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  • Report The Best Practices In Online Video Across Industries

    July 24, 2009 | Bobby Tulsiani

    Today, 71% of the US online audience watches video on the Internet, and the number of streams consumed should more than double by 2013. An explosion of video content from users, professional...

  • Report Music And ISPs: The Time Is Right For A New Relationship

    July 14, 2009 | Sonal Gandhi

    Universal Music and Virgin Media's launch of an unlimited MP3 subscription service in the UK marks a new era in the music label/ISP relationship. While labels and ISPs have not had much success at...

  • Report The Re-Emergence Of The PC As A Proper Gaming Platform

    July 9, 2009 | Paul Jackson, Abe Garon

    Consumer behaviors are becoming increasingly mobile, and many are almost continuously connected to the Internet. Along with the move toward downloadable content, this trend will allow the PC to...

  • Report Blu-ray Can't Succeed With HD Video Alone

    Why The Future Of Blu-ray Depends On Serving Multiplatform Viewers
    July 8, 2009 | James L. McQuivey

    It was just over a year ago that Blu-ray vanquished its long-time rival HD-DVD. Uptake for Blu-ray has been promising: A significant 7% of US households can play Blu-ray discs at home either on a...

  • Report The Convenience Quotient Of Consumer Storage And Backup

    July 6, 2009 | Nathan Safran

    The consumer backup and storage space has become increasingly crowded — and sophisticated — over the past 24 months. From burning a DVD to using a full-blown home server, there are a wide variety...

  • Report Consumers Turn To Freeware As Their Security Worries Deepen

    Consumers Are Getting More Security-Savvy, More Concerned, And Less Trusting
    July 6, 2009 | Jonathan Penn

    To understand the state of consumers' attitudes and behavior with regard to online security and privacy and how it is changing, Forrester recently surveyed more than 4,600 online adults in North...

  • Report The Personal Cloud

    How Individual Computing Will Shift From Being Device-Centric To Information-Centric
    July 6, 2009 | Frank E. Gillett

    The personal computing experience is complex and challenging, as individuals wrestle with multiple personal computers (PCs) and online services to manage an increasingly diverse set of information....

  • Report Less Is More In CE Design

    July 2, 2009 | Nathan Safran

    Consumer electronics (CE) design has long followed an upward technology curve as firms respond to consumer expectations for "more" — more features, more horsepower, more of everything. While...

  • Report Lower Prices, Better Devices, And The Democratization Of The TV Market

    June 30, 2009 | Abe Garon, Nathan Safran

    Forget the 1950s: Consumers are living in the golden era of television, whatever the problems of the broadcast TV industry. Not only do consumers have more control over when and where they watch...

  • Report Building The Perfect Bundle

    Use Quantitative Methods To Pinpoint What Consumers Want And How Much They Will Pay
    June 29, 2009 | Doug Williams

    Bundles have emerged as a strong opportunity for service providers to drive acquisition and improve customer retention, but only 20% of US online consumers subscribe to voice, broadband, and pay-TV...

  • Report Eight Models For Monetizing Digital Content

    Ad Revenue Softens, And Publishers Seek New Ways To Make Content Pay
    June 25, 2009 | Sarah Rotman Epps

    History repeats itself: As they have in other economic downturns, publishers are considering offering paid content products as a way to wean themselves off the shrinking teat of advertising. In...

  • Report What Will Make Consumers Switch To Fiber Broadband

    June 24, 2009 | Ian Fogg

    Internet providers are investing billions in next-generation broadband. While speeds will increase dramatically to 50 Mbps, 100 Mbps, or even 1,000 Mbps, just 7% of European online households will...

  • Report Enhance Your Product Strategy With Convenient Customer Service

    June 22, 2009 | Doug Williams

    Customer service has become an integral part of product strategy, and, as such, it should now be a primary concern of consumer product strategy professionals. Customer service has also grown more...

  • Report Mobile Search: In Search Of Relevance

    June 16, 2009 | Thomas Husson

    It is still early days for the European mobile search market. Despite an increase in mobile search adoption in Europe, it is still far from reaching the mass-market adoption levels of PC-based...

  • Report The Convenience Quotient Of Portable Computing

    How Do Different Consumer Devices Stack Up For "Computing" Tasks?
    June 8, 2009 | Paul Jackson

    We're finally seeing consumers embrace computing on the go — whether it's experimentation with Net access and application downloads on the iPhone or trying out inexpensive netbooks, the past 18...

  • Report How Consumers Get Online Video To The TV

    The Convenience Quotient Reveals The TV-Connected PC Is The One To Watch
    June 8, 2009 | James L. McQuivey

    Online video has finally come to the living room. Forrester estimates that nearly 9 million homes in the US watch at least some online video on a TV set in a typical month. Why they do so is...

  • Report Cisco Advances Further Into The Living Room

    It Sets Its Sights On Consumer Video With The Acquisition Of Pure Digital
    June 5, 2009 | Nathan Safran

    While many wondered aloud at the strange bedfellows that Pure Digital Technologies — a straightforward, non-networking, consumer devices brand — and enterprise powerhouse Cisco Systems make, the...

  • Report The Napster Legacy: File Sharing 10 Years On

    June 5, 2009 | Sonal Gandhi, Mark Mulligan

    After 10 years and numerous attempts to combat it, file sharing remains the biggest thorn in the media industry's side. While the true financial impact of file sharing remains a contentious topic,...

  • Report Online Video Sites: A Forrester Content Strategy Review Analysis

    June 4, 2009 | Nick Thomas

    Online video is increasingly popular with users, as sites like NBC/FOX's Hulu and the BBC's iPlayer continue to grow in popularity. Meanwhile YouTube, the biggest online video site of them all, is...

  • Report Phone-Based Navigation Will Dominate By 2013

    But Devoted Devices Will Remain Relevant
    May 27, 2009 | Charles S. Golvin

    Navigation has become a popular application, and today more than one-third of North American consumers own or use navigation services via a built-in vehicle system, a devoted portable navigation...

  • Report How Big Is The eReader Opportunity?

    Book Readers Drive The Market Now, But That Will Change
    May 27, 2009 | Sarah Rotman Epps

    The eReader market is hot: Barely a day goes by without an announcement of a new device release or acquisition. Amazon.com, leveraging its position as a dominant book retailer, has catalyzed the...

  • Report CDN Road Map: New Solutions Storm The Market

    Bundled Services Expand The Business Value Of Content Delivery
    May 22, 2009 | Henry Dewing

    Content delivery network (CDN) leaders like Akamai Technologies, Limelight Networks, and CDNetworks face a perfect storm. Ever more demanding customers, a burgeoning Web, and new content delivery...

  • Report The Future Of European Video On Demand Is TV-Based

    May 21, 2009 | Laurence Meyer

    The European video-on-demand (VOD) industry has been particularly dynamic over the past nine years. To date, PC-based-VOD services outnumber TV-based-VOD services. In the medium term, however,...

  • Report Mobile App Stores Are Important To Biz Users

    App Stores Must Make Their Stores Sing To Business Buyers
    May 21, 2009 | Michele Pelino

    The Apple App Store for iPhones opened in mid-2008 and grabbed the attention of independent application developers and mobile device users as a software distribution channel for new mobile...

  • Report All Media Fans Are Not Created Equal

    May 20, 2009 | Sonal Gandhi

    US fans of music, TV, newspapers, and books have different propensities for media consumption — some of which can be explained by their demographic characteristics. Music fans, for instance, are...