Search Results
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Report Set Up Your Insights Center Of Excellence In Four Steps
Get Your Organizational Setup Right For Analytics And Artificial Intelligence
October 15, 2019 | Achim GranzenWhile data and analytics technologies and their applications are maturing, existing organizational structures often inhibit success. The insights center of excellence (CoE) is becoming a leading...
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Report Apply Cultural Patterns From Leading Digital Innovators
Advanced Level: Culture Practices For Digital Business
Cultural alignment is a huge enabler of change — when done well, it greases the skids; when poorly executed, it can stop transformation dead in its tracks. Digitally innovative firms are...
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Report Gauge Your B2B eCommerce Digital Maturity
Assessment: The B2B eCommerce Playbook
August 27, 2019 | Joe CicmanAs B2B C-suites increasingly demand that their companies accelerate their digital transformation efforts, digital business professionals face more pressure to show progress and benchmark their...
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Report How To Use Platform Business Models In Financial Services
Driving Innovation With Platform-Based Strategies
August 7, 2019 | Jacob MorganPlatform business models (e.g., Alibaba, Amazon, and Apple) dramatically improve growth and drive better outcomes for customers. Platform business models also require substantial collaboration with...
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Report Dare To Disrupt With Technology-Driven Innovation
Lead With Technology To Create Explosive 4x Returns
Most firms use traditional innovation methods to meet their business goals. As a result, they get nondifferentiated offerings and average results. CIOs and other business leaders should read this...
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Report Top Research For CIOs: Tech-Driven Innovation
Learn How To Shift To A New Technology-Driven Innovation Paradigm
June 26, 2019 | Pascal MatzkeA sustainable innovation strategy has become mission-critical for firms to survive disruption and succeed in the age of the customer. The fast-changing technology landscape provides CIOs with a...
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Report Forrester Infographic: The State Of DX, 2019: Back To Basics
Landscape: The Digital Experience Delivery Playbook
June 21, 2019 | Mark Grannan, Mike ChirokasWhat are your 2019 digital experience (DX) priorities? What barriers prevent you from delivering digital experiences? Forrester's H1 2019 Global Digital Experience Panel Online Survey highlights...
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Report Video: Unlock Explosive Growth
Watch This Video To Learn How Tech-Driven Innovation And Adaptiveness Combine To Create 4x Growth
June 13, 2019 | Brian HopkinsGrowing revenue has been at the top of firms' business priority lists for the past five years; however, most firms try to drive growth by incrementally improving their current business models and...
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Report The Forrester Tech Tide™: AI, Automation, And Robotics For Customers And Employees, Q2 2019
18 Technologies Underpin Customer And Employee Engagement
Customers want better experiences, and employees want to feel more empowered in their jobs. There are very few technologies that can play a significant role in both customer and employee engagement...
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Report Busting The Top Three Myths In Your Tech Workspace Strategy
May 8, 2019 | Amanda LeClairNo one leads off a tech strategy conversation with the role of the physical office, but it's increasingly becoming a staple in discussions on employee experience (EX) and how to support Agile teams...
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Report Build An Adaptable Organization Structure To Accelerate Digital Business
Intermediate Level: Structure Practices For Digital Business
April 5, 2019 | Jacob MorganDigital leaders often ask Forrester, "What's the perfect organizational structure?" There isn't one. While any organizational choice is a tradeoff of efficiency, control, localization, and speed, a...
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Report Forrester Infographic: Learn From The Best In Your Digital Transformation Journey
The Benchmark Report In The Digital Business Playbook
April 3, 2019 | Ted Schadler, Mike ChirokasDigitally advanced firms are markedly different: By innovating at the intersection of experiences and operations, embracing emerging technology, partnering omnivorously, and building digital...
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Report Assess Your Digital Experience Delivery Maturity
Assessment: The Digital Experience Delivery Playbook
Application development and delivery (AD&D) professionals should assess their maturity in delivering customer-obsessed digital experience (DX) initiatives. But how? Forrester's self-assessment...
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Report The Revenge Of The Atoms
Algorithms Plus Atoms Reshape The Age Of The Customer
The digital world of bits empowered customers like never before. But a new era of continuous delivery, powered by AI and automation, promises to help companies regain some leverage in their...
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Report Invest In Fresh Skills As ECM Shifts To Modern Content Platforms
Organization: The Enterprise Content Management Playbook
February 25, 2019 | Cheryl McKinnonAs enterprise content management (ECM) investments shift to content services and cloud deployment models, the composition of the program team will change. Enterprise architecture (EA) professionals...
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Report Accelerate Startup Onboarding With A Risk-Tolerant Approach
Balance Innovation And Risk When Working With Emerging Vendors
Digital leaders keen to access cutting-edge technologies are betting on startups. But traditional, risk-averse supplier management models often prevent them from working with promising emerging...
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Report Embrace Next-Generation Digital Organization Structures
Advanced Level: Structure Practices For Digital Business
Digital innovators embrace new organizational structures. Cross-functional working is a given, but innovators go further, democratizing trust in the outside world in return for speed, inspiration,...
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Report Organize For Digital Banking Success
Organization: The Digital Banking Strategy Playbook
December 24, 2018 | Frederic GironBanks need to become customer-led, insights-driven, faster, and more connected to their external ecosystem if they want to be relevant in a digital world. In this transformation journey, digital...
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Report The Four Facets Of Adaptable Digital Commerce Teams
Organization: The Retail eCommerce Playbook
December 19, 2018 | Sucharita KodaliRapidly changing market conditions are forcing retailers to balance a growing eCommerce business with an often challenging store business and customers with high expectations and many choices. How...
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Report A Four-Tier Approach To Building Your Innovation Network
Build And Manage Your Innovation Network Effectively
December 14, 2018 | Dan BielerThe ability to effectively participate in and contribute to innovation networks is a core competency of the CIO's innovation strategy. As traditional linear value chains give way to network-based...
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Report Predictions 2019: Retail
Global Economics, Regulators, And Brand Strategies Will Shape The Year Ahead For Retailers And Brands
Digital business professionals, get ready now for a tumultuous 2019. The key: Put digital at the heart of your business strategy to navigate everything from global economic factors to the growth of...
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Report Digital Transformation Case Studies: How 23 Companies Redesigned Their Business
Examine Other Industries' Innovation Methods To Inform Your Transformation Strategy
August 27, 2018 | Martin GillBusiness leaders in every industry are launching initiatives to digitally transform their business. The task is daunting and has no clear path to success. Explore these 23 case studies —...
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Report How Federated Digital Teams Drive Pace At Scale
Organization: The Digital Experience Delivery Playbook
The explosion of devices, platforms, and channels means digital experience leaders face unprecedented complexity. And in a multibrand, multiregion, multiproduct business, it's easy to see why the...
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Report Five Practices To Succeed With Your Retail eCommerce Strategy
Processes: The Retail eCommerce Playbook
July 25, 2018 | Sucharita KodaliRetail eCommerce has over two decades of experience under its belt, so digital retail businesses at all maturity stages have a fairly established set of best practices to follow. This report helps...
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Report Indian Firms Have Made Progress On Digital Business Maturity, But Still Have Miles To Go
Indian Enterprises Need To Move Beyond Ad Hoc Attempts At Digital
July 25, 2018 | Ashutosh SharmaIndian firms have slowly and steadily started on their digital transformation journey. Are these efforts on the right track? This report applies Forrester's digital business maturity assessment to...
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