62 results in Everything
 
Sort by:
Refine
  • Asia Pacific
  • Digital Customer Experience

Search Results

  • Forum CX Singapore 2019

    Change The Game: Driving Radical CX Innovation
    August 28, 2019 | Singapore | Frederic Giron

    First, the good news. Customer experience (CX) leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and...

  • Forum CX Sydney 2019

    Change the Game: Driving Radical CX Innovation
    May 9, 2019 | Sydney | Michael Barnes, Riccardo Pasto, James Staten

    Good news. CX leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and more focused on business impact....

  • Report Case Study: HDFC Bank Starts Its Journey To Improve Its Online Customer Experience

    How A Bank Drives Customer Engagement With Hyperpersonalized Experiences
    May 6, 2019 | Ashutosh Sharma

    To offer the right banking products to the right people, HDFC Bank needed to improve how it engaged existing and prospective customers online. Including a small degree of personalization in its...

  • Report Mini-Programs Serve Customers In Their Financial Mobile Moments

    Financial Institutions In China Need To Seize The Opportunity To Engage Empowered Customers With Mini-Programs
    January 10, 2019 | Meng Liu

    Chinese consumers spend the majority of their time on the digital platforms of Baidu, Alibaba, and Tencent (BAT) rather than on individual firms' mobile apps or websites. Mini-programs offer a...

  • Report Six Common Pitfalls On Indian Online Banking Websites

    Learn From Industry Best Practices How To Avoid These Mistakes
    December 11, 2018 | Arnav Gupta

    Forrester recently concluded its Forrester Wave™ evaluation of online banking websites in India, which assessed the functionality and user experience (UX) of the online banking websites of seven...

  • Report The Forrester Wave™: Digital Experience Agencies In Asia Pacific, Q4 2018

    The Top 13 Agencies Deliver Deep But Diverse Capabilities
    November 28, 2018 | Michael Barnes, Frederic Giron

    In our 23-criterion evaluation of digital experience (DX) agencies in Asia Pacific, we identified the 13 most significant ones — Accenture, Deloitte, Digitas, EPAM, EY, IBM iX, Isobar, Ogilvy, PwC,...

  • Report Now Tech: Digital Experience Agencies In Asia Pacific, Q3 2018

    Forrester's Overview Of 31 Digital Experience Agencies In Asia Pacific
    July 25, 2018 | Frederic Giron, Michael Barnes

    You can use digital experience (DX) agencies to design, build, and manage digital customer experiences (CX). But to access these benefits, you'll first have to select from a diverse set of vendors...

  • Report The Forrester Banking Wave™: Indian Online Banking Websites, Q3 2018

    Indian Online Banking Websites Don't Yet Meet Global Standards
    July 23, 2018 | Arnav Gupta, Amit Bhatia

    Digital banking leaders need to build online banking around customer needs, empowering them to manage their finances while reassuring them by providing support along the way. To see how helpful...

  • Report Trends 2017: Australia And New Zealand Digital Banking

    Digital Executives Need Stronger Foundations To Better Execute And Create New Customer Value
    October 23, 2017 | Alyson Clarke, Zhi-Ying Barry

    Slowing economic growth, increased government scrutiny, and more empowered consumers are challenging retail banking in Australia and New Zealand (ANZ). Differentiated experiences will drive...

  • Report Elevate Loyalty Strategies With Digital Ecosystems

    Empowered Consumers In Asia Pacific Demand Versatile, Digital, And Localized Loyalty Programs
    July 17, 2017 | Xiaofeng Wang

    Empowered consumers have more options than ever before, and customers of firms in Asia Pacific are particularly fickle. As a result, brands' standalone loyalty programs have been losing the charm...

  • Report Global Mobile Banking Benchmark: User Experience, 2017

    Applying Forrester's Digital UX Review To 53 Mobile Banking Apps
    July 13, 2017 | Andrew Hogan, Alex Causey

    For banks, good user experience (UX) drives revenue through ongoing loyalty, deepened trust, and increased conversion, as Forrester's research has proven. But are mobile banking apps delivering...