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  • Report The All-Wireless Campus: A Westmont College Case Study

    Using WLAN, Mobile Devices, And Innovative IT To Serve A Community
    February 9, 2010 | Chris Silva

    Westmont College is a small college of 1,000 students nestled in the foothills of Santa Barbara seeking to differentiate itself by providing a completely unwired environment for students and staff....

  • Report Who Forms The Next Wave Of VoIP Consumers?

    They're Still Early Tech Adopters, So Sell VoIP As Plain Old "Voice" To Win
    December 21, 2007 | Sally M. Cohen

    VoIP providers should be happy to know that awareness of their service is growing — 62% of online consumers have heard of VoIP, compared with only 43% in 2005 — but this isn't translating as...

  • Report Is It Game Over For VoIP In Europe?

    No, But Three Years In, Providers Need To Change Tactics To Start Winning Over Customers
    October 11, 2007 | Paul Jackson

    There has not been as much growth in the voice over Internet protocol (VoIP) market in Western Europe as providers had hoped for. The growth in the number of adults who use VoIP is disappointingly...

  • Report VoIM Helps Online Teens Stay Connected

    July 6, 2007 | Sally M. Cohen

    Teens have added Voice over IM (VoIM) to their arsenal of tools that help them stay connected to their social networks. Many teens who use VoIM today are at the center of large and active networks.

  • Report Survey Highlights: North American Technographics Consumer Technology Online Survey, Q1 2007

    July 5, 2007 | Ted Schadler

    This survey highlight data charts slide deck presents the key data points contained in our latest survey on consumers and technology: North American Technographics Consumer Technology Online...

  • Report The VoIP Customer Experience: Work In Progress

    VoIP Customer Experience Is Not Ready For Mainstream Users
    April 3, 2007 | Zayera Khan

    Consumers choose voice over IP (VoIP) because it offers select zero or low-cost alternatives to expensive phone calls that telcos cannot beat. Current Web-based VoIP offers have attracted...

  • Report Telcos Must Turn Consumer VoIP From A Problem Into An Opportunity

    Telco Marketers Will Drive Value By Expanding Channels And Marketing Apps
    March 30, 2007 | Maribel D. Lopez

    Voice over IP (VoIP), long thought of as the death knell for traditional telcos, is gaining traction but is not overtaking the traditional voice market. Today, as cable continues to drive the...

  • Report European Telcos Must Look Beyond Simple One-Phone Solutions

    March 12, 2007 | Lars Godell

    As many as 50% of European online consumers claim to know what integrated fixed and mobile phones are, reflecting a combination of consumer confusion and technology and market realities. The...

  • Report VoIP Marketers: Price And Features Slowly Win Over Consumers

    To Win Users, Marketers Must Bring Pure-Play VoIP Closer To The Phone
    March 9, 2007 | Sally M. Cohen

    Despite an increasingly competitive provider landscape, only 5% of online households say that they use voice over IP (VoIP) — or its close derivative, voice over instant messaging (VoIM) — at home,...

  • Report Despite Low Uptake, VoIM Matters

    VoIM Strengthens Communities And Weakens The Phone-Voice Connection
    February 6, 2007 | Sally M. Cohen, Maribel D. Lopez

    With US high-speed penetration reaching more than 40% of households and IM adoption surpassing one-third of online households, consumers are getting ready for voice over IM (VoIM). Despite desire...

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