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The Retail eCommerce Playbook For 2019
The Art And Science Of Retail eCommerce
Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they are not missing either opportunities for direct online sales or ways that this...
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Report Forrester Analytics: Online Retail Forecast, 2018 To 2023 (US), Q4 2018 Update
ForecastView Document
March 8, 2019 | Michael O'GradyWhile talks of economic uncertainty loom over the US, online retailing saw strong growth over the past year, with a 16% year-over-year increase. Consumer electronics, grocery (food and drink), and...
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Report Forrester Analytics: Online Retail Forecast, 2018 To 2023 (Western Europe), Q4 2018 Update
ForecastView Document
February 7, 2019 | Michael O'GradyOnline retail sales will grow at an average of 11.7% per year over the next five years in Western Europe: By 2023, over half of computer and consumer electronics purchases and almost a third of...
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Report Trailblazers Of The Top Five Retail Tech Trends
Leading Retailers Invest In Tech For Customer Experience And Operational Excellence
Retailers must carefully invest to compete in a growing retail market that is rife with digitally savvy competitors. They are primarily investing in five key commerce tech areas: omnichannel,...
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Report The Australia Customer Experience Index, 2018
How Brands Build Loyalty With The Quality Of Their Experience
How well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of 36 brands across six industries in the Australia Customer...
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Report The France Customer Experience Index, 2018
How Brands Build Loyalty With The Quality Of Their Experience
December 21, 2018 | Joana van den Brink-Quintanilha, Alex CauseyHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across four industries in the France CX...
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Report The UK Customer Experience Index, 2018
How Brands Build Loyalty With The Quality Of Their Experience
December 21, 2018 | Joana van den Brink-Quintanilha, Alex CauseyHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across five industries in the UK CX Index....
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Report The India Customer Experience Index, 2018
How Brands Build Loyalty With The Quality Of Their Experience
November 26, 2018 | Amit BhatiaHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across six industries in the India Customer...
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Report Predictions 2019: New Tech
Where VC Funding And Innovation Will Go In 2019
November 6, 2018 | Carlton A. DotyCXOs in large and midsize enterprises must constantly monitor emerging technology markets to uncover innovation opportunities. Top of mind for most are some usual suspects like machine learning,...
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Report The US Customer Experience Index, 2018
How Brands Build Loyalty With The Quality Of Their Experience
June 19, 2018 | Rick ParrishHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 287 brands across 19 industries in the US Customer...
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Report Mobile Shopping Is Stalling, But Don't Panic
May 3, 2018 | Sucharita KodaliRetailers have been aggressively investing in mobile commerce. However, the total percentage of physical goods retail in the US sold via mobile devices has not grown significantly in recent years....
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Report The Consumer Tech Stack
Our 2018 US Benchmark Data Overview Reveals The Four Forces Of Adoption
April 5, 2018 | James L. McQuivey, Gina FlemingHumans were born to embrace the technologies we track. Coming into 2018, Forrester surveyed 110,460 online adults in 20 countries to see how much people of every type embrace technology, why they...
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Report The India Customer Experience Index, 2017
How Brands Build Loyalty With The Quality Of Their Experience
November 20, 2017 | Amit BhatiaHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across five industries in the India CX...
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Report The UK Customer Experience Index, 2017
How Brands Build Loyalty With The Quality Of Their Experience
November 13, 2017 | Joana van den Brink-Quintanilha, Alex CauseyHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 36 brands across five industries in the UK CX Index....
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Report eCommerce Trends And Outlook For Latin America
Trends In Brazil, Argentina, And Mexico From The Latin America Online Retail Forecast, 2016 To 2021
October 12, 2017 | Lily VaronWith a population of over half a billion and two countries among the world's 15 largest economies, Latin America is firmly on the radar of digital business executives looking to expand their...
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Report The Canada Customer Experience Index, 2017
How Brands Build Loyalty With The Quality Of Their Experience
August 28, 2017 | Rick ParrishHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 192 brands across 18 industries in the Canada CX Index...
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Report The US Customer Experience Index, 2017
How Brands Build Loyalty With The Quality Of Their Experience
August 1, 2017 | Rick ParrishHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of all 314 brands across 21 industries in the US CX Index. We...
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Report Global Customer Experience Trends, 2017
Insights From Forrester's Customer Experience Index™
June 13, 2017 | Rick Parrish, Dylan CzarneckiHow good are customer experiences globally? In this report, we use Forrester's Customer Experience Index (CX Index™) data from 2015 and 2016 to reveal CX trends around the world. We dive deep into...
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Report The Five Fixes To Increase Mobile Checkout Conversion
Optimize Your Mobile Checkout To Capture More Mobile Web Sales
May 9, 2017 | Brendan MillerMost consumers won't download your app, but they will visit your mobile website. Mobile web traffic overtook desktop traffic in 2017, so retailers need to make their mobile checkout more convenient...
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Report Executive Q&A: Four Questions Retailers Need To Ask About Android Mobile Payment Systems
eBusiness Leaders Need An Android Mobile Payments Strategy
May 1, 2017 | Brendan Miller, Jacob MorganGlobally, Android holds the largest slice of the mobile handset pie, so retailers that effectively implement Android mobile payments stand to acquire new customers and increased sales from the...