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  • Report Mobilized Employees Engage Buyers With A Trusted Voice

    Implement A Formal Advocacy Program To Elevate Employees' Content
    October 8, 2019 | Laura Ramos, Matthew Camuso

    While trust in brands has dwindled, buyers hold employees in high regard as authentic and compelling sources of information and want to engage with them. B2B marketers can satisfy buyers'...

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