services Survey
    February 9, 2018 | Amanda LeClair

    As enterprises strive to transform their organizations with digital technologies, the consulting and system integration marketplace is transforming as well. For this report, we take a look at three...

  • Report China Tech Market Outlook, 2018 To 2019

    Technology Investment In Digital Innovation And Ecosystem Expansion Remains Strong As China Reforms
    January 16, 2018 | Charlie Dai

    Technology spending in China will reach $234 billion in 2018 as the Chinese government and enterprises further drive necessary reforms by investing in technologies for digital innovation and...

  • Report Five Key CRM Trends For 2018 That Shape How Companies Drive Relationship And Revenue

    Vision: The CRM Playbook
    January 16, 2018 | Kate Leggett

    In the age of the customer, good customer experiences are the only sources of competitive differentiation. CRM has the potential to transform customer relationships, but companies have only started...

  • Report The State Of Cloud Migration, Portability, And Interoperability, Q4 2017

    January 5, 2018 | Lauren E. Nelson, Charles Betz

    Applications change over time, but cloud models limit workloads to the initial environment selected. Infrastructure and operations (I&O) professionals strive to break free from this model, but thus...

  • Report Forrester Data Global Business Technographics® Mobility Survey, 2017: Overview

    A Business Technographics Presentation
    December 4, 2017 | Tania Somani, Tyler McDaniel

    This report is our overview of global decision makers’ mobile priorities, adoption rates, drivers, and challenges based on the Forrester Data Global Business Technographics® Mobility Survey, 2017....

  • Report The New Way To Choose Business Applications

    Selection: The SaaS Transformation Playbook
    November 20, 2017 | Duncan Jones, Paul D. Hamerman

    Don't let your business application selection process suffer from "requirements-itis" — inflammation or bloating of the requirements. It's a disease that causes poor choices, unacceptable delays,...

  • Report The Forrester Wave™: Identity-As-A-Service, Q4 2017

    The Seven Vendors That Matter Most And How They Stack Up
    November 17, 2017 | Andras Cser, Merritt Maxim

    In our 41-criteria evaluation of IDaaS providers, we identified the seven most significant ones — Centrify, Gemalto, Microsoft, Okta, OneLogin, Oracle, and Ping Identity — and researched, analyzed,...

  • Report How To Secure Funding For Your SaaS Migration

    Business Case: SaaS Transformation Playbook
    October 11, 2017 | Duncan Jones, Liz Herbert

    Traditional budgeting and ROI-based financial evaluations are the main obstacles to application development and delivery (AD&D) leaders' efforts to transform their business applications portfolios....

  • Report Create A SaaS Migration Road Map That Is Fast, Not Perfect

    Road Map: The SaaS Transformation Playbook
    September 21, 2017 | Duncan Jones

    Forrester's data shows that three-quarters of software decision makers in enterprises plan to replace or complement their enterprise resource planning (ERP) software with SaaS applications, or have...

  • Report It's Cloud Go Time For Retailers

    Cloud Apps And Platforms Offer More Rewards Than Risks For Retail
    July 20, 2017 | Dave Bartoletti, Anjali Yakkundi

    More than one-fifth of retailers have now moved core business applications to the cloud — a significant jump over the past three years. Often led to cloud initially by the desire to modernize...

  • Report Stop Buying End-To-End CRM

    Evaluate CRM As An Ecosystem Instead
    May 3, 2017 | John Bruno, Kate Leggett

    Companies rely heavily on mature CRM suites to provide operational efficiencies as sales, marketing, and customer service organizations interact with customers. But with companies placing greater...

  • Report 2017 Tech Budget Benchmarks

    Use Our Benchmarks To Transform Your Tech Budget, Not Just Defend It
    March 28, 2017 | Andrew Bartels

    CIOs feel ambivalent about tech budget benchmarks. They need them to respond to CEO and CFO questions about tech spending levels, but they also know the top-line metrics don't really say much. This...

  • Report The State Of Network Security: 2016 To 2017

    January 26, 2017 | Heidi Shey

    This data-driven report outlines budgeting and spending, security group responsibilities, network security technology, and services adoption in North American and European organizations for 2016 to...

  • Report China Tech Market Outlook For 2017 To 2018

    Business Technology Accelerates Digital Transformation In China
    January 24, 2017 | Charlie Dai

    Technology spending in China will reach US$215 billion in 2017 as organizations accelerate their digital transformation initiatives by rapidly increasing their business technology (BT) investments....

  • Report Vendor Landscape: SaaS ERP Applications, 2017

    The Shift To SaaS ERP Accelerates As Businesses Adapt To Digital Transformation
    January 23, 2017 | Paul D. Hamerman

    Software-as-a-service (SaaS) enterprise resource planning (ERP) is accelerating as a mainstream delivery model to help companies gain flexibility and leverage modern cloud technologies. The market...